Onclusive

DECEMBER 22, 2017

With decades of experience in journalism, PR and content marketing, Jon is now in charge of content for Inc. It’s all about quality- quality writing, well-produced videos and infographics, and, more than ever, creating immersive, multimedia content experiences. Studio, which produces all content for Inc.’s s clients and advertisers.

Interviews 294

Interviews Strategy Content Marketing Advertising 294

ImPRessions - Crenshaw Communications

JUNE 21, 2018

Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics. In the last few years, as the news industry has been in flux, data-driven journalism has become the standard, as journalists forage for interesting data to either find a new story or support a current one.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

Beyond PR

APRIL 26, 2017

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities. Follow him on Twitter @nbell94102.

Infographics 72

Infographics Branding Brand Video 72

Cision

MAY 17, 2016

Cision’s 2016 State of the Media Report found that journalists saw multimedia journalism and video- and image-based content as two of the most important trends of 2015. By providing journalists with images, videos and infographics that they can use in their stories, you’ll increase the likelihood that they’ll cover your brand.

Survey 180

Survey Infographics Meeting Video 180

Ishmael's Corner

OCTOBER 10, 2016

The post The Untold History of the News Release (Infographic) appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Infographics 60

Infographics Storytelling Training Communications 60

Masters in Communications

DECEMBER 10, 2018

Today's journalism is a far cry from what it used to be. Journalism as a whole has changed in response. Let's take a look at what journalism is today, and some of the people changing it. What Really Is Journalism? Journalism is the act of gathering, assessing, creating, and presenting news and information.

Journalism 65

Journalism Newspapers Web Data 65

Presspage

JUNE 4, 2019

Enter brand journalism , the darling of content creators and savvy PR specialists. Brand journalism is a strategy to generate content that is relevant and meaningful to an audience and provide them with information on an industry or related topics without selling them anything. ” Now, think about the “why.”

Journalism 68

Journalism Strategy Branding Brand 68

Cision

MAY 3, 2017

Given “the fact that the authorities have proven they are incapable of solving most crimes against journalists, and are often the perpetrators of this violence themselves, then we can legitimately say that journalism is in a state of emergency in this country.”. Confidence in the media has recently eroded due to the recent U.S.

Branding 253

Branding Brand Government Ethics 253

Cision

MAY 26, 2016

Finding new ways to express your message and connect with your audience, such as visuals like infographics or vlogs, can help elevate your brand from the competition. You’ve earned clients coverage in publications such as The Wall Street Journal, Reuters, CNBC and more. What’s your secret to media relations success?

Financial 168

Financial Infographics Pitching Consumer 168

Onclusive

MAY 10, 2018

These shifts include everything from the implications of brand journalism on the PR function to the dwindling number of journalists filling established newsrooms. “In our world of getting-shorter-all-the-time attention spans, pictures (videos, infographics, etc.)

Storytelling 230

Storytelling Technology Tools Infographics 230

Deirdre Breakenridge

JULY 18, 2016

Summer class for the UMASS Journalism Online Program is officially in session. The ability to create infographics, posters, reports and templates for free, or with a premium subscription, can really make your tweet stand out in a newsfeed. I started out using Pablo by Buffer and Canva and now I’m a Piktochart power user.

Community 150

Community Twitter Infographics Social Media 150

Norton's Notes

JULY 17, 2014

Today the BBC announced that it is cutting almost 500 jobs but reinvesting in a further 195 posts to back what it calls ‘digital journalism’. So I think we can safely say that digital journalism is where the BBC believes the future of that industry is headed. So the future of journalism is creative clever digital journalism.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Cision

MARCH 29, 2017

Based on the report’s findings, the Cision team put together this infographic that provides the latest media industry statistics and tips for communicators looking to improve their relationships and success rates with influencers as well as their earned media opportunities. Follow him on Twitter @cglynch.

Brand 120

Brand Branding Media Infographics 120

prTini

JULY 27, 2015

According to Cision’s 2015 Social Journalism Study , that answer is yes: 58% of U.S. Or, if you don’t have time, check out this handy infographic for key findings: (Disclosure: Cision is a Geben client. The post Infographic: Cision’s 2015 Social Journalism Study appeared first on prTini.

