Presspage

JANUARY 21, 2025

In this blog, well explore why press releases are still a must-have in 2025, how to write them like a pro, and how to tailor them for any situation. Plus, weve got tips from PR experts, a customizable press release template, and a look at how Presspage can help you take your press releases to the next level.

Writing 78

Writing How To Product Launch Crisis 78

Presspage

MARCH 18, 2025

I have a story that builds on this - an exclusive interview with [expert] on [hot topic]. Refine it by prompting AI to act as a journalist and provide feedback: Example prompt: Write a media pitch for a story about [XYZ] to get coverage. Provide constructive criticism on what works, what doesnt, and how it could be improved.

Examples 78

Examples Pitching Writing How To 78

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

For example, we occasionally bring in technical writers to interview engineers or other staff at client companies to create background material for long-form content. And we have an ongoing relationship with a morning show specialist who has a line to the key segment producers and will never give up on cracking the big interview!

How To 315

How To Employee Training Interviews 315

PRSay

MARCH 19, 2020

The 24-hour news channels have also increased the number of interviews they are doing through Skype, FaceTime and other services. Below are my tips on how to ace these interviews; most of which also apply to online meetings and conferences. Promise them that it will be a short interview!) Check out your background.

Interviews 210

Interviews Video Meeting Skype 210

Cision

JANUARY 18, 2018

You never know when that media contact might reach out again for an interview or a quote, so be a good social neighbor and share those mentions. Infographics, reports and research are ideal because they provide real value to anyone writing content on the subject you’re an expert in. We want to establish our expertise in those fields.

Strategy 276

Strategy How To Media Infographics 276

Prowly

JANUARY 23, 2025

To strategize better , learn the dos and donts of the quintessential trade media workflow: Task #1: Finding trade media contacts Task #2: Writing pitches to trade media Task #3: Maintaining the relationships See how Prowlys features live up to the challenge of hyper-targeting trade media. But do you have the right strategies and tools?

Pitching 104

Pitching How To Media B2B 104

5W PR

JANUARY 14, 2025

Conduct thorough research into their readership, editorial focus, and writing style. Analyze their recent coverage, areas of interest, and preferred interview formats. Offer exclusive insights, data, or interviews with relevant experts. Identify the specific publications, journalists, and influencers who cover that niche.

How To 78

How To Media Case Study Technology 78

Cision

SEPTEMBER 26, 2017

Provide readers with some actionable tips on how to handle challenges and achieve success in the long run. Write stories that readers will not only relate to but also use as a valuable source for their future business endeavors. Write memorable and compelling stories that will captivate reader’s interest. Growing Competition.

Content Marketing 240

Content Marketing How To Marketing Infographics 240

Cision

FEBRUARY 22, 2017

You’ve submitted your pitch, completed an interview with the reporter, and they’ve just sent you a link to the completed story. By staying on their radar and keeping up to date with what they’re sharing, you’ll stay top of mind for the next time they need a quote or interview. Include it on your website or blog.

Media 245

Media How To Report Social Media 245

Cision

JULY 30, 2015

There’s something about the last-minute interview request that has even the most seasoned spokespeople feeling a pinch of dread. Here’s what you need to do to deliver your best interview yet, even if you have only 10 minutes to spare: Set up a Time. If a reporter calls on deadline, never jump right into the interview.

Interviews 120

Interviews How To Media Infographics 120

PRSay

JANUARY 28, 2022

Chaloner and PRSA have teamed up to write a series of articles on how candidates and clients can best navigate the recruiting process. Throughout the series, readers will have the opportunity to learn about how to best partner with a search firm and recruiters. . Assess your surroundings.

Interviews 150

Interviews Meeting Video Communications 150

Cision

SEPTEMBER 14, 2015

Securing an interview with a media outlet for an executive or other company spokesperson is a dream…except when it’s not. Interviews provide an opportunity to showcase your brand and spokespeople as thought leaders, increase loyalty to your brand, defuse crises and drive sales. Write bullets, not novels. Sound bites.

