PR Fuel

JULY 5, 2020

Instead, they should read like an article you can read in the newspaper or magazine with timely, relevant information that would interest readers. They can also include photographs, media, or infographics depending on the topic. Press releases aren’t meant to act as marketing material for your company. Concise Conclusion.

Writing 52

Writing How To SEO Infographics 52

Sword and the Script

NOVEMBER 29, 2016

Where the major daily newspaper – even the online version – was the single most influential local publication in any American city, today it’s just one among many. Get to the latest infographic before it’s published – and pitch it to a media outlet first. Today, are many more options both on the television – and on the web.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Sword and the Script

JUNE 11, 2016

The gatekeepers are no longer the editors and reporters of magazines and newspapers. If you enjoyed this post, you might also like: Infographic: Content Marketing Divide; Rich Getting Richer. We are now in a post-gatekeeper era of publicity and PR. The “gatekeeper” doesn’t exist anymore. The brand is the gatekeeper.

Blogging 60

Blogging Marketing SEO Content Marketing 60

Waxing UnLyrical

MAY 22, 2015

Some other interesting nuggets from the report: 74% of respondents said they would post or link to unedited video, and this includes outlets using embed codes (47%), links (42%) or edited package (33%); Media tours aren’t going away any time soon, with 25% of website producers indicating they use media tours; B-roll gets used most by TV producers (..)

Leadership 40

Leadership Report Media Video 40

Buzzstream

MARCH 13, 2024

Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV. For example, a survey piece, a data study, or a story with heavy visual elements like an infographic or map could all be considered hero content. Here are some specific examples of Hero content: Surveys.

Digital PR 71

Digital PR Construction Case Study SEO 71

Waxing UnLyrical

SEPTEMBER 23, 2015

With such a huge chunk of the audience online, it becomes increasingly important to reach them outside of the traditional ways of communicating (newspapers/magazines/TV/radio). A quick crisp e-mail with images or infographic has a better chance of catching the media’s fancy than long pitch notes or press releases.

Google 40

Google Trends Twitter Community 40

Journalistics

MARCH 2, 2013

You know how to use Photoshop or the equivalent to alter images – this can be as simple as putting words over a funny cat picture or graphic, or something more advanced like creating your own infographics. If you know how to use image editing software, this is an incredibly relevant skill for public relations and content marketing today.

Pinterest 52

Pinterest Writing Interviews Social Media 52

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Beyond PR

MAY 12, 2016

Photos, short infographics, videos and other visuals create a stronger emotional connection than words alone. Think about newspaper articles that direct readers to “continue story on page 53.” It was picked up by the Huffington Post, among other media outlets, and made its way to the cover of Time magazine.

Agency 40

Agency Real Estate Film Video 40

PR Fuel

MARCH 17, 2020

It might mean providing quick tips in a video or on an infographic. It may be a literal space like a billboard or a section of a newspaper or magazine page. Notifying journalists that you have a newsworthy story about your business isn’t quite as easy as calling up the local newspaper and talking to Clark Kent.

Publicity 82

Publicity Small Business Advertising Advertising 82

Buzzstream

MAY 25, 2021

So whilst thinking about what formats can work best, try to avoid saying “I want to create an infographic” or “I want to create a video”. This is often easier than updating a more complex execution such as an interactive infographic because it is usually a case of updating copy and visuals with new ones. Static infographic.

Infographics 160

Infographics Data Blogging Mobile 160

Burrelles Fresh Ideas

APRIL 2, 2024

These insights form the foundation for our infographic – a must-see for any PR pro! Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). Most of the growth came from home, food, and in-home readership magazines. million.

Media 103

Media Radio Print Newspapers 103

David PR Group

JANUARY 21, 2016

My main consideration was to teach the technique of getting you quoted in the stories being written by mainstream media reporters at newspapers, magazines, and in broadcast stories on radio and television. You can blog, do a video, shoot a Periscope live stream, tweet, or create an infographic. In that case, go for it.

Television 40

Television Corporate Infographics Radio 40

PR Fuel

SEPTEMBER 18, 2018

Instead of sending a regular press release, use an infographic to tell your story. While these stories are interesting to you, they are not going to be interesting to 99% of people who read newspapers or other media. You have to start thinking outside of the box. Add some video or photos to get your message across. Spinning Bad News.

Writing 118

Writing Newspapers Report Data 118

Stephen Waddington

DECEMBER 5, 2018

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. The Daily Telegraph was the first UK national newspaper to go online in November the same year.

Media Relations 115

Media Relations Media Print Newspapers 115

MaccaPR

OCTOBER 26, 2015

We’ll never forget the panic in the PR world as tens of thousands of journalists (aka our PR pitch targets) at newspapers, TV stations and magazines were laid off. You remember those predictions just two years ago heralding the Death of Public Relations? billion - but the 5.7 So, To Block or Not to Ad Block?

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48