MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas. 3) Is there persuasive text? October 19, 2016.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Stephen Waddington

DECEMBER 5, 2018

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. The Daily Telegraph was the first UK national newspaper to go online in November the same year. Readers are fragmented across apps and websites.

Media Relations 115

Media Relations Media Print Newspapers 115

NewsWhip

MAY 27, 2021

Influence of local newspapers | Jump to text. It showed how this is happening through some really beautiful and smart simulation which was essentially just this animated infographic. In fact, from 2019 to 2020, there was a 42% dip in advertising to newspapers, so this was already happening. The rise of TikTok | Jump to text.

Healthcare 78

Healthcare Storytelling Communications Local 78

Stuart Bruce

MARCH 16, 2017

In Harry Potter newspaper pictures are alive with characters that move. Mobile friendly and work across platform including social media, web sites. The Telegraph newspaper in the UK used an animated map gif to show the change in seats after the 2015 UK general election. Why use animated gifs? messaging apps and even email.

Corporate 96

Corporate Communications Public Affairs Newspapers 96

Sword and the Script

NOVEMBER 29, 2016

The web has obviously changed that – a few quick product searches on a mobile device leads a buyer to reviews and commentary from sources other than the brand. Where the major daily newspaper – even the online version – was the single most influential local publication in any American city, today it’s just one among many.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Sword and the Script

OCTOBER 22, 2016

Even Google weighed in recently – threatening penalties for pop-ups that ruin the user experience – especially on mobile (after January 10, 2017). The top spot in an organic search is many ways what page 1 above the fold in a printed version of a newspaper used to be many years ago. Earning Attention: Cold Calls, Content and Ads [UML].

Web 60

Web Google Mobile B2B 60

Waxing UnLyrical

AUGUST 30, 2018

The modern newspaper. There’s a reason newspapers were so popular. These days, newspapers have been replaced with their digital cousin, the newsletter. Research shows email is 40x more effective than social media in acquiring new customers than Facebook or Twitter. Make your CTAs clear and bold.

Content Marketing 45

Content Marketing Marketing Newspapers Infographics 45