Infographics 28

Infographics Journalism Study Pitching 28

Contently - Strategy

JULY 20, 2020

When I say “content,” I’m not just talking about top-funnel blog posts or infographics. For years, the way we defined content was arbitrarily limited, perhaps because people like me felt squeamish about overstepping their roles when they left full-time journalism for full-time marketing in the early 2010s.

LinkedIn 145

LinkedIn Trade Shows Case Study B2B 145

Buzzstream

JANUARY 17, 2018

Extract Data from your Content and Design an Infographic. People love infographics. So why not repurpose your written content into a well-designed and impactful infographic? An Infographic is a way of exposing your content to more readers. An infographic is 30X more likely to be read than text-based content.

eBook 108

eBook Infographics Pinterest How To 108

Cision

MARCH 8, 2016

As journalism trends continue to evolve, communication professionals do not remain unaffected. This could mean sharing news via a YouTube video or creating an infographic on a recent industry trend. But with so much constant change, how can your brand keep up?

Trends 120

Trends Mobile Media Infographics 120

Sword and the Script

OCTOBER 21, 2014

Infographic: Millennials and Social Commerce. The word “blog” is an unfortunate phrase that people in suits equate to a journal their 13-year-old pens from a tablet in the basement when they are grounded. If you enjoyed this post, you might also like: Infographic: Social Media Short Hand for the un-Social CMO.

Social Media 125

Social Media Study Blogging Company 125

Cision

JANUARY 22, 2016

According to Cision’s 2015 Global Social Journalism Study , 39 percent of journalists see experts as an important source of information. If you can present your story or data in an interesting way, such as with an infographic, you’ll make it easier for journalists to access and reference your content in their story.

Media 120

Media Infographics Reputation Study 120

The Proactive Report

JUNE 4, 2016

This platform is more about a visual journal of sorts. Infographics are your key language elements here. Take an image and create a visually engaging infographic by adding important data points, or create a diagram to highlight elements of interest. This image was created to highlight some key points.

Social Media 100

Social Media Media Infographics Pinterest 100

Cision

FEBRUARY 10, 2016

Learn how with Cision’s free Brand Journalism white paper! Include a video post or infographic in your blog lineup. You do that by first creating really awesome content, and then sharing it the right way. Here’s how. Research Your Topics. Want to drive results through your content? So how can you stand out? Find your own angle.

Writing 120

Writing Viral Infographics Blogging 120

Sword and the Script

APRIL 13, 2019

A separate study published in the Journal of Marketing showed that when members of the board of directors had marketing experience, those businesses tended to see better revenue growth. 3) The CMO Council infographic on CMO priorities. right click infographic an open in a new window, then click on image for higher resolution ). * * *.

Study 137

Study Survey Infographics B2B 137

Rock the Status Quo

AUGUST 19, 2015

I came across this interesting infographic (below) from BusinessWire this morning. Is that what today’s journalism stands for? I’d seen it before, but here’s what struck me about it this time: publications are using vanity metrics to determine if a story is successful or not. What does that actually mean?

Local 100

Local Journalism Infographics Social Media 100

Cision

JULY 30, 2015

Check out this infographic for a helpful checklist! With a dual background in journalism and marketing, Jennifer has a penchant for storytelling, especially about the PR industry, career growth, continuous learning and being a woman in business. Want more great tips to become a star interviewer?

Interviews 120

Interviews How To Media Infographics 120

PRSay

MAY 12, 2023

It’s a tried-and-true bit of writing advice, one I remember from college journalism classes, and it applies here: Find ways to engage all the reader’s senses in your writing. The second way to make numbers more relatable is to display them as infographics. Show don’t tell.

Employee 151

Employee Communications Storytelling Corporate 151

Buzzstream

JANUARY 28, 2025

Muck Rack ) Digital is the future of journalism. Data visualization/infographics by 34%, and videos by 33%. But in most cases, if your pitch is relevant to their beat and eye-catching, a journalist will find it. Print, TV, and radio only comprise 25% of journalists primary publishing medium. What Journalists Want 47. Cision ) 48.

