Sword and the Script

JULY 2, 2024

The company had a small army of people in Maine that would get up early and read every major newspaper in the U.S. When I opened one up there was a news clip from a newspaper in California that had run a news brief about my client. Here’s the list of companies I’m watching and here’s how to get on my radar if you are a vendor.

Print 124

Print Newspapers Google B2B 124

ImPRessions - Crenshaw Communications

MARCH 9, 2016

That’s right, kids, there were actual newspaper or magazine cuttings, each bearing a white tag that listed where and when the item appeared. That was how we measured the PR team’s performance – by counting the publicity clips our work generated. What is that interview or profile actually worth?

Measurement 189

Measurement How To Guidelines Web 189

PR for Anyone

NOVEMBER 3, 2021

I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive. They found all these newspapers, cards, and historic documents in the wall of the home. How do you prefer to be pitched?

Real Estate 223

Real Estate Local Pitching Media 223

PR Fuel

JUNE 11, 2020

Newspapers have less influence, and we can be our own publishers, right? If you know how to draft one, in addition to how to use the best press release distribution channels, you can reach a wide audience with a persuasive message. How do you get the attention of that newspaper’s reviewer? Watch Your Budget.

How To 98

How To Newspapers Analytics SEO 98

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Here are the nine tips you need when learning how to write a press release. Consider: Newspapers. Not sure where to start? Consider the Angle.

Writing 96

Writing How To Media Guidelines 96

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 78

Ethics How To Training Employee 78

ImPRessions - Crenshaw Communications

JANUARY 11, 2022

Whether it was through classes, writing for the school newspaper , or my personal blogs, my writing involved reporting facts, interviewing subjects, and taking down their quotes. Here are some ways in which writing for PR differs from being a journalist, how to make it work. What are you writing about? You report the facts.

Writing 294

Writing Journalism Pitching Guidelines 294

Bianchi Biz Blog

NOVEMBER 6, 2023

Over the summer I had the opportunity to interview Eugina Jordan, currently the CMO of Telecom Infra Project, for our sister brand Design World’s diversity profiles — a collection of profiles highlighting the stories of women and minorities in engineering. What elements or characteristics do you look for in a story?

Meeting 92

Meeting Engineering Journalism Media 92

PR for Anyone

JUNE 29, 2021

How to Be on TV Shows: Think about what is going on in the world right now, what is trending, what holidays are coming up and think about how you can pitch a story around that. Free PR Interview Transcript. You know, you also want to look at how is her housekeeping? Is the newspapers and that piled up on the on the porch?

Pitching 130

Pitching Skype Healthcare Guidelines 130

Bianchi Biz Blog

AUGUST 7, 2023

I was the news editor of a small daily newspaper in Alabama. My wife worked for the same newspaper at the time, and she stopped by their house to pick up some photos that we ran with the story, and she was warmly greeted. Metro weekly newspaper that no longer exists. What story or stories are you most proud of?

Journalism 78

Journalism Meeting Newspapers Automotive 78

Bianchi Biz Blog

APRIL 18, 2022

I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to.

Meeting 78

Meeting Automotive Media Newspapers 78

PR for Anyone

AUGUST 25, 2022

Here’s a short video I did on how to position yourself as the expert which might help if you aren’t quite sure how to position your expertise. So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. Transcript.

Pitching 130

Pitching Media Insurance Insurance 130

Bianchi Biz Blog

NOVEMBER 21, 2024

Essentially, we know how to successfully place our clients’ stories. Most Influential Media for Corporate and Consumer Communication in France As far as corporate media are concerned, daily newspapers like Les Echos or Le Monde remain the most influential, targeting opinion leaders in all sectors and sub-sectors of the French economy.

Marketing 66

Marketing Pinterest Radio Instagram 66

PR in High Definition

AUGUST 27, 2019

Here are some top tips: Preparation : Don’t put forward an unprepared spokesperson to speak to a national newspaper with five minutes notice. If it’s a sensitive topic, try to push for written comment over an interview because this enables you to have more say over what exactly is communicated to the press and public.

Crisis 72

Crisis How To Newspapers Reputation 72

The Hoyt Organization

SEPTEMBER 21, 2024

Providers are grapling with how to leverage AI to better study predictive analytics and develop personalized treatment plans. You will also gain insights into what PR activities work, and how to utilize them to rise above your competition. Advancements in healthcare technology are transforming the industry at a rapid pace.

Healthcare 89

Healthcare Industry Strategy Case Study 89

PR Fuel

OCTOBER 16, 2020

Newspapers have less influence, and we can be our own publishers, right? If you know how to draft one, in addition to how to use the best press release distribution channels, you can reach a wide audience with a persuasive message. How do you get the attention of that newspaper’s reviewer? Watch Your Budget.

How To 52

How To Newspapers Analytics SEO 52

PR Fuel

OCTOBER 16, 2020

Newspapers have less influence, and we can be our own publishers, right? If you know how to draft one, in addition to how to use the best press release distribution channels, you can reach a wide audience with a persuasive message. How do you get the attention of that newspaper’s reviewer? Watch Your Budget.

How To 52

How To Newspapers Analytics SEO 52

Mora Communications

JANUARY 3, 2018

A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . Monthly publications are on a different schedule than daily newspapers. Prepare for your media interviews. You’re not looking for a grand slam right off the bat.

How To 40

How To Newspapers Print Interviews 40

The Hoyt Organization

SEPTEMBER 16, 2024

Skilled PR professionals know how to build trust, manage crises, and strengthen relationships with the public and industry stakeholders, which lead to quality outcomes. Improving healthcare services is not just about addressing immediate medical concerns; it’s about enhancing quality of life and protecting our communities.

