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8 Tips on Creating an Online Press Release for Small Businesses

PR Fuel

Are you a small business, organization, or individual seeking to boost your visibility and credibility? According to the Harvard Business Review (HBR), 75% of retail products fail in the first year. We’ll tell you how to write, format, distribute, and promote your press release, so keep reading below. Not Too Long.

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Rock The Pitch #10: PR Pros From The Journalist’s Viewpoint

Rock the Status Quo

It doesn’t excuse poor pitching, but sometimes I wonder if they are lumping in all of the entrepreneurs, small business owners and jack-of-all-trades marketing professionals right in with the PR specialists? I’ve just launched a new infographic that takes a look at the secret costs of being single or in a relationship.

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Communication in Top Eight Digital Skills Needed

The Proactive Report

” The lack of digital skills and how it affects productivity in business has been in the news a lot lately. The BBC reports today that more than 12 million people, and one million small businesses, in the UK fall into the digital skills gap. We need to know: how to write for the web. how to communicate visually.

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The Power of a Good Story: What’s Your Company Narrative?

Beyond PR

Your blog, social media, ebooks, reports, infographics…these are all opportunities to flex your storytelling skills. The business owner. Don’t leave that story up to interpretation; write it out and disseminate it to all departments. Rather than waxing on about your products, you’re telling the story of them.

Company 72
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On Creativity and Content

Waxing UnLyrical

Not necessarily infographics, though there are some great ones out there, but give me a great cartoon, and I’m hooked. Many people I know write complete drivel, but people like Erin and the afore-mentioned Shakirah Dawud don’t. Kami Huyse uses her creativity to write really useful, insightful posts , like this one.

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The Top 50 Social Media Influencers on Twitter

Cision

You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” Managed by Ann Handley, Head of Content at MarketingProfs; author of the WSJ bestseller, “Everybody Writes” The 10 Most Expensive Paid Search Keywords [link]. — ” https://t.co/XuswAAsGAo.

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We Asked Today’s PR Influencers: What is #CreativePR?

Marketwired

Rethink writing: Michelle Messenger Garrett. When you can, offer high resolution photos, videos or infographics. Add life using quotes: Some quotes sound “canned”—try to liven up your quotes by writing them the way a person would actually talk. Sometimes, an image can even spark an idea for a story.