Digital PR 71

Digital PR Branding Brand SEO 71

Burrelles Fresh Ideas

APRIL 2, 2024

These insights form the foundation for our infographic – a must-see for any PR pro! More than half of US adults (55%) found nine major news outlets (ABC News, CBS News, NBC News, CNN, Fox News, MSNBC, The New York Times, The Wall Street Journal and NPR) to be credible. 7 Reasons Traditional Media is Still Relevant in PR 1.

Media 103

Media Radio Print Newspapers 103

Cision

OCTOBER 19, 2015

In a recent Wall Street Journal article (“What Celebrities Can Teach Companies About Social Media” published on October 14, 2015), “experts” offered some social media content advice: From singer Rihanna – Cultivate platform-specific content for a multitude of social platforms. But where to start?

Social Media 120

Social Media Strategy Media Facebook 120

Buzzstream

JANUARY 29, 2025

You start off with that type of journalism, but that’s how it starts off, right? So Facebook was really good to find stories to his journals and she basically opened up about how her dad’s biological father sexually abused her. Journalism to PR, you’re joining the dark side, right? As a reporter.

Pitching 62

Pitching Energy Journalism Newspapers 62

Buzzstream

FEBRUARY 3, 2021

Infographics. The Cambridge Dictionary defines an Infographic as, ‘A picture or diagram or a group of pictures or diagrams showing or explaining information’. Gisele Navarro , CEO of Neomam, explains, “Infographics allow us to compile large amounts of information and present them in an easy-to-digest way.”.

Digital PR 170

Digital PR Industry Strategy Film 170

Rock the Status Quo

FEBRUARY 3, 2016

Helium: A Digital Storybook is a collection of carefully curated infographics that support ideas within the book, and help you take them further. – Ann Handley, CCO of MarketingProfs and author of the Wall Street Journal bestseller, Everybody Writes. Your Free Book Bonus. I think you’ll like it.

Case Study 100

Case Study Infographics Journalism Writing 100

Rock the Status Quo

FEBRUARY 3, 2016

Helium: A Digital Storybook is a collection of carefully curated infographics that support ideas within the book, and help you take them further. – Ann Handley, CCO of MarketingProfs and author of the Wall Street Journal bestseller, Everybody Writes. Your Free Book Bonus. I think you’ll like it.

Case Study 100

Case Study Infographics Journalism Writing 100

Ishmael's Corner

MAY 25, 2015

Still, clicking over to the paid content brings high-quality stories in the form of an infographic, slide show and articles, all crafted to touch both sides of the Baby Boomer’s brain. It’s a massive upgrade from the Scientology native ad that caused such a uproar.

Advertising 60

Advertising Advertising Journalism Storytelling 60

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. Learn how to build a brand journalism program with Cision’s free white paper!

How To 120

How To Tools Exercises Viral 120

ISEBOX

SEPTEMBER 13, 2016

If you’re joining us from our infographic on the Well Written Press Release this article will be all about ensuring that there’s news in your multimedia news release. WHAT DEFINES NEWS? . noun. 1.
 If you’re news isn’t news, make some news.

Infographics 70

Infographics Journalism Writing Publicity 70

Sword and the Script

SEPTEMBER 14, 2019

Earlier this year, Muck Rack , one of the PR technology vendors I’m tracking, published a survey of 700 reporters for a report it calls State of Journalism 2019. >>> Related: The Top Challenges in Journalism According to a Survey of Journalists and the Cliff Notes to 3 Studies by PR Tech Vendors [UML].

Survey 87

Survey Media Relations Report Media 87

Contently - Strategy

APRIL 24, 2019

Having served as the executive editor at Money Magazine, Magnarelli’s journalism experience gave her an advantage. If you only produced blog posts before, maybe scaling means starting to create visual content like infographics and video. “I said, ‘What do you want to get out of what we do?’

Content Marketing 101

Content Marketing Infographics Insurance Insurance 101