Remove Guidelines Remove Measurement Remove Privacy
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Employee Advocacy: Using Your Team to Build Brand Reputation on Social Media

5W PR

Setting Program Guidelines Clear guidelines help employees understand what and how to share while maintaining brand consistency. Success requires careful planning, clear guidelines, ongoing support, and consistent measurement. times more likely to report increased lead quality.

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Ethics in PR Crises: A Leadership Guide to Crisis Prevention

5W PR

The Public Relations Society of America’s (PRSA) Code of Ethics provides key guidelines: honesty, expertise, independence, loyalty, and fairness. Measuring Ethical Performance Organizations need metrics to assess their ethical practices. Social media amplifies issues rapidly while AI and data analytics raise privacy concerns.

Ethics 78
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How PR Can Bridge the Gap Between Defense Tech and the Public

5W PR

PR professionals work to translate complex technical concepts into accessible information while addressing legitimate public concerns about privacy, security, and ethical implications. Addressing Privacy and Security Concerns Public anxiety about privacy and security impacts how defense technologies are perceived.

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How Can I Build A Positive Cybersecurity Brand

5W PR

Data Privacy and Protection With increasing regulatory requirements like GDPR and CCPA, proper data handling has become central to ethical cybersecurity practices. Success comes from maintaining transparency, delivering measurable results, and building lasting client relationships.

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Bits, Bytes and the Ethics of Data

PRSay

Revelations about Cambridge Analytica arrive at a time when organizations are already making privacy changes to comply with the EU General Data Protection Regulation (GDPR), which took effect on May 25. The regulation has reshaped privacy laws across Europe, and also applies to U.S. Facebook has also updated its privacy policies.

Ethics 251
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Managing PR During A Health Tech Crisis

5W PR

Submit required documentation promptly and align public communications with regulatory guidelines. Working with Regulatory Bodies Close coordination with the FDA and other relevant agencies ensures compliant recall management. Keep detailed records of all communications and actions taken.

Crisis 60
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The Importance of PR in Shaping Media and AI Perceptions

5W PR

Sci-fi stories and media reports on biases and privacy issues have raised concerns about AI. Discriminatory algorithms can further social inequalities and privacy breaches are a growing concern. Such transparency-building measures foster essential trust between the public and the emerging field of AI.

Privacy 78