Deirdre Breakenridge

NOVEMBER 9, 2018

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound. For some reason we are all expected inherently to know how to use a microphone, but most people don’t get formal training.

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Engineering Hotels System Television 383

PR for Anyone

SEPTEMBER 8, 2021

Learn how they report and give them what they love and what they want. By doing this, you will be asked back to television and radio stations and quoted again and again by writers. Know who is interviewing you. Do your homework on the journalist and the outlet. PR FOR ANYONE. Anyone can get publicity! It really is PR for ANYONE.

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Television Pitching Interviews Radio 221

PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. This week I want to talk to you about how you use the publicity that you get as a lead generation tool. It’s Christina Daves with this week’s Free Publicity Friday PR Tip.

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Tools How To Publicity Interviews 130

Cision

NOVEMBER 21, 2017

How to do that? Whether your business needs revolve around online, print, television and radio broadcast, or social channels including Twitter, Facebook, Instagram and YouTube, Cision® Communications Cloud will ensure the impactful conversations that affect your brand and industry will never fall through the cracks.

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How To Social Media B2C Television 149

Cision

JUNE 22, 2017

In the past, the Federal Communications Commission (FCC) mandated that television stations allocate a set amount of time for public service programming, but this is no longer the case. For example, you might distribute a :30 second video PSA for earned television pickup, but also place a shorter, shareable version on social channels.

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Publicity Real Estate Nonprofit Television 224

PR for Anyone

JANUARY 12, 2022

When you try to answer something you don’t know, it could backfire on you – especially on a recorded interview like television, radio, or podcast. People want to connect with people they see on TV or hear on the radio or a podcast. You can also guide the conversation back to what you can answer. So what do you do?

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Interviews Television Media Radio 130

Cision

NOVEMBER 14, 2017

At your first meeting, get input from this team on the following topics.You may be surprised at how varied the answers are from each team member. Before you can decide what to measure, and how to measure it, you need to identify the important benchmarks for your brand. What Matters to Our Brand?

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Measurement Strategy Media Analytics 166

PRSay

JULY 1, 2022

There were newspapers, magazines, wire services, trade publications, TV and radio. In our initial edition of the “Public Relations Handbook,” we discussed how one company had incredibly transmitted information via satellite from the United States to Japan, with a two-way, closed-circuit television between Tokyo and Chicago.

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Handbook Publicity Newspapers Television 192

PR for Anyone

JULY 23, 2020

If you plan on doing regular, consistent media interviews - whether it’s television, radio, podcasts, or print - it’s a good idea to put together a list of potential questions that cover the basics of your business that any interviewer can use. It’s good to prepare soundbites and know how to answer in a succinct matter.

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Interviews Media Television Radio 130

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Today is the day to reflect on the scary moments of PR and how to avoid them – or just enjoy them, knowing that they’ll make a good story someday. PR teams typically have a voice in the selection and preparation of a television media spokesperson for their campaign. Here are some of our scariest PR agency tales.

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ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Today is the day to reflect on the scary moments of PR and how to avoid them – or just enjoy them, knowing that they’ll make a good story someday. PR teams typically have a voice in the selection and preparation of a television media spokesperson for their campaign. Here are some of our scariest PR agency tales.

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Agency Television Radio Pitching 227

HMA Public Relations

MARCH 17, 2020

As media outlets navigate COVID-19, many television and radio stations aren’t allowing in-studio guests for the near future. Learn more about how you can prepare for virtual interviews. The post How to prepare yourself to be a virtual expert resource appeared first on HMA Public Relations.

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Resources How To Television Radio 74

PR for Anyone

MARCH 10, 2022

So step 1 is mindset, and then step two is how to pitch. Make sure you know the Get PR Famous Formula and how to use it. By knowing how to do this, you’ll have much better success and that will help your mindset the more yesses you get! We had two people who went on national radio tours. It was amazing.

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Media Pitching Television Interviews 130

PR for Anyone

AUGUST 20, 2020

Seeing yourself on the television screen as an industry expert is super exciting… and super valuable when attracting new clients. The big question is, how do you get on TV? So never let a published story or television segment get you down that it wasn’t you. Want to be on tv? The authority it gives you is tremendous!

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Television Radio Pitching Print 130

PR for Anyone

AUGUST 25, 2022

Here’s a short video I did on how to position yourself as the expert which might help if you aren’t quite sure how to position your expertise. So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. Transcript.

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Pitching Media Insurance Insurance 130

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. Download our guide Maximizing Your Budget with Media Tours and learn how to get started. Your Pitch Team.

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Media Television Pharmaceuticals Radio 120

PR for Anyone

AUGUST 29, 2020

Many people aspire for national television but starting local is the best place to get your feet wet. Testing the waters on local television is a a smaller audience and allows you start slowly and get comfortable with how a television interview really works. They likely won’t have you back again. Transcript Hi everybody.

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Local Television Radio Interviews 100

Prowly

FEBRUARY 28, 2025

Below you can find a short description of unlinked brand mentions and how to find unlinked mentions of your brand across the web. And how to use them to boost audience awareness and maximize backlink opportunities. But how to do so? How to find unlinked brand mentions with Prowly? Here's how: 1 Set up a search query.

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SEO Print Social Media Tools 104

PRSay

JANUARY 3, 2018

For much of the past decade, authors of articles such as this one predicted changes in how content would be created and disseminated given the continued emergence of social and other digital-media platforms. Knowing how to work with big data will also become more important for PR pros.

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Publicity Social Media Television Big Data 167

Deirdre Breakenridge

MARCH 25, 2015

As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. After all, back in the day, working with a newspaper reporter was completely different than coordinating with a radio show producer. In the late 1980s, the media was cut and dry.

