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Six Tips on Building Positive Relationships With Journalists [Infographic]

Deirdre Breakenridge

A Guest Post by Amanda Levenson, UMASS at Amherst Student, PR Expanded Infographic Contest Winner. For the PR Expanded Infographic contest, I chose to offer insight on how to build and preserve successful relationships with reporters. I selected this topic because I am a Journalism major with five internships under my belt.

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[INFOGRAPHIC] How to Optimize Your Content for Search, in 12 Steps

Cision

The post [INFOGRAPHIC] How to Optimize Your Content for Search, in 12 Steps appeared first on Cision. Authors Anna Jasinski, Raquela Chiado, Laura Brown, and Stephanie Frey are experts on SEO for content at PR Newswire.

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Building Internal & External Relationships [Infographic]

Deirdre Breakenridge

A Guest Post By Shayla Costa, UMASS at Amherst Student, Winner of the PR Expanded Infographic Contest. An assignment in my Principles of Public Relations class with Professor Jennie Donohue was to read Deirdre Breakenridge’s new book Answers for Modern Communicators and create an infographic based on one of four concepts.

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Infographic: Journalists Want Brands to Provide Multimedia-Rich Content

Cision

Cision’s annual survey of more than 1,550 North American journalists and influencers reveals key findings on how journalists use news releases and multimedia to tell better stories. Journalists told us about rising media trends in the industry, how to better target and build relationships with journalists, and much more.

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INFOGRAPHIC: Cision Celebrates 150 Year Heritage

Cision

First “how to guide” for public relations. Check out the inforgraphic below to see how Cision has grown through the years. The post INFOGRAPHIC: Cision Celebrates 150 Year Heritage appeared first on Cision. The company that we know today was born in 1867 with Svenska Telegrambyran, the founding of the Swedish Press Agency.

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How To Use Social Media in the Classroom

Melissa Agnes

Thus, modeling how to share the right kind of resources is very important. One way I do this is by having students create infographics around a given topic. For example, in one class I had them create an infographic about the four-step PR campaign process. They face having too much information.

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How to Write High-Quality Press Release Content

Cision

Infographics demonstrate your brand’s expertise in your industry. Tweet out links to you infographics to provide real information for your followers. The post How to Write High-Quality Press Release Content appeared first on Cision. Photographs of your company at various events put literal faces to your brand name.

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