Deirdre Breakenridge

AUGUST 26, 2014

Throughout my 25 year career I’ve worked with clients from an array of industries – aviation, healthcare, government, museums, education, technology, and more. Many local chapters have working groups for new and young professionals. And don’t neglect the old fashioned “information interview.” I define myself as a PR generalist.

Industry 316

Industry Fashion Travel Tourism 316

Solo PR Pro

JANUARY 18, 2022

It happened organically following many successful years in broadcast production and healthcare and pharmaceutical public relations. Five years later Shirley is principal of Stage 1 Public Relations , where she works with clients in the healthcare, biotech and non-profit industries. I said, ‘Harpo — isn’t that Oprah?’

Meeting 107

Meeting Pharmaceuticals Healthcare Pitching 107

wiredPRworks

APRIL 13, 2022

Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients. Financial Services Organizations Social Media Interview Key Points. Currently, Chris serves as secretary of the local school council at Newberry Math and Science Academy in Chicago. About Growing Social Now.

Financial 52

Financial Social Media Banking Media 52

Communications Conversations

MAY 3, 2017

While each sector of healthcare has different regulations, the processes – and challenges – are mostly the same across the board. Many healthcare companies take a very conservative stance when it comes to social content, which is understandable. Surprisingly, live video seems to be an emerging trend in healthcare.

Healthcare 114

Healthcare SMB Social Media Meeting 114

Landis PR

APRIL 25, 2022

As the one-year anniversary of the crash approached, we interviewed Luke, created a pitch package with b-roll, put together a media list that covered local media, Texas media and media that covered the crash and helped CNS develop a case study for their website. Then, the rest is history! What is your favorite part of your job?

Local 52

Local Case Study Nonprofit Healthcare 52

Critical Mention

APRIL 13, 2020

The brothers were interviewed for a number of news articles, TV shows and radio programs, demonstrating the power of a positive story during a difficult time. Earlier in April, a story broke about Dr. Sarosh Ashraf Janjua, a Massachusetts-based cardiologist who travels once a month to Minnesota to work at local hospitals.

Media 111

Media Analytics Healthcare Crisis 111

Presspage

SEPTEMBER 5, 2017

Missy Gleason : Our local PRSA had a call for entries. Along with brand journalism, we have a service called HealthDay that provides news coming out in the healthcare world from current clinical studies. It was a very big story here locally for a while. NOTE: This is part 1 of 2 of our interview with OhioHealth.

Healthcare 137

Healthcare Journalism Local System 137

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. The tools and technology will come after. What drew you to the field of public relations and communication?

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Flack's Revenge

DECEMBER 5, 2017

When I was director of corporate communications at a local healthcare organization, I would regularly receive a number of resumes from reporters whenever PR jobs opened up. Agreeing to an interview and then becoming a no-show. Is there the potential for conflict? What are the three most important trends related to PR?

Pitching 174

Pitching Journalism Video Advertising 174

Cision

OCTOBER 20, 2016

In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. They gave me the opportunity to work with clients in virtually every sector – education, healthcare, criminal justice, housing, hospitality.

Television 120

Television Public Affairs Pitching Healthcare 120

Norton's Notes

MAY 13, 2015

Over the next few months I will be interviewing practitioners from the world of public relations and digital marketing from across the globe, people I respect and look up to. My first interview is with Arik C. I have decided to call this series 20:20 Vision. What is your area of specialism/industry?

Interviews 28

Interviews SEO Blogging Writing 28

Ethical Voices

MARCH 28, 2022

She specializes in a wide variety of industries, including healthcare, legal, real estate, education and nonprofits. I have had lots of crisis communications and uncomfortable situations to deal with, but I’d like to talk about when I worked for a restaurant chain, and I was hired by the local company that was purchased by the national chain.

Ethics 52

Ethics Strategy Real Estate Local 52

Ethical Voices

AUGUST 29, 2022

I was the managing editor of the local business journal here in Nashville before joining a local PR firm. We were going into a state to start a coalition to work on some healthcare issues. Listen to the full interview, with bonus content, here. Started right out of college as an old fashioned copy clerk.

Ethics 92

Ethics Groups Handbook Education 92

Landis PR

SEPTEMBER 27, 2021

Ragan’s Ace Awards named us America’s #1 small PR firm and the #1 small healthcare PR firm; we’ve received two IABC Gold Quill awards; a national PRSA Silver Anvil award; PRSA San Francisco’s “Agency of the Year” and “Campaign of the Year” awards; been named to Forbes’ list of top 200 U.S.

