Remove Infographics Remove Pharmaceuticals Remove Print
article thumbnail

How To Transform Your Brand’s Online Newsroom Into a Media Magnet

MaccaPR

According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital.

How To 48
article thumbnail

5 Insider Lessons When You're Creating (and Surviving) a Corporate Sustainability Report

MaccaPR

Today’s corporate sustainability reports have moved beyond a single print-based reporting tool to a multi-media showcase of an organization’s sustainability performance. Even when using multi-media or infographics, Berling plans GNP Company’s corporate sustainability report to include long-form narrative. Case in point – General Mills.