PR for Anyone

OCTOBER 25, 2023

The Broadcasting Years Diane has gained a multifaceted skill set with her extensive background that includes radio, television, film, communications, and broadcasting. Diane’s journey through modeling and acting has been a tapestry of diverse experiences, ranging from healthcare ads to cosmetics and skincare campaigns.

Storytelling 130

Storytelling Airlines Film Energy 130

Ethical Voices

SEPTEMBER 26, 2022

The most important ethics priority for healthcare communicators. I started in radio as a reporter and made the jump to PR about 35 years ago. I started in cable television. Now I’ve been in healthcare now for almost 15 years. You’re in healthcare. It’s a prerequisite here.

Healthcare 70

Healthcare Ethics Communications System 70

Buzzstream

SEPTEMBER 27, 2024

A good rule of thumb is: if they need to interview you on television (which can happen), would you appear credible? For example, if your client provides healthcare in Michigan, set up an alert for Michigan healthcare. Local radio station websites typically have lower DR but can still provide coverage for a digital PR campaign.

Digital PR 118

Digital PR Pitching Radio Google 118

The Hoyt Organization

JUNE 5, 2024

Contact media outlets such as newspapers, magazines, radio stations, and television networks to get coverage for your campaign. Lastly, outreach lets you continually raise awareness, educate people about the importance of mental health, and break down any existing stigma.

Strategy 75

Strategy Communications Local Interviews 75

Stuart Bruce

OCTOBER 30, 2014

Yesterday Philips talked about its new digital marketing strategy and how it would take data from its connected healthcare devices to provide insight for its marketing. This obsession with newspaper, radio and television coverage – earned media – is a rabbit hole we disappeared down in the 1950s. She will be media neutral.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

MaccaPR

JUNE 1, 2016

Just as our society transitioned from radio to TV over a half-century ago, we now find ourselves in the age of digital disruption. The client was looking for a way to establish brand presence and industry expertise beyond the scope of traditional television ads in an effort to generate more leads.

Brand 48

Brand Branding Storytelling Healthcare 48