ImPRessions - Crenshaw Communications

AUGUST 29, 2022

This will be more comfortable for the PR team, and it doesn’t force the new reporter to scramble for an interview and rush to get a good story together. . The post How To Manage Being “Ghosted” By Media appeared first on Crenshaw Communications. Communicate with stakeholders .

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5W PR

JANUARY 14, 2025

However, navigating the media landscape in niche tech requires a strategic and nuanced approach. Deeply Understand the Niche and Target Audience The foundation of any successful media relations campaign lies in a profound understanding of the company’s niche and target audience.

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Cision

JULY 25, 2017

When you sign up as a “source” on these media opportunity sites, you receive daily emails with a list of queries from journalists and bloggers searching for experts to interview or include in their stories. The post How to Growth Hack a Successful Backlink Strategy appeared first on Cision.

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Cision

OCTOBER 18, 2016

The point of public relations is to spotlight you and your business. Traditionally, being interviewed is the Golden Ticket to turning that spotlight in your direction. If you’ve never been interviewed, you might be nervous. Thankfully, you don’t need to spill your or your organization’s entire life story during an interview.

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Prowly

JANUARY 23, 2025

In just a few seconds, the PR-trained AI drafts pitches such as: Expert comment suggestion Interview opportunity Sharing survey or research results Summary of your press release A successful trade media pitch helps the journalist understand the bigger industry picture and your brands place in it.

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Presspage

OCTOBER 14, 2024

And this can play an important role in convincing a media outlet to pick up your story. In this article, we’ll show you exactly how to ace this process. Here are 3 must-have tips on how to respond to media inquiries during business-as-usual to win media coverage. The following section will clear up any confusion.

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Deirdre Breakenridge

AUGUST 12, 2019

They also realize the importance of doing due diligence prior to a media interview and reviewing a journalist’s background. I’m going to show you how to take AGENDA to a whole new level … comparing your own AGENDA to the AGENDA of the media professional, blogger, podcaster, show host, who interviews you.

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ImPRessions - Crenshaw Communications

MARCH 6, 2018

Tech PR and media relations are sometimes a bit like dating. ” If a PR pro fails to consider offering a story to media as an exclusive, he may forfeit a great opportunity. The story can then be released to other media after the exclusive runs. When do you offer a media exclusive? What exactly is an exclusive?

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HMA Public Relations

MAY 10, 2022

Clarity, concision and consistency are just some of the keys to giving an effective media interview. Find out more in today's blog post from PRGN partner agency, Sound Public Relations.

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ImPRessions - Crenshaw Communications

NOVEMBER 17, 2021

Here are six of the top entrepreneur podcasts for PR teams who want to secure meaningful interviews in the podcast industry. . This is the ideal podcast for those looking to start their own company, seeking strategies on how to improve their business or who just want to stay on top of tech industry and startup news.

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The Proactive Report

JUNE 20, 2015

How do Journalists use Twitter? Story creation: Of the journalists interviewed, all agreed that social media is a powerful tool to uncover potential leads. Comparable to press releases and corporate websites, reporters perceive social media to be a useful source of information. How to Connect with Journalists on Twitter.

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PRSay

APRIL 2, 2020

Now, more than ever, journalists are relying on every type of video chat technology to get interviews, including Skype, FaceTime, Google Meet, Zoom and more. If you’re offering an interview, then be prepared to use whichever platform the journalist prefers. And always be ready with a backup plan if the technology fails.

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Ishmael's Corner

JULY 27, 2020

The post How to Build Better Relationships with Journalists appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Bryan Glick, Editor-in-Chief, Computer Weekly In this latest episode of “The Story is Always There,” Computer Weekly’s editor-in-chief Bryan Glick drops some gems, including.more.

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ImPRessions - Crenshaw Communications

JULY 7, 2021

We can definitely generate XX earned media placements. Nothing in this world is for sure, and we shouldn’t treat media interviews and articles as such. In the first place, quality usually beats quantity when it comes to earned media. PR is all about building connections, especially with media.

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ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

Over the years, PR people have learned that not every pitch will generate immediate interview opportunities. Instead of throwing in the towel, it helps to take feedback from media contacts – whether it be negative or positive. From Slack to Zoom, PR pros have gotten creative about how to stay connected in a remote environment.

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Bianchi Biz Blog

NOVEMBER 30, 2023

Interested in the trends and issues that media relations practitioners are facing today? The we encourage you to check out the recently published study “ Managing the Media: Corporate Media Relations Officers and the Evolving Media Landscape.” Interesting right?

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Sword and the Script

MARCH 27, 2018

Do you feel like media relations getting harder? The survey found more than half (51%) said media relations is getting harder. The survey found more than half (51%) said media relations is getting harder. 3 More Reasons Media Relations is Harder. Also, see these related posts.

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ImPRessions - Crenshaw Communications

NOVEMBER 3, 2022

This has less to do with what goes into your pitch than how you do it. You will likely have multiple reporters from the same publication on your list, but instead of pitching all at once, offer your story or interview to a single journalist. If they don’t get back to you after 24 hours or so, move on to the next.

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Critical Mention

MARCH 20, 2019

Whether you are an influencer or your job entails promoting a subject matter expert, knowing the ins and outs of how to conduct a social media interview is an essential skill for your earned media goals. It can also provide a sense of immediacy during an ongoing media event. Find a quiet location. Do a test run.

