Infographics Pitching Viral 
Buzzstream
FEBRUARY 3, 2021
What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. In terms of preparing pitches, there’s a fine balance between ensuring the client is credited in coverage and making the email too brand-centric.
Cision
OCTOBER 28, 2015
Check out the “PR Starter Kit” for pitching tips and more! Think about how many times you’ve seen a text-based article go viral – and compare that to cute kitten photos, the ALS Ice Bucket Challenge or infographics. Want to learn more ways to build relationships with influencers? Images inspire sharing.
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Sword and the Script
JUNE 12, 2018
PR pros, who at that time, were still new to a feature that Microsoft introduced around 1995, were sending pitches or releases by email with tracked-changes still on. There are a lot of technology vendors out there pitching better collaboration. In 1999 I was introduced to an emerging nightmare in high-tech PR. This is a press release.
Contently - Strategy
APRIL 24, 2019
If you only produced blog posts before, maybe scaling means starting to create visual content like infographics and video. When we’re producing a top-funnel infographic for The Content Strategist, our workflow includes two rounds for copy, two rounds for design, and one final approval step. Explore new distribution channels.
Buzzstream
MARCH 13, 2024
Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Hero Content Hero content, or content-led digital PR, is typically standalone content on a site or blog pitched for coverage.
Solo PR Pro
JUNE 9, 2015
You wouldn’t pitch a journalist without reading past articles first – it’s equally important when approaching bloggers (perhaps more so!). Infographics. Use a tool like Canva or tap into someone on eLance or Fiverr to turn your idea into viral magic. Guidelines. Back to that data. Just be sure to cite your sources.
Prowly
FEBRUARY 26, 2025
Unconventional, yet humorous, they've created viral content that resonated with audiences far beyond traditional PR. For example, AI can help you organize notes, draft a pitch, and even generate responses that mirror a personal conversation with a journalist. As a result, you're competing against hundreds of pitches in a limited space.
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