PR for Anyone

NOVEMBER 18, 2021

There is no easier way to build a brand than with social media. Some people are discouraged or stressed by social media but it is a game-changer in terms of access and what you can do to reach a huge audience, quickly. Now, I want you to use social media and build out that brand. I reflect that in my brand.

Social Media 130

Social Media How To Brand Branding 130

Cision

NOVEMBER 3, 2016

As digital and social media continue to blur the lines between an individual’s public and private lives, and we move forward in a world where the fusion of these two seems inevitable, it is crucial for all of us to understand the difference between what is private and what is personal, but public. That’s media training 101.

Social Media 120

Social Media Media Reputation Training 120

PR for Anyone

JUNE 23, 2021

Do you show up as someone who is an expert in your industry? It’s important to position ourself as an expert in your industry. When someone Googles your industry, are you there? Do they see interviews, media, articles featuring you as the expert? After that it’s positioning yourself as an industry expert.

Industry 130

Industry Social Media Google Training 130

Deirdre Breakenridge

MARCH 5, 2019

Social media, data science, predictive analytics, news releases and comms plans – what do young communicators need to learn? Martin Waxman, MCM, APR, leads digital and social media training and workshops, is a communications strategist and teaches digital strategy. He’s worked in the industry for 25+ years.

Communications 208

Communications Analytics Social Media Media Training 208

Bianchi Biz Blog

DECEMBER 5, 2024

Other key industries include manufacturing, aerospace, medical devices, pharmaceuticals and renewable energy. The Irish media landscape is dominated by the state broadcaster, RTE, whose reach extends to TV, radio, online, mobile and social media. For the PR industry, this all spells opportunity.

Radio 83

Radio Sports Marketing Local 83

Communications Conversations

JANUARY 23, 2018

Last week, a friend seeking new opportunities sent me a note on LinkedIn: “Who are the top people to work for in the PR/comms industry in Minneapolis/St. I know we see eye-to-eye on a lot of current issues and topics in PR, comms and social media marketing. ” Great question! Kendra Klemme, United Health Group.

Social Media 141

Social Media Media Marketing Leadership 141

ImPRessions - Crenshaw Communications

JUNE 1, 2021

At the same time, having a terrific media spokesperson who can nail the messaging, handle tough questions and make business or technical language accessible isn’t always easy. . While some executives are born to be media resources, and they’re every PR person’s dream. Plan for technical glitches in the virtual world.

Interviews 268

Interviews Media Construction Report 268

ImPRessions - Crenshaw Communications

JULY 31, 2017

For some, this can mean an intense media training session. How to prepare for a media interview. Today’s executives must come across as industry experts. Top interviewees should be fluent in what’s happening in the industry and how it relates to any number of newsworthy topics. Keep social media top-of-mind.

Interviews 206

Interviews Media Advertising Advertising 206

Onclusive

NOVEMBER 8, 2023

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. PR professionals are now responsible for training a growing number of executives.

Training 195

Training Media Training Crisis Communications Reputation 195

PR for Anyone

NOVEMBER 11, 2021

Public Relations can come in many forms but for this post, let’s focus on media relations, community relations, online and social media. Media Relations. Do your homework on which media outlet is best for your product, service or brand and find the journalist(s) who cover your topic. Online and Social Media.

Publicity 225

Publicity Marketing Video YouTube 225

Stuart Bruce

OCTOBER 6, 2016

Given that the report was commissioned by the PRCA it’s hard to know what to make of the finding that 45% of in-house respondents claim the majority of content for digital and social media activity comes from the PR and communications department, although this has dropped from 52%. What digital and social platforms do PR people use?

Training 119

Training Digital PR Media Training Education 119

Communications Conversations

DECEMBER 29, 2020

And, after watching it, the movie’s primary message was one that resonated specifically with me–as a professional working in the communications and social media world. Because we are mercilessly pressured with two over-arching key messages in our industry: 1) You have to be ambitious; and 2) You always need to be hustling.

