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A Guest Post by Amanda Levenson, UMASS at Amherst Student, PR Expanded Infographic Contest Winner. For the PR Expanded Infographic contest, I chose to offer insight on how to build and preserve successful relationships with reporters. Whether it is a newspaper, magazine, television channel, online publication, etc.,
This includes the widely derided infographic, blogs, tweets and video through to clever more sophisticated social media applications. Digital Journalism is the future and sadly the regional newspapers are still trying to make this profitable without losing their readership too quickly. The future of online media is niche media for me.
My main consideration was to teach the technique of getting you quoted in the stories being written by mainstream media reporters at newspapers, magazines, and in broadcast stories on radio and television. You can blog, do a video, shoot a Periscope live stream, tweet, or create an infographic. In that case, go for it.
Television and radio’s quick ads made it fall from favor for a few decades. It might mean providing quick tips in a video or on an infographic. It may be a literal space like a billboard or a section of a newspaper or magazine page. For one thing, your local newspaper might not be the best fit for the story.
If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. Transatlantic television became possible. The Daily Telegraph was the first UK national newspaper to go online in November the same year.
It was an exciting time for him, especially for a broadcast major who didn’t want to work in television, but it was somewhat of a lonely existence. “It The founder of Moneywehave.com, a personal finance and travel site, simply doesn’t have the time or the resources to shoot video or create infographics himself.
In broadcast television, you had three choices – ABC, CBS or NBC. Today, are many more options both on the television – and on the web. Where the major daily newspaper – even the online version – was the single most influential local publication in any American city, today it’s just one among many. The same is true in print.
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