ImPRessions - Crenshaw Communications

MARCH 30, 2022

Here are a few tips on preparing for a media interview so you can absolutely nail it. Remember your media training . If you haven’t already undergone formal media prep, ask your PR team to set up a session when possible. For more on mastering your media training, check out this post.

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Interviews Media Media Training Meeting 322

5W PR

NOVEMBER 29, 2017

Of course, the training needs to happen, but like almost everything, we get better as we practice doing it right… practice done wrong will not lead to improvement though. So a big part of media training should be putting the student in front of others who will ask them random questions. Let them answer completely.

Media Training 87

Media Training Training Film Media 87

Deirdre Breakenridge

OCTOBER 8, 2018

Our special guest driving the discussion will be Martin Waxman, APR, who leads digital and social media training and workshops. He is also the co-founder of three PR agencies, president of a consultancy, Martin Waxman Communications , and has worked in the industry for 25+ years. You can learn more about Martin here.

Community 148

Community Big Data Media Resources 148

PR for Anyone

JULY 22, 2021

When you’re thinking of pitching the media, think about what you do to overcome challenges people face, demystify what’s happening in your industry. But if you want to position yourself as an industry expert, you do that by. overcoming the challenges that are faced in your industry. What do you solve.

Industry 130

Industry Pitching How To System 130

ImPRessions - Crenshaw Communications

JULY 13, 2022

Industry events. And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media. Here are some tips to both landing media interviews and making sure they’re successful. The bread and butter of B2B PR ? Don’t take them lightly.

Media 294

Media Trade Shows Travel Interviews 294

5W PR

JULY 5, 2020

Anyone who has to represent an organization or a business or anyone that needs to reach the public has to successfully deal with the media. Being confident when stepping in front of the microphone and cameras with all the lights shining is something that can be achieved with decent media training. Media Training in 2020.

Media Training 78

Media Training Training Trends Media 78

PR for Anyone

JUNE 23, 2021

Do you show up as someone who is an expert in your industry? It’s important to position ourself as an expert in your industry. When someone Googles your industry, are you there? Do they see interviews, media, articles featuring you as the expert? After that it’s positioning yourself as an industry expert.

Industry 130

Industry Social Media Google Training 130

5W PR

NOVEMBER 25, 2024

Implementing strategic PR tactics can build credibility, foster trust, and establish companies as industry leaders. Thought Leadership Positioning a company as an industry authority involves focusing on thought leadership initiatives. In the competitive landscape of B2B tech, effective public relations can be a game-changer.

B2B 78

B2B Company Crisis Management Measurement 78

ImPRessions - Crenshaw Communications

OCTOBER 12, 2021

Media prep didn’t stick. Formal media training can be helpful for executive spokespersons who are new to giving press interviews or who need a quick prep for a new announcement or tricky situation. It’s important to match the right interview opportunity with the correct and appropriate spokesperson.

Interviews 309

Interviews Product Launch Radio Media Training 309

ImPRessions - Crenshaw Communications

JUNE 20, 2019

While such content is meant to earn media coverage, PR pros also routinely create collateral for owned media like blog posts, white papers, social posts, and case studies. Industry conferences are vital venues for lead generation and networking, as well as for for building authority. Media training.

Agency 188

Agency Publicity Media Training Training 188

ImPRessions - Crenshaw Communications

JUNE 1, 2021

At the same time, having a terrific media spokesperson who can nail the messaging, handle tough questions and make business or technical language accessible isn’t always easy. . While some executives are born to be media resources, and they’re every PR person’s dream. Plan for technical glitches in the virtual world.

Interviews 268

Interviews Media Construction Report 268

Deirdre Breakenridge

MARCH 5, 2019

” A follow-up blog post by Communication Strategist Deirdre Breakenridge inspired a series of direct messages on Twitter between Breakenridge and fellow PR industry pro, Valerie Simon. Martin Waxman, MCM, APR, leads digital and social media training and workshops, is a communications strategist and teaches digital strategy.