Industry 88

Industry Conference Creativity Training 88

PR for Anyone

SEPTEMBER 8, 2021

I can’t tell you how many media personalities personal cell phones I have in my phone, including a top national anchor. Don’t underestimate your value and what you can bring to the media. Start on social media and be “social.” See what kinds of things they’re posting on social media.

Television 221

Television Pitching Interviews Radio 221

The Proactive Report

MARCH 21, 2017

A crisis can occur so much faster now and the information can spread like wildfire on social media. If it’s a well-known brand the crisis will hit the mainstream media and get amplified by social media. Set up a media and social media monitoring system so that you can catch any crisis as it starts.

Reputation 140

Reputation Crisis Social Media Google 140

Presspage

NOVEMBER 8, 2024

Then, make sure that everyone, both those in the spotlight and behind the scenes, have received proper media training and know exactly what to do. million devices, caused chaos and frustration across various industries. Don’t beat around the bush There’s hardly a place where the truth can blur quicker than on social media.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. Here is our recommendation on what to look for in a PR agency: Significant focus and expertise in your industry (e.g.

Agency 195

Agency Strategy Communications How To 195

Stern + Associates

AUGUST 23, 2024

Provide Social Media or Content Training LinkedIn is an important platform for executives to establish their personal voice and connect with key audiences. It’s a great place to start as executives can fully own their presence, serving as a valuable client relationship and business development platform.

Strategy 127

Strategy Training LinkedIn Resources 127

ImPRessions - Crenshaw Communications

MARCH 17, 2017

Public relations is a $13 billion industry employing 100,000 people in the US. Serious candidates research the industry, clients, client competitors and any other intel that will give them an edge. Public relations is a fast-paced, ever-evolving field with new client and industry opportunities every day.

Training 159

Training Writing Pitching Video 159

PR for Anyone

AUGUST 17, 2021

I want you to look at TikTok because that is one of the fastest growing social media platforms. You might think it’s out of your demographic but 13-60 is a pretty wide one and the media is paying attention to what’s going on there. NOW is your time to by seen as THE go-to expert, an A-Lister in your industry!

Trends 246

Trends Television Exercises Pitching 246

ImPRessions - Crenshaw Communications

APRIL 11, 2024

The situation offers some real learnings for PR and communications professionals, especially those who specialize in media training. The great majority of those aware of President Ali’s interview will only have seen the two-minute clip that circulated on social media.

Interviews 193

Interviews How To Media Viral 193

PR for Anyone

AUGUST 26, 2021

Make sure that if you make that investment, you see the return in products sold, people coming to your site or social media, or growing your list with potential clients or customers. NOW is your time to by seen as THE go-to expert, an A-Lister in your industry! Ask for their results, click through rates, engagement, etc.

How To 234

How To Brand Branding Video 234

Contently - Strategy

JANUARY 26, 2023

Thought leadership is about establishing yourself and your organization as an industry leader. Thought leaders inspire or move others to action with new ideas, uncommon opinions, predictions, or industry commentary. These include videos, webinars, podcasts, articles, and social media posts. What is thought leadership?

Leadership 141

Leadership Content Marketing Healthcare Google 141

Waxing UnLyrical

MARCH 19, 2014

The primary discussion centered on privacy, and what the boundaries are for those who monitor social media. The chat was kicked off with a question about the risks of social media monitoring in the workplace. Louis headquarters, and the Missouri Chamber of Commerce and Industry. measurePR #measurepr. See you then!

Privacy 93

Privacy Training Social Media Media Training 93

PRSay

APRIL 24, 2020

For the fourth year in a row, respondents reported a decrease in the public’s distrust of the media; 59 percent of respondents felt the public lost trust this year, which is down from 63 percent in 2019, 71 percent in 2018 and 91 percent in 2017. This is down from 19 percent in 2019. Photo credit: shutterstock.

Report 170

Report Pitching Media Survey 170

Cision

AUGUST 24, 2016

Social media makes it easy to reach and connect with your audience, but are you engaging them effectively? In this interview, Cheryl discusses the keys to maintaining your brand reputation, the challenges social media presents and how to keep your audience engaged. How has social media transformed PR?