Agency 105

Agency Travel SEO Nonprofit 105

Ethical Voices

DECEMBER 12, 2022

But to your question, I think it’s about making sure that leaders really think about the local issues that are most important to them. So, not jumping on the bandwagon, but keeping it really, really local. Other key areas that we found were employment opportunities and access to healthcare and mental health resources.

Ethics 74

Ethics Brand Branding Internal 74

Buzzstream

SEPTEMBER 25, 2024

Britt and Jaclyn interview journalists and PRs from across the media landscape, amassing many insights into the pitch process. This is our first like two person interview. However, they join forces for their very successful PR podcast, We Earn Media. Britt also runs the Digital PR Explained podcast. Hello to you both.

Media 77

Media SEO Pitching Digital PR 77

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now. They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

PRSay

AUGUST 10, 2016

All these years, I’ve presented at conferences, talked to students, and given interviews in hopes of showing the world that we are here, and we are here to stay. I definitely think more can be done locally and nationally, as well as at the agency and corporate level, to create greater inclusiveness in the profession.

Leadership 60

Leadership Groups Employee Industry 60

Sword and the Script

AUGUST 12, 2014

I did part-time gigs filming football games for coaches, volunteered for the local cable access channel, landed an internship at WCVB Boston, which at the time was the #1 ranked ABC affiliate in the country and I had a reel of documentaries and creative projects compiled over many late nights the last couple years of school. I panicked.

How To 115

How To Film Agency Corporate 115

Ethical Voices

JANUARY 22, 2024

I’ve been in the public relations business for a little over 30 years now in both corporate and agency backgrounds, a partner in a PR firm for 13 years, and an executive with Advent Health, a large, not-for-profit healthcare system. Listen to the full interview, with bonus content, here.

Ethics 78

Ethics How To Training Employee 78

ImPRessions - Crenshaw Communications

JUNE 8, 2022

We work strategically to craft the perfect story and tell it through a range of media – from national to trade to local markets. A given message, whether a TV interview clip or a simple Instagram post, can go viral in real time. There are many sectors, from tech to healthcare to beauty and even, yes, talent or entertainment.

Publicity 334

Publicity Advertising Advertising Leadership 334

Communications Conversations

MAY 3, 2016

She’s done an extensive survey and in-dedpth interviews. While researching the communications needs for a local free health clinic, Jennifer realized that the clinic’s core challenge was the shortage of volunteer healthcare providers. She was hired by Edelman in San Francisco and will start her PR career there this summer. .

Sports 0

Sports Leadership Internal International 0

Buzzstream

JUNE 5, 2024

How to pitch: This gave me four rankings lists that I could pitch to journalists in the local media outlets in the top-ranking cities. Coverage came from high-authority media like Yahoo, Lifehacker, and local news sites for top-ranking cities like Chicago and Cleveland. monthly searches. monthly searches.

Digital PR 62

Digital PR Examples Strategy Survey 62

Bianchi Biz Blog

JUNE 21, 2022

Sometimes it’s healthcare or municipal politics … I honestly don’t know how I manage to get on some email distribution lists. I have a small recording studio at home where I like to work with local musicians. Understand the market I write for. I cover the heavy-duty trucking industry.

Meeting 86

Meeting Media Chemicals Radio 86

NewsWhip

JUNE 23, 2021

I mean, infrastructure is like the most local thing and the most global thing that you can imagine all at the same time. It’s local, because it literally becomes part of the world around you. And I feel that, I see that coming off this interview, which I’m really enjoying. Zach: Yeah, that’s exactly right.

Data 78

Data Media Analytics Energy 78

PRSay

OCTOBER 11, 2024

10, we had been locally addressing many infrastructure issues exacerbated by the three-year migration of nearly 20,000 Haitian refugees to our community. Housing, social services, transportation and healthcare began to see the impact of inadequate funding and preparation. But I did not see this coming!

Crisis Communications 157

Crisis Communications Crisis Communications Agriculture 157

MaccaPR

FEBRUARY 25, 2015

Doug Iverson (formerly with the Pioneer Press and Finance & Commerce ) edits healthcare reporter Chris Snowbeck and medical tech writer Joe Carlson (formerly with Modern Healthcare magazine); our Washington, D.C. Otherwise I try to follow the other local publications and whatever catches my eye.". Can you tell me about that?

Newspapers 48

Newspapers Journalism Real Estate Agriculture 48

Mark My Words

JANUARY 14, 2021

’ Reacting to the right-on tone of their podcast and its interviews, another added: ‘Someone please pass the sick bucket.’ With his mother and grandmother Doria Ragland, both Americans, it is likely he is picking up their accent which will be reinforced if he attends a local playgroup.

Privacy 60

Privacy Healthcare Instagram Banking 60