ImPRessions - Crenshaw Communications

FEBRUARY 4, 2021

They’ve been a staple of the business for decades because they serve a distinct purpose: to inform the media of news. Businesses use different media to tell their story in this evolving PR environment, but press releases REMAIN an effective and trustworthy source of information for companies big and small. But are they really?

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SEO Print Financial Product Launch 279

PRSay

AUGUST 11, 2021

When it comes to realizing the value of media relations, Op-Ed columns in newspapers are the gold standard. I cannot stress enough the importance of writing to the correct length as prescribed by the newspaper,” Yost says. The newsletter is designed to present information that is quick and easy for the reader to digest,” Smith says. “It

Media Relations 197

Media Relations Trends Media Newspapers 197

PRSay

FEBRUARY 12, 2021

In 2016, he founded Craig Newmark Philanthropies, which supports organizations that advocate for trustworthy journalism, voter protection, women in technology, and military veterans and their families. In February 2019, he donated $10 million to Columbia Journalism School, to launch a new center for journalism ethics and security.

Ethics 174

Ethics Communications Nonprofit Journalism 174

PR for Anyone

NOVEMBER 3, 2021

I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive. I realize agents might be worried about breaking clients’ confidentiality, but they can share information without naming names.

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Real Estate Local Pitching Media 223

PRSay

MARCH 19, 2021

As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. Then came the internet and citizen journalism. Then came the internet and citizen journalism.

Ethics 174

Ethics Construction Television Radio 174

Deirdre Breakenridge

OCTOBER 16, 2014

You’d have to go all the way back to the days of my early career when I was behind a typewriter and faxing news releases to newspaper editorial departments. If journalists are learning about data journalism, then shouldn’t PR people be educated as well? I can’t remember the last time I felt comfortable or complacent about technology.

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Big Data Data Education Internal 250

HMA Public Relations

DECEMBER 5, 2024

This past year, 127 newspapers closed, leaving 55 million Americans with little to no access to local news. In this episode of Copper State of Mind, Abbie Fink discusses the importance of local journalism, why it’s disappearing and what we can do to stay informed. Take a listen!

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Local Newspapers Journalism 98

Flack's Revenge

DECEMBER 5, 2017

Is this a sign of the future of PR (and journalism)? ” Run an ad in a newspaper and it needs to be labeled as an ad. I think there’s also the potential for confusion and the proliferation of, if not “fake,” just misleading information. I definitely think that it is.

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Pitching Journalism Video Advertising 174

Cision

AUGUST 12, 2016

Getting coverage in the most widely circulated newspaper in the country is no easy feat, but the powerful reach of USA Today makes it a highly desirable target for PR professionals. USA Today occupies a unique space in the exclusive club of top tier national newspapers. This tip arguably requires the most work from the PR professional.

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Pitching Newspapers Local Knowledge Base 120

The Proactive Report

NOVEMBER 21, 2023

From traditional newspapers to social media snippets, the way your audience consumes news has transcended the limitations of the traditional press. As they strive to stay informed, the options have expanded exponentially, offering both a bounty of choice and a minefield of misinformation. Today, half of U.S.

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Newspapers Social Media Data Consumer 130

Cision

JANUARY 22, 2016

There is no other newspaper like The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. If there’s one newspaper subscription to have as a useful pitching resource, it’s The New York Times. Without this information, no journalist will take the pitch seriously. Know the paper.

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Pitching Newspapers How To Knowledge Base 120

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Why limit yourself to PR blogs when there’s a whole world of interesting stuff that can offer important information as well as increase specific skill sets? ” The blog is a reliable source of macro PR information and industry trends. A great example is this post on “engagement journalism.” Smart Blogger.

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Blogging Writing Creativity Storytelling 170

Cision

JUNE 21, 2016

Going into college I just knew that I would be a reporter at a newspaper. After that summer, I changed my concentration in the journalism school and never looked back! Beyond creating a buzz, generating leads and informing an audience (all things social media is great for) it really comes down to a question of credibility.

Social Media 227

Social Media Newspapers Reputation Community 227

PRSay

NOVEMBER 7, 2019

The way information is produced and consumed has changed vastly in those eight decades. I don’t think newspapers will exist as we know them, and TV will be changed a great deal, too. For example, reading the newspaper or seeing news on TV today, I can tell when someone has good knowledge of what they’re trying to convey.

Public Affairs 151

Public Affairs Publicity Newspapers Storytelling 151

Sword and the Script

AUGUST 23, 2022

We continue to benefit from responsible reporting by our local newspaper.”. Traditional outlets are usually run according to ethical journalism principles.”. “We Because that’s what journalism is. Not entertainment like the mis-dis-information mediasphere.”. Our regional outlets are pretty good.”. “We

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Survey Media Report Journalism 163

Cision

JUNE 24, 2016

In this recap of the Cision Connects event series, we dig into how The Washington Post, one of the top newspapers in the U.S., The Post not only relies on social media for distributing its news, but also for tracking the latest trending stories and information. is keeping up with the ever-changing media landscape. The takeaway?

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Pitching Social Media Fashion Newspapers 159

Cision

JULY 2, 2015

Want to see how journalism is changing? We live in an age where, according to Google CEO Eric Schmidt , “Every two days now we create as much information as we did from the dawn of civilization up until 2003.” Journalism carries political weight – it influences the perspectives of its consumers and consequently their behavior.

Journalism 120

Journalism Facebook Social Media Consumer 120

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

After the election, most mainstream news organizations got busy reminding us why they’re needed with a renewed commitment to quality journalism. Ditto the national newspapers; both The Washington Post and The New York Times broke subscription records. The results were often ugly.

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Airlines Reputation Journalism Crisis 180

Cision

FEBRUARY 26, 2016

In 2015, mobile compatibility and multimedia continued to shape how newsrooms reach and inform their readers, and predictions show no sign of these trends fading. How have traditionally print newspapers made sense of the changing media landscape? Think about what kind of audience you want to see your information,” she says.“What

Newspapers 120

Newspapers Print Mobile Pitching 120

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Artificial intelligence also has the potential to revolutionize journalism. The magic of AI will not be the only major change affecting the PR profession.

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Publicity Social Media Television Big Data 167

Cision

APRIL 26, 2016

And while it can be challenging to sort through all of the information at times, it has proved beneficial in highlighting PR’s impact and the ROI to upper management across the overall business. My daily newspaper of choice is…The Wall Street Journal. What drew you to the field of public relations and communication?

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Telecommunications Public Affairs Newspapers Transportation 120

Cision

MARCH 22, 2016

How did you get your start in journalism? I wanted to be a writer from an early age and after I completed a National Council for the Training of Journalists (NCTJ) course when I was 18, I started working for my local newspaper in Cheshire, England, where I lived. How did you get to this stage in your career?

Newspapers 120

Newspapers Pitching Interviews Writing 120

Bianchi Biz Blog

SEPTEMBER 9, 2024

Every story should include one or more of three basic objectives: to educate; to inform and/or to entertain the audience. Away from Transmission Digest, I spent several years writing a satirical column for a local, every-other-week newspaper. How long have you been in journalism and how did you get started?

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Meeting Automotive Newspapers Media