Remove How To Remove Journalism Remove Radio
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Data-Driven PR Campaign Planning: Part 1

Onclusive

65% of PR pros said the ability to quantify Big Data Analytics will be the most important skill to the future of the industry ( USC Annenberg School for Communication and Journalism, 2019 ). Don’t forget to research your competitors and other organizations that have been in a similar position before. . Determine your campaign objectives.

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How to Use Dynamic Listening to Reach New Customers

Cision

It is no longer enough to keep track of your brand’s mentions from big publications like the New York Times and the Wall Street Journal. How to do that? How to Create an Effective Monitoring Strategy. The post How to Use Dynamic Listening to Reach New Customers appeared first on Cision.

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Should You Avoid These Sites If You Want to Show Up in AI?

Buzzstream

Last month, I posted about how some AI companies are forming partnerships with high-authority publishers to access their data. At the same time, AI companies are also facing lawsuits from other media giants , leadingto rampant speculation about how to approach digital PR strategy. Postmedia The GrowthOp Postmedia Healthing.ca

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Visual Storytelling, Online Radio and SEO Media Covers Storytelling

Ishmael's Corner

Online Radio on the Rise. When was the last time you pitched online radio? Specifically, 44 percent of Americans age 12 and up listen to online radio on a weekly basis. It’s a quality, not a quantity game, identifying those online radio targets with relevance and influence (or what I call “rinfluence”).

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PR 101: How to Pitch The New York Times

Cision

Radio silence is common, and can be a telling response in itself. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. Readers expect to be served with the highest quality journalism, and any story that might hew too similarly to the competition’s story is not going to pass muster. Know the paper.

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Guest Post: When PR Opportunity Knocks…

Deirdre Breakenridge

Newspapers, magazines and radio stations never had those resources to start with. Yes, it takes a little investment in learning how to create great original images and videos that tell more of the story. Guest Post Media Video journalism news video PR PRESSfeed research Sally Falkow trends' Now every news website needs video.

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Why and How to Switch Media Monitoring Platforms

Critical Mention

In other words, the “good enough for now” syndrome is quite common—here a some of the most common symptoms: You feel like learning how to use a new tool will take too much time. As an example, the time you spend trying to figure out how to use the tool the way you need is keeping you from being productive in other areas of your job.

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