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How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

Although the number of local news outlets — particularly newspapers — has declined over the past several years, local media still offers clout. A study found that 76% of Americans trust local television news, – a confidence level that’s over 20% higher than trust in national news. for example, or simply not respond.

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How to Pitch Editors – Creating an Annual Pitching Calendar for Real Estate Agents

PR for Anyone

If you are pitching national publications, you have to submit 4 months in advance, regional is 2 months, and local newspapers and television are two weeks unless it’s breaking news. The post How to Pitch Editors – Creating an Annual Pitching Calendar for Real Estate Agents appeared first on Christina Daves.

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How to Develop a Marketing Campaign for New Video Game Releases

5W PR

Traditional media like newspapers, magazines, radio, and television can sometimes be useful. The last one is player retention, which involves assessing how many players continue to engage with the game over time. These are simply communities where gamers discuss and recommend new games.

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Six Tips on Building Positive Relationships With Journalists [Infographic]

Deirdre Breakenridge

For the PR Expanded Infographic contest, I chose to offer insight on how to build and preserve successful relationships with reporters. When the time came to start my infographic, I felt it would be fitting to educate PR pro’s about how to make their communications with the media positive. Amanda Levenson, UMASS at Amherst Student.

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PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

There were newspapers, magazines, wire services, trade publications, TV and radio. In our initial edition of the “Public Relations Handbook,” we discussed how one company had incredibly transmitted information via satellite from the United States to Japan, with a two-way, closed-circuit television between Tokyo and Chicago.

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Faces & Markets of PRGN: Ireland – A Dynamic Economy and a Great Place to Do Business

Bianchi Biz Blog

Television viewership is steady and national/local radio remains popular: on average, people watch more than three hours of TV and listen to more than three hours of radio every day. The Irish media landscape is dominated by the state broadcaster, RTE, whose reach extends to TV, radio, online, mobile and social media.

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Effective Storytelling with Cindy Ashton

PR for Anyone

She teaches her clients and audiences how to dramatically boost influence and conversions with the electrifying storytelling, speaking voice and body language skills usually reserved for entertainers. What would you want to read in a magazine or newspaper? What would you want to watch on television? So, what's holding you back?