Healthcare 88

Healthcare Industry Crisis Crisis Communications 88

Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. The same goes for your team : the people who will execute your plan should be the same ones who develop it, so they understand its purpose and know how to execute accordingly. So often, these events come as a complete surprise.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Solo PR Pro

OCTOBER 5, 2021

I was that first grader who wanted to start up a class newspaper,” he jokes when describing himself. After spending most of the 1990s covering healthcare for USA Today, the newspaper transferred him to San Francisco to cover technology. In 1997, when USA Today moved him from D.C.

Meeting 97

Meeting Handbook Newspapers Government 97

MaccaPR

APRIL 18, 2017

New York-based web community offers portfolios for freelancer journalists, along with in-depth interviews such as this. Newsroom Staff Directories Major media outlets, especially daily newspapers such as the. A CNBC-TV interview with Swisher about Silicon Valley’s reaction to President Trump’s immigration ban. governance.

How To 121

How To YouTube Pitching LinkedIn 121

Cision

NOVEMBER 11, 2015

Dreaming of a major website or newspaper writing about your brand? You won’t get there unless you learn how to pitch journalists with your story. Instead, cozy up to reporters who write for your local newspaper. Learn how to leverage social to catch reporters’ attention. Start Small. Don’t Overlook Bloggers.

Pitching 120

Pitching Newspapers Writing Local 120

Maxim Behar

JULY 4, 2024

Just 20 years ago, only newspapers, radio, and TV editors did that. At the beginning of our business, some clients were happy that news about their product was published in a newspaper and asked how many people read it. Back then, there was no method to measure how popular an article or news article was in the newspaper.

Newspapers 59

Newspapers Social Media System Writing 59

The Hoffman Agency

FEBRUARY 1, 2021

The client was desperate to get some exposure in it (for himself, I’d add — he was expecting an interview with the publication), but had little to no regard to the editorial integrity involved. It takes understanding of how to craft a story, to whom, when, and with what. But for earned editorial, it’s very much not straightforward.

Publicity 36

Publicity How To Agency Pitching 36

Beyond PR

JUNE 19, 2017

Using surveys, interviews and focus groups, we spoke to employees across different lines of the business and regions. This was in conjunction with a newspaper ad that explained the changes, along with updated social media profiles and a website redesign. It took a few months but was certainly worthwhile. Tell all your stakeholders.

Communications 69

Communications How To Telecommunications Employee 69

Maxim Behar

JANUARY 28, 2024

And due to the growth of social media in the last 10 years, everyone has access to the opportunity to be a public figure, but not everyone knows how to be one. Potentially, of course, they can, also potentially everyone can fly an airplane but not everyone knows how to do that. How to use AI so that we can trust it 100%?

Radio 59

Radio Ethics How To Writing 59

The Hoffman Agency

AUGUST 16, 2023

My fellow journalism peers at UO told me about their aspirations to work for the hotshot newspapers on the East Coast. My fellow journalism peers at UO told me about their aspirations to work for the hotshot newspapers on the East Coast. I’ve always rejected the oversimplification of our life goals into a single dream job.

Journalism 36

Journalism Newspapers Writing Analysis 36

Cision

SEPTEMBER 7, 2017

However, figuring out exactly how to do that can be a challenge. so how do you get your audience charged up about it, too? A century later, companies have to do a lot more to get the attention of not only newspapers but also a newly expanded audience of blogs, influencers and consumers. Example: ‘I Quit!

Infographics 283

Infographics Consumer Video Examples 283

Cision

APRIL 21, 2016

Alan VanderMolen, president of international and WE+ at WE Communications, says you need to understand how to reach people in different markets to successfully communicate on a global scale. My daily newspaper of choice is…Google. But for global brands, the right message may not be the same for every audience. Rapid Fire Round.

Local 120

Local Newspapers Internal International 120

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis Corporate 120

PRSay

AUGUST 6, 2019

As Gen Z, individuals born starting in 1997 as defined by the Pew Research Center, replaces millennials as the primary consumer target for many corporations, organizations and brands, PR practitioners must delve into this consumer segment and understand how to effectively engage them for the next 15-20 years.

Television 158

Television Instagram Consumer Newspapers 158

Bianchi Biz Blog

JANUARY 10, 2022

Those experiences helped shape my world view and taught me how to report in difficult situations with patience and empathy, which is a practice I try to take to every story. My first non-school newspaper gig was at the China Daily in 2013. I’ve been fortunate to cover a wide range of stories over the years.

Meeting 73

Meeting Report Media Newspapers 73

Presspage

JUNE 19, 2018

At other times, the essentials have a narrower audience, as when Mayo Clinic posts a b-roll interview with a medical expert. TV reporters now must handle social media, and newspaper reporters have to shoot video. They prefer straightforward navigation that makes clear how to find the assets they are seeking.

Automotive 117

Automotive Mobile Video Interviews 117

MaccaPR

AUGUST 26, 2015

The New York Times TimesMachine is a best-in-class example of how a brand can digitize its archives to engage its audiences. As a newer service offering, TimesMachine provides The New York Times subscribers with a fully searchable archive of past newspapers, such as the July 20, 1969, article, " The Day Before The Moon Landing."

Corporate 48

Corporate Examples Storytelling Branding 48

Shift Communications

MARCH 24, 2017

With his compelling story in mind, I sought every newspaper and broadcast outlet in the metro-NY region including fitness magazines like Runner’s World. Two Bronx-based outlets also published his story on their websites, including one in which I helped coordinate an interview.

Pitching 110

Pitching Television Newspapers Financial 110

Newsfile

JUNE 28, 2023

Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms. Media mentions happen anytime your business, product or employee is mentioned in newspapers, magazines, online articles, blogs, TV shows, radio programs, podcasts or social media platforms.

Media 52

Media Analytics Radio Google 52