Interviews 120

Interviews How To Media Media Training 120

Cision

JUNE 16, 2017

Using surveys, interviews and focus groups, we spoke to employees across different lines of the business and regions. The Public Relations Institute of Australia (PRIA) recommends communicating the following in writing to all stakeholders: Timeline. The post How to Effectively Communicate Your Rebrand appeared first on Cision.

Communications 250

Communications How To Telecommunications Employee 250

ReimaginePR

OCTOBER 3, 2016

If you’re looking for an easy, but sure way, to define yourself as an expert in your field, here’s my advice: write an ebook. Let’s talk about why an ebook is an essential element for your content marketing strategy, and how to create and promote one for maximum effect. How can you help your audience win, even if it’s a small win?

eBook 219

eBook How To Writing Community 219

Deirdre Breakenridge

SEPTEMBER 26, 2014

What is the one thing that really gets your attention when a young professional meets with you or interviews with you? You might think that I would focus on writing and speaking skills, or how much a young professional knows about public relations. That’s part of the equation, but not the first thing that stands out.

Interviews 375

Interviews Energy Meeting Conference 375

Remote PR Jobs

FEBRUARY 27, 2022

Now you need to make sure your client is adequately prepared for the interview. While public relations is a creative field, a briefing document requires quite a bit of preparation as it incorporates all the nuts and bolts to make an interview run smoothly. The hard part is over, or is it? Briefing document framework.

Writing 130

Writing How To Interviews Pitching 130

Cision

OCTOBER 6, 2015

When your company secures an interview with a major media outlet, you may feel the urge to celebrate. Just don’t let your executive or chosen company spokesperson arrive to the interview unprepared! Read below as Brad offers tips that will help anyone who conducts or prepares others for media interviews.

Interviews 120

Interviews How To Healthcare Media Training 120

PRSay

DECEMBER 3, 2024

How to find stories So how can you find the stories to make your points? Walk readers through a scenario of how your whatsit or whosit works. Interview for story. When you’re interviewing, ask “when” questions. I once interviewed a brilliant architect whose public building was bringing him his 15 minutes of fame.

Case Study 146

Case Study Interviews Newspapers Employee 146

ImPRessions - Crenshaw Communications

MAY 4, 2018

So, how to find the perfect first PR job? Public relations has become very specialized, so in addition to core skills like journalistic writing or visual content production, it pays to learn about the various segments you may target in a job search or career plan. Networking isn’t only about getting interviews.

How To 189

How To Nonprofit Interviews Privacy 189

Sword and the Script

DECEMBER 3, 2024

What I hadn’t considered is that something similar is happening to software code, according to this podcast interview between Figma co-founder and CEO Dylan Field and The Wall Street Journal. Just like AI can be trained to write copy, AI can be trained to write code. Propel launches 2.0 of its software with another dose of AI.

Software 176

Software Measurement B2B Training 176

ImPRessions - Crenshaw Communications

JULY 27, 2021

What did I learn then, and how similar is my current experience to it? How to pitch media. Given how integral media pitching is to the practice of public relations, I was shocked to look back and realize how much I didn’t know about media, and the most effective ways to approach them about stories. PR is not marketing.

Conference 368

Conference Pitching Writing Agency 368

ImPRessions - Crenshaw Communications

SEPTEMBER 19, 2017

It’s hard to overstate the importance of quality media-interview preparation to a successful public relations program. But there are some more nuanced tips for preparing for media interviews. Exercise control during the interview. Prepare your spokesperson for different kinds of reporters.

Media Training 282

Media Training Training Media Interviews 282

5W PR

JULY 15, 2020

Throughout the years, one thing has remained the same: the purpose of a media kit is to act as a one-stop shop of information for a journalist or media source to write a feature on the company. How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable).

How To 176

How To Media Guidelines Pitching 176

Presspage

OCTOBER 14, 2024

In this article, we’ll show you exactly how to ace this process. Here are 3 must-have tips on how to respond to media inquiries during business-as-usual to win media coverage. How to build relationships with journalists Cold pitching is a media relations strategy that many PR pros swear by.

