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Forbes Communications Council, a group of communications, PR, publicaffairs & media relations executives echo this sentiment : “To break through the volume of emails reporters receive, you need to know them inside and out. Demonstrate Research. Conclusion.
Provide guidelines and protocol to avoid big blunders and embrace the small errors. With over a decade of experience creating award winning content, she heads the firm’s digital practice, overseeing all facets of content creation, branding and social media for its real estate, professional services, publicaffairs and hospitality clients.
The pitches received so far range from milestones in the CIPR’s history to the career journey for practitioners; and from modern two way engagement in areas such as media relations, publicaffairs and the third sector to planning and measurement.
It’s expanded to include publicaffairs and government relations as the norm.”. More value placed on communications due to the pandemic and guidelines changing so quickly.”. “Inclusion of BOTH in person and virtual, so the post-pandemic world has the need for both options simultaneously at all times.”. More channels.
How cool would it be to really push employee social advocacy to the seams (all while remaining within FTC guidelines)? Working on the Vikings stadium solution also piqued my interest in publicaffairs… never say never. The employee programs I’ve experienced to date seem to be minimal and almost an afterthought.
She is the Senior Director of PublicAffairs and Media Relations at Orlando Health. Is your approach, “according to HIPAA guidelines we can’t release names of any patients” or is it “we can neither confirm nor deny.” Joining me on this week’s episode is Kena Lewis APR, Fellow PRSA. How do you handle that?
Over my 30 years in the advertising business, I had the challenge of working under strict guidelines regulating advertising for kids cereals - you had to be careful when marketing to children. NASA did advise Hyundai about NASA’s imagery use guidelines. What line should advertisers not cross? says Preston. Did they cross them?
He points to federal ethics regulations as the guidelines that prohibit military influencer marketing. However, one retired Army veteran who worked in publicaffairs before leaving the service disagreed that influencers who display their military service should be banned from selling products on those same social media platforms.
The National Security Agency’s publicaffairs office demonstrates this balance by sharing general information about cyber defense improvements while protecting classified operations. Their approach shows how organizations can communicate progress without revealing vulnerabilities.
Plus, it can even enable a wider range of subject matter experts within your business to produce content that aligns with your brand guidelines. By optimizing your content workflows, generative AI can provide additional manpower, increase your time-to-market and reduce the impact of budgetary constraints.
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