Social Media 120

Social Media Reputation Crisis Media Training 120

ImPRessions - Crenshaw Communications

APRIL 21, 2016

For example, few people outside the industry would be familiar with a publication like Convenience Store News, but scoring a placement there can be a big win if your target includes customers in the $ 700 billion convenience store sector. Social media is just as important, if not more, than in B2C.

B2B 120

B2B B2C Product Launch Creativity 120

PRSay

APRIL 2, 2020

But it’s the new reality as the journalism industry is sending reporters, producers, anchors and editors home to report on the COVID-19 pandemic in real-time. Who would have thought that TV newscasts would be produced from a kitchen table or living rooms transformed into makeshift studios for anchors to broadcast from inside their homes?

Skype 206

Skype How To Crisis Pitching 206

PR for Anyone

JUNE 16, 2021

What Are You Doing to Stand Out in Your Industry? Additionally, when the media is looking for an expert, who do you think they want… the same old same old expert or one who brings charisma and a wow factor? NOW is your time to by seen as THE go-to expert, an A-Lister in your industry! You want to draw the media in.

Energy 130

Energy How To Industry Social Media 130

PR for Anyone

FEBRUARY 21, 2022

I’m sure by now you’ve heard of Clubhouse, the new, hot social media platform that is strictly audio. Check out PR and media groups and start listening and paying attention to what the journalists are looking for. NOW is your time to by seen as THE go-to expert, an A-Lister in your industry! Transcript.

Publicity 130

Publicity YouTube Video Twitter 130

PR for Anyone

OCTOBER 28, 2021

You also need to be able to do a review of your assets (website and social media) and make sure you check out when the media checks you out. Do you appear to be industry expert-worthy? “Who writes about [industry] for [publication].” Don’t forget to connect with journalists on social media too.

Publicity 130

Publicity Pitching Small Business System 130

Stern + Associates

MAY 1, 2023

But it’s not enough to get your brand’s logo out there; you need executives out there telling an appealing story about your company’s actions, goals and overall purpose to distinguish yourself, both in news and social media. In some cases, you’ll have a born media start in your executive ranks.

Strategy 118

Strategy Company Communications Insurance 118

The Hoyt Organization

JULY 22, 2024

Organizations used to rely on a designated spokesman when interacting with the media. But with social media and round-the-clock news cycles, an increasing number of executives are leading the charge in public relations. Senior executives must therefore be proficient in managing media relations.

Media 79

Media Training Ethics Media Training 79

PR for Anyone

OCTOBER 13, 2022

Go to the channel HERE , subscribe and ring the bell so you’re notified of new videos and then go check out the new playlist, Established to Known™ to help you really position yourself as a known industry expert. Imagine having the media reach out to you because you are seen as THE go-to expert in the industry.

YouTube 130

YouTube Video Industry How To 130

PR for Anyone

SEPTEMBER 8, 2022

It’s up to you to be your own megaphone when it comes to your media appearances. YOU need to post it on social media. NOW is your time to be seen as THE go-to expert, an A-Lister in your industry! So here are some ideas of what to do with your most recent media appearance. This is all about your industry.”.

Media 130

Media YouTube Video Interviews 130

PR for Anyone

OCTOBER 7, 2021

What most people forget about with social media is the “social” part. Are you socially listening to the online conversation? This is why you need to start socially listening. Search hashtags related to your industry and see what topics are people are talking about. I did this video about TikTok.

How To 130

How To Pitching Film Video 130

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

The end of the year is a great time to pick an executive’s brain for 2023 predictions in their industry as many reporters typically run these types of stories in Q4. Status calls can offer a way to showcase new ways of enhancing media relations activities. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

The end of the year is a great time to pick an executive’s brain for 2023 predictions in their industry as many reporters typically run these types of stories in Q4. Status calls can offer a way to showcase new ways of enhancing media relations activities. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156