ImPRessions - Crenshaw Communications

MAY 3, 2018

While it shouldn’t be a contest, it’s worth noting that in some instances, public relations can yield a greater return on investment. Close behind are e-books (67%), infographics (66%), and blog posts (66%).” An executive’s participation in a trade show panel can yield video, media coverage, blog posts, and social media engagement.

Advertising 178

Advertising Advertising B2B Trade Shows 178

Cision

JANUARY 26, 2016

If you’ve recently conducted a study or have important information to share, an infographic may be the best way to showcase it. Start attending events like trade shows and industry conferences. Try a publicity stunt. Publicity stunts may not be the most original tactic, but how many of your competitors are doing them?

Media 120

Media Pitching Trade Shows Infographics 120

Solo PR Pro

OCTOBER 4, 2016

I use this to promote posts, share a thoughtful quote or publicize an event. Tell your client’s product creation story or share scenes from a conference or trade show. This robust image creation tool allows you to create everything from social media posts to infographics and ebook covers. Adobe Spark. PicPlayPost.

Video 71

Video Tools Trade Shows eBook 71

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. How does Tech PR Work?

Technology 78

Technology Product Launch Crisis Management Case Study 78

PR 20/20

MARCH 7, 2017

For example, content can be repurposed into: Infographics: Guide your readers through stats and numbers. When you think of visual content, you may be imagining static images, CTAs or infographics. Website pages to show product demos, highlight testimonials, answer commonly asked questions and more. Continue on the video trend.

Strategy 46

Strategy Marketing Infographics Trade Shows 46

Beyond PR

MARCH 28, 2016

Eastern to instant public reactions on Twitter. A new infographic with up-to-date data? An upcoming trade show you’re excited about participating in? Whether your target audience is a customer, investor or journalist, you are competing against so much noise out there – from long headline queues at 8 a.m.

Engineering 40

Engineering Trade Shows Infographics Twitter 40

Beyond PR

DECEMBER 19, 2016

If you attend industry trade shows or conferences, don’t keep what you learn under wraps. You never know which notes you take from the event can become blog posts, videos, infographics or ebooks. Identify the optimal times for publication. July: Leverage What You Learn. Instead, use it to fuel your content.

Content Marketing 40

Content Marketing Marketing eBook Small Business 40