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Behind the Headlines with Eliot Harrison

Cision

Eliot Harrison first joined MCS Healthcare Public Relations in 2005. Further, his work at MCS has led to many successful national and local broadcast media relations campaigns. Congratulations on your new role as agency president of MCS Healthcare Public Relations! How can they overcome them?

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Innovative PR Strategies for the Healthcare Industry: Beyond the Press Release

The Hoyt Organization

Advancements in healthcare technology are transforming the industry at a rapid pace. The way that customers engage with brands has evolved, and so healthcare PR strategies must evolve too. Localize And Engage With Your Community Healthcare practices will more than likely get the bulk of their clients from their local communities.

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Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

Throughout my 25 year career I’ve worked with clients from an array of industries – aviation, healthcare, government, museums, education, technology, and more. Many local chapters have working groups for new and young professionals. One notable distinction: becoming an industry-specific specialist or PR generalist.

Industry 316
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Newborn Abducted from Hospital and Social Media Saves the Day

Melissa Agnes

An amber alert was issued at 7pm and the picture of the abductor, taken from the hospital’s security footage, was plastered all of local media and social media. How can hospitals and other healthcare facilities protect themselves? Within three hours, baby Victoria was found and returned to her loving and beyond-worried parents.

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Where can I find clients who need my PR services?

Remote PR Jobs

Types of Events to Consider: Industry Conferences: Large professional gatherings that focus on specific industries such as technology, healthcare, or fashion offer opportunities to meet potential clients who may need industry-specific PR expertise.

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Why Public Relations is Vital for Healthcare Providers

5W PR

Public relations has emerged as a vital component of the healthcare industry. It serves as a bridge between healthcare providers and the communities they serve. Building Trust and Reputation One of the most critical functions of PR in healthcare is cultivating a positive public perception.

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The Seasonal Flu Will Heighten the Risk of Fearbola

Melissa Agnes

It’s important for healthcare organizations and professionals to realize that, with the flu season upon us, and with Ebola symptoms being very common to flu symptoms, the flu season may see an increase in: Emergency room walk-ins (with people panicked that they have Ebola). Flu season may heighten the risk of Fearbola.