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Data-Driven PR Campaign Planning: Part 1

Onclusive

Before setting your objectives, you’ll need to conduct research around where your brand is today relative to the industry, the competition and the environment that you’re operating in. You’ll want to know how your story will fit into the broader industry trends and what the media are currently interested in.

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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

AirPR sat down with Mika and discussed unique communications strategies, moving from journalism to PR: AirPR: Tell us about TMI and how you help brands and organizations gain visibility and manage reputation. AirPR: You started your career in journalism. Today, Mika runs TMI (The Mas Ink), a boutique PR firm.

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Say Goodbye to Paywalls with Critical Mention’s Licensed Content

Critical Mention

In an ever-growing digital news industry, it’s critical for media professionals to have the ability to track media mentions from top online news sources. Critical Mention’s Licensed Content offering makes it incredibly simple for media pros to track and measure mentions within worldwide news sources and industry trade journals. .

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Should You Avoid These Sites If You Want to Show Up in AI?

Buzzstream

Canadian News Publishers Status: Pending / Ongoing Date of Lawsuit: November 2024 In November 2024, a coalition of Canadian news outlets , including The Canadian Press , TorStar , The Globe and Mail , PostMedia , and CBC/Radio-Canada , filed a lawsuit against OpenAI. These outlets represent over 135 publisher sites, which you can see below.

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20 Great Communications Quotes

Critical Mention

PR is a mix of journalism, psychology, and lawyering – it’s an ever-changing and always interesting landscape. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? . — Lori Ruff. Who you are is speaking so loudly that I can’t hear what you’re saying. Ralph Waldo Emerson.

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MediaPulse | A Weekly Media Round-Up

Cision

New Launches: Neil deGrasse Tyson premiered Star Talk , a late-night science and pop-culture show based on his radio show of the same name ( Space.com ); and new site Weedhorn launched on April 20 (probably not a coincidence) with the aim to make marijuana consumption more mainstream ( Fast Company ).

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9 Blogs To Make You PR-Smart

ImPRessions - Crenshaw Communications

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Industry or Workplace Blogs. ” The blog is a reliable source of macro PR information and industry trends. A great example is this post on “engagement journalism.”

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