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Skype Interviews Facebook How To 72

ImPRessions - Crenshaw Communications

NOVEMBER 3, 2022

This has less to do with what goes into your pitch than how you do it. You will likely have multiple reporters from the same publication on your list, but instead of pitching all at once, offer your story or interview to a single journalist. If they don’t get back to you after 24 hours or so, move on to the next.

Pitching 156

Pitching How To Media Privacy 156

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2021

First date may feel like a media interview – First dates are often awkward and could have moments of silence – but that’s not as likely with a PR person. Like media interviews, we often know what questions to expect. While this is frustrating, we know how to make the best out of this situation.

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Cision

JUNE 9, 2016

This is media relations. If you want earned media, you need to have a newsworthy story to tell. . Making something newsworthy means having a “real person” to interview. Christina Nicholson is a former TV reporter and anchor who now owns and operates a South Florida-based public relations firm, Media Maven.

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Cision

OCTOBER 17, 2017

You also may not be surprised that there is a lot of conflicting advice about how to make your email pitches resonate. 82 percent of journalists say PR professionals can improve by researching and understanding their media outlet. View our on-demand webinar “Media Relations Hacks: Getting Your Share of Media Coverage.”

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ImPRessions - Crenshaw Communications

JANUARY 12, 2018

How to maximize brand PR: a “cheat sheet” Remember the investment goes beyond the PR budget. But the last thing any brand wants to do is beat media over the head with non-news. A key component of stellar media relations is knowing what stories to pitch and to whom.

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5W PR

MARCH 23, 2025

Media relations require particular attention. Press releases, interviews, and social media posts must align with FDA guidelines. Educational materials should explain how to read supplement labels, understand dosage instructions, and recognize quality indicators.

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Publicity Guidelines Education Consumer 78

ISEBOX

JULY 29, 2015

Media relations professionals are the primary line of communication between your organization and the media – and, by extension, your customers. These publications are the basis of your brand and they must be developed with a goal to outreach journalists and media reps. Reputation Management. Crisis Response.

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Media Relations Media Financial Reputation 70

PRSay

FEBRUARY 28, 2023

Media relations hinges on the relationships that we create and maintain with the press. We have to know what journalists need and how to avoid behaviors that hurt PR reputations in newsrooms. After being a professional journalist for more than four years, I recently left the field to pursue a career in public relations.

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ImPRessions - Crenshaw Communications

MAY 8, 2018

Check out this post to find out how to tell a client they’re wrong. ” The glare of media attention can burn if you’re not careful. Whether your PR team secures a keynote speaker gig at a conference or a TV interview for your CEO, media and message training are key. “Always use sunscreen.”

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Corporate Training Reputation Sports 195

The Proactive Report

JANUARY 21, 2017

Media Relations is a core part of PR and can be one of the trickiest. It is, after all, called Media Relations. It is, after all, called Media Relations. More than 80% of media stories have excellent quality visuals. Most media outlets lack these resources now. What’s the secret?

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How To Media Case Study Resources 100

Inbound PR

APRIL 10, 2018

Given that I come from a PR background, my friends at Prowly asked me a few weeks ago for my top tips on how to build good relationships with journalists. Below, I'm republishing my part of the interview on how to do better media relations. #1 What are they, in your opinion?

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PR Fuel

AUGUST 19, 2021

And there is no better way to reach the public than through media relationships. Business owners now realize the numerous benefits of media relations to boost brand awareness. Positive media coverage is likely to offer higher credibility than paid ads. But how do you build and maintain positive media relationships?

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ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

Don’t be too prepared for that CEO interview. One CEO told us that a PR consultant recommended “winging it” for an important media interview, lest he sound too scripted. For our CEO interviews, we prepare briefing docs, hold a prep session and practice interviews until a level of level is achieved.

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ImPRessions - Crenshaw Communications

AUGUST 25, 2021

One of the best perks of interning at a PR agency is being able to see how my day-to-day tasks are applied to services for our clients. Through interning, students learn how to interact not only with their supervisors but with the clients themselves. By contrast, the classroom is full of hypotheticals. Know yourself better.

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Bianchi Biz Blog

DECEMBER 5, 2024

Get to know the local media landscape: As a country of 5 million people, Ireland’s media sector is relatively small. Business & Finance Magazine – In-depth coverage of corporate news, executive interviews, and industry analysis. The most popular social media channels in Ireland YouTube : 4.02

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ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Misguided media relations strategy. Agency teams should take the time to explain, based on personal experience and expertise, why a story will or won’t work and where possible, how to take a bland or unworkable pitch and improve it. Lack of preparation for a media interview.

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PR for Anyone

NOVEMBER 11, 2021

Think about how you want to be seen in the world and then work on how you are going to share your message with the world. Public Relations can come in many forms but for this post, let’s focus on media relations, community relations, online and social media. Media Relations.

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5W PR

AUGUST 6, 2018

Landing an important interview with a popular industry publication can be an exciting part of a company’s PR strategy. No matter how prepared the spokesperson for a brand feels they are, some interviews can go south very quickly. Maintaining the Interview. Handling Unexpected Questions.

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