Communications 208

Communications Analytics Social Media Media Training 208

Bianchi Biz Blog

DECEMBER 5, 2024

Other key industries include manufacturing, aerospace, medical devices, pharmaceuticals and renewable energy. Social media use, meanwhile, continues to rocket, across a growing number of platforms. For the PR industry, this all spells opportunity. Challenges abound but overall, Ireland’s PR industry is thriving.

Radio 83

Radio Sports Marketing Local 83

ImPRessions - Crenshaw Communications

OCTOBER 29, 2020

During my time in PR, I’ve worked on many different accounts in all different industries – ad tech, retail, cybersecurity, consumer tech, the list goes on. You could be moderating a media interview, holding media training for a CEO, or manning a check-in table at a panel event. PR pros often wear lots of hats….or

Creativity 243

Creativity Retail Groups Media Training 243

Communications Conversations

DECEMBER 29, 2020

Because we are mercilessly pressured with two over-arching key messages in our industry: 1) You have to be ambitious; and 2) You always need to be hustling. In industry publications? This is the insidious message that has permeated all corners of our industry. By starting a training series with a friend.

Industry 88

Industry Conference Creativity Training 88

ImPRessions - Crenshaw Communications

MAY 20, 2019

At an agency, “you have your finger on the pulse” of industry trends, according to Debbie Etchison, head of public affairs and corporate communications at a major pharmaceutical company. Here’s how people in our circle describe the pros and cons of crossing to the other side. Agency PR Has Many Advantages.

Agency 200

Agency Corporate Pharmaceuticals Public Affairs 200

ImPRessions - Crenshaw Communications

APRIL 10, 2018

Media training can be a useful communications tool, whether it be for national TV interviews or phone chats with small trade press. He has clearly benefited from excellent media training. As the face of the corporation, many CEOs are naturally charismatic. Some are effortlessly sincere.

Interviews 170

Interviews Media Training Training Video 170

ImPRessions - Crenshaw Communications

JUNE 10, 2016

Those seeking public relations services often pigeonhole it into media relations. Here are just a few: High-level media training. The best media training sessions train the entire team, starting at the top. For a real dash of schadenfreude, check out these examples of what not to do.

Media Relations 120

Media Relations Agency Media Training Media 120

ImPRessions - Crenshaw Communications

JULY 31, 2017

For some, this can mean an intense media training session. How to prepare for a media interview. Today’s executives must come across as industry experts. Top interviewees should be fluent in what’s happening in the industry and how it relates to any number of newsworthy topics.

Interviews 206

Interviews Media Advertising Advertising 206

Cision

SEPTEMBER 30, 2015

“When our employees stick to our social media principles we find that they are successful in building relationships with customers, growing their reach, improving engagement in social and providing business value to Dell.”. ― Amy Heiss, Global Program Manager for Social Media Training and Activation at Dell.

Social Media 120

Social Media Report Media Training Training 120

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. Here is our recommendation on what to look for in a PR agency: Significant focus and expertise in your industry (e.g.

Agency 195

Agency Strategy Communications How To 195

Rock the Status Quo

DECEMBER 11, 2014

If it is the spokesperson who has to back out due to an emergency, you get your #2 person who is media trained and ready to go (always have them!) Your relationship with the media is crucial for future stories and they won’t forget how you jumped through hoops to help them with their story.”

Interviews 174

Interviews Real Estate Media Pitching 174

Onclusive

NOVEMBER 8, 2023

Media Training With the reach of today’s media formats and the explosion of publications, media training is important for a much larger number of people in an organization. PR professionals are now responsible for training a growing number of executives.

Training 195

Training Media Training Crisis Communications Reputation 195

Stuart Bruce

OCTOBER 6, 2016

For agency people, when asked about their three top sources for social media education, expert blogs are the most popular (64%); followed by conferences and events (44%) and external training courses (35%). Over half of agency people require more digital/social media training (53%). Digital PR training.

Training 119

Training Digital PR Media Training Education 119

ImPRessions - Crenshaw Communications

NOVEMBER 1, 2016

Every industry has its jargon, and PR is no exception. Some industry-speak can be overblown and annoying, used solely to show how “in-the-know” one may be. Despite intense media training, our spokesperson could not keep the _ __ straight in an interview. media monitoring. thought leadership. background.