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Pitching Radio Newspapers Print 150

Buzzstream

NOVEMBER 19, 2024

Although digital PR can yield TV, radio, and print coverage, it is mainly concerned with digital coverage. Traditional PR builds and maintains an organization’s image in offline (aka “traditional”) media coverage, including TV, radio, newspapers, and magazines. Think data studies, press releases, and expert commentary.

Digital PR 71

Digital PR SEO Radio Guidelines 71

PR Insiders

APRIL 13, 2021

It won’t be trying to learn about your industry on your dollar, and it will already have relationships with relevant publications, blogs, and TV and radio shows. But your audience may be watching TV talk shows, or you may like the convenience and immediacy of podcasts and talk radio. Happy publicizing!

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Radio How To Public Affairs Print 78

Critical Mention

OCTOBER 29, 2019

Success in the PR world translates to knowing how to deliver captivating media pitches, interactive campaigns, detailed press releases and more. PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Share Tweet Share.

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Radio Television Social Media Sports 92

Critical Mention

FEBRUARY 6, 2020

In other words, the “good enough for now” syndrome is quite common—here a some of the most common symptoms: You feel like learning how to use a new tool will take too much time. As an example, the time you spend trying to figure out how to use the tool the way you need is keeping you from being productive in other areas of your job.

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How To Media Radio Print 82

Critical Mention

DECEMBER 10, 2021

The Help Center has articles on how to create searches, how to build reports, how to create different types of alerts and more. Critical Mention users can now track audience and publicity values for their radio mentions. Over 300 TV and radio channels have been added throughout the year. Until next time!

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Radio Instagram Analytics Mobile 116

Melissa Agnes

APRIL 4, 2015

Canada’s Anti Spam Legislation (CASL) came into effect in July of 2014 and it seems that since it came into effect, the Canadian Radio-television and Telecommunications Commission (CRTC) has been out for blood. This episode of The Crisis Intelligence Podcast discusses: How CASL presents some serious risks to your organization.

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Telecommunications Crisis Management Policies Crisis 113

Cision

AUGUST 18, 2015

At his upcoming free webinar, “ The Do’s and Don’t’s of Social Media ROI ,” Gary will discuss how to accurately measure your social efforts to track your performance. Gary Vaynerchuk, Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy World. Gary Vaynerchuk, Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy World.

Communications 120

Communications Social Media Television Radio 120

PRSay

FEBRUARY 16, 2024

These communications professionals practice public relations, write short- and long-form copy, operate overseas radio stations, manage social media for military units, explain military concepts, prepare senior leaders for interviews, manage production workflows, archive materials and create graphics and multimedia content.

Public Affairs 88

Public Affairs Communications Radio Television 88

Maxim Behar

JANUARY 28, 2024

Maxim Behar: Good morning to Radio Focus! From this perspective, how will it influence, it's already influencing, PR agencies? Just 20 years ago, if I had said something on Radio Focus, there would be no one to react to it. How to use AI so that we can trust it 100%? Host: Welcome! To agree or disagree.

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Radio Ethics How To Writing 59

Critical Mention

JANUARY 30, 2019

Marketing and PR professionals invest time and money on increasing brand awareness across a variety of media channels including television, radio, social media, online news and licensed print. The post How to Choose a Media Monitoring Service appeared first on Critical Mention - Media Monitoring. Robust analytics and reporting.

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How To Media Analytics Television 60

PR for Anyone

MARCH 30, 2022

When someone sees you on TV or in an article or hears you on the radio or on a podcast, you have instant credibility… instant authority. So make sure you watch all the videos here on the channel and really learn how to do it. . #3 – publicity is what we call “earned media.” This is the power of media.

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Advertising Advertising Publicity Video 130

Stephen Waddington

MAY 19, 2020

You should rapidly up-skill and learn how to use the PESO planning model developed by Gini Dietrich and the AMEC Integrated Evaluations framework. Radio, television and streaming are also holding up or growing. Planning and measurement If you work in media relations, COVID-19 could be an extinction event.

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Government Crisis Energy Community 151

Beyond PR

JUNE 30, 2016

The university radio or TV station. Broadcast media also is branching out more online, so the websites associated with the college-hosted radio and TV stations show the same volume of content that might be prepared for on-air dissemination. The college newspaper. Community college newsletters or magazines.

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Radio Newspapers Print Media 69

Critical Mention

NOVEMBER 22, 2019

PR and marketing pros can choose to take many directions when deciding how to best promote their brand. Radio hosts positively talk about your organization on air. Monitor your radio coverage and share your positive mentions with your audience. . Share Tweet Share. What is Earned Media? Until next time!

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Radio Media Newspapers Sports 80

5W PR

AUGUST 19, 2019

In times past, the goal of a publicist was to get their clients featured in media like newspapers, magazines, radio, and television. PR in its traditional form refers to networking with journalists in a bid to get featured in print publications. So what are you waiting for?

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Digital PR Print Construction Television 76

Ethical Voices

JANUARY 30, 2023

How to keep truth at the forefront How to ethically deal with advocacy Tell us more about yourself and your career That column is a great opportunity to how I got to where I am. My background is in radio and television journalism. I have a degree in broadcast news from West Virginia University.

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Ethics Journalism Radio Television 92

ReimaginePR

MAY 30, 2015

Even radio. Television shows cut to a new angle on average every 3 seconds or so. This is shot as if done by a television station. It lets a television or video outlet run your answers cutting in their anchor asking the questions. Lead media release. FAQ, Fact Sheet, Backgrounder and One Page. Have an awesome video.

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Media Television Video Print 120