How To 78

How To Media Crisis Pitching 78

PR Job Coach

JANUARY 28, 2013

Landing an interview, let alone a job has never been tougher as we enter 2013. And one of the biggest obstacles job hunters face is how to present and describe themselves in simple yet compelling language. Much has been written about 30-second missives but I have yet to see prescribed how best to manage such a construct.

Chemicals 271

Chemicals Construction Fashion Writing 271

Cision

NOVEMBER 30, 2017

Want to write for Cision®? Know who you’re currently writing to, and who you want to reach, then impart that information to all your contributors as you create your contributor guide. Interviews. Headline writing tips. Once topics are approved, how does the contributor turn in a completed article? Media Tips.

How To 177

How To Guidelines Content Marketing Video 177

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Before you learn how to write press releases, it’s important to consider what you want to write about.

Writing 96

Writing How To Media Guidelines 96

Contently - Strategy

JULY 21, 2021

As Kurt Vonnegut once said: “Please write for one person. When you write for everyone, you write for no one. Writing for one person can be absolutely inspiring. The reason that “writing for one person” works is because it’s an act of empathy. How to find your muse. Yes, it really is.

How To 144

How To Creativity Storytelling Writing 144

5W PR

MARCH 16, 2022

Those companies in the habit of turning down every request for an interview could be missing out on opportunities to raise their profiles, and to establish themselves as organizational leaders. When being interviewed, it is important to focus on one or two key messages, and to weave them into each answer. Enunciate and speak clearly.

Interviews 103

Interviews Media Report Company 103

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2021

We write plans that cover several months and in our personal lives we may do the same. First date may feel like a media interview – First dates are often awkward and could have moments of silence – but that’s not as likely with a PR person. Like media interviews, we often know what questions to expect.

Product Launch 296

Product Launch Training Interviews Software 296

PR for Anyone

OCTOBER 7, 2021

We write video scripts. We film an interview with you. The post How to Develop Good Social Listening Techniques appeared first on Christina Daves. And if you like this tip, if you’d like to get this media up to another level, check out our event that we do twice a year at www.GetPRFamous.com. We pitch the media.

How To 130

How To Pitching Film Video 130

Landis PR

MAY 10, 2021

Every public relations practitioner has experience writing press releases, but how many fall into the trap of being a bit too formulaic? Here are 15 steps to successful press release writing: Do your research. Use the “inverse pyramid” style of writing: most important news and information at the top of the release.

Writing 98

Writing Video Interviews Report 98

Rock the Status Quo

AUGUST 15, 2014

If I am shocked by the callous disregard for privacy, I can only imagine how his family feels. ” Although parts of the Kovitz article were awkward and inappropriate, coming across as a business call-to-action on how to capitalize on newsjacking the Williams tragedy, I understand what Lisa was trying to do.

Pitching 272

Pitching Viral Interviews Education 272

Contently - Strategy

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. Here are some tips for writing a white paper, from choosing a topic to sharing your content with the world. It offered data and insights on how to attract talent, interview candidates, onboard employees, and keep staff happy for the long run.

Writing 109

Writing Case Study Study Insurance 109

Flack's Revenge

JANUARY 10, 2019

Last month I interviewed top PR and social media experts about the challenges facing online marketing. Frank: This question implies that we are writing the epitaph on social media platforms and I don’t think that’s true. Facebook and Twitter Upheaval: How Social Media Marketing Changed in 2018 ( Social Media Examiner).

How To 159

How To Facebook Social Media Advertising 159

Presspage

JANUARY 21, 2025

In this blog, well explore why press releases are still a must-have in 2025, how to write them like a pro, and how to tailor them for any situation. Plus, weve got tips from PR experts, a customizable press release template, and a look at how Presspage can help you take your press releases to the next level.

Writing 78

Writing How To Product Launch Crisis 78

Buzzstream

MARCH 19, 2025

Tune in to learn how to appear on podcasts and use them for brand awareness and link generation. Then, here are some for those who are thinking of starting a podcast (or want to know how to make their’s better.) And whether you should write more for the SEO. Could you write from this transcript? Content is a gift!

Pitching 71

Pitching How To YouTube Tools 71