Publicity 120

Publicity Media Training Interviews B2B 120

ImPRessions - Crenshaw Communications

APRIL 11, 2024

The situation offers some real learnings for PR and communications professionals, especially those who specialize in media training. The great majority of those aware of President Ali’s interview will only have seen the two-minute clip that circulated on social media.

Interviews 193

Interviews How To Media Viral 193

ImPRessions - Crenshaw Communications

MARCH 17, 2017

Public relations is a $13 billion industry employing 100,000 people in the US. Serious candidates research the industry, clients, client competitors and any other intel that will give them an edge. Public relations is a fast-paced, ever-evolving field with new client and industry opportunities every day.

Training 159

Training Writing Pitching Video 159

ImPRessions - Crenshaw Communications

JUNE 7, 2019

In the weeds – Particularly in the world of high-tech PR, it is easy to get trapped deep in the details when writing PR content like a byline, white paper, or a media pitch. You don’t want to drag tech journalists too deep into the weeds; that’s what industry analysts like Gartner are for.

Agency 192

Agency Internal International Pitching 192

Stern + Associates

AUGUST 23, 2024

Consider hosting a social media training session to teach leaders how to optimize their profiles and engage effectively, and offer short 1:1 sessions for those who want personalized guidance. You may also consider a content training session, providing tools they need to write content such as blog posts or resource guides themselves.

Strategy 127

Strategy Training LinkedIn Resources 127

The Proactive Report

MARCH 21, 2017

Identify and build strong relationships with industry influencers, so that should a crisis occur you have allies who can counteract the spread of negative content. Establish who will respond to media inquiries and what your key messages will be. Have this team do crisis media training.

Reputation 140

Reputation Crisis Social Media Google 140

PR for Anyone

AUGUST 17, 2021

NOW is your time to by seen as THE go-to expert, an A-Lister in your industry! If you want to chat about your PR and visibility, click on the box below or use this link >> Let’s Chat. It’s going to be someone, so let’s have it be you and not your competitor. I’d love to connect.:

Trends 246

Trends Television Exercises Pitching 246

Presspage

NOVEMBER 8, 2024

Then, make sure that everyone, both those in the spotlight and behind the scenes, have received proper media training and know exactly what to do. million devices, caused chaos and frustration across various industries. Instead, build your ideal crisis response team before it's too late.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

PR for Anyone

AUGUST 26, 2021

NOW is your time to by seen as THE go-to expert, an A-Lister in your industry! If you want to chat about your PR and visibility, click on the box below or use this link >> Let’s Chat. It’s going to be someone, so let’s have it be you and not your competitor. I’d love to connect.:

How To 234

How To Branding Brand Video 234

PR for Anyone

NOVEMBER 11, 2021

NOW is your time to be seen as THE go-to expert, an A-Lister in your industry! If you want to chat about your PR and visibility, click on the box below or use this link >> Let’s Chat. It’s going to be someone, so let’s have it be you and not your competitor. I’d love to connect.:

Publicity 225

Publicity Marketing Video YouTube 225

PR for Anyone

AUGUST 11, 2021

NOW is your time to by seen as THE go-to expert, an A-Lister in your industry! If you want to chat about your PR and visibility, click on the box below or use this link >> Let’s Chat. It’s going to be someone, so let’s have it be you and not your competitor. I’d love to connect.:

Pitching 223

Pitching Media Television How To 223

PR for Anyone

SEPTEMBER 8, 2021

NOW is your time to by seen as THE go-to expert, an A-Lister in your industry! If you want to chat about your PR and visibility, click on the box below or use this link >> Let’s Chat. It’s going to be someone, so let’s have it be you and not your competitor. I’d love to connect.:

Television 221

Television Pitching Interviews Radio 221

Offleash

NOVEMBER 1, 2023

Like this industry, our business is dynamic. We’ve weathered the ups and downs, the economic pressures and headwinds inherent to the tech industry. We’ve continued to grow the business, with a badass and loyal executive team by our side, and 30 amazing, accomplished professionals on the team bringing their all every day.

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Skype LinkedIn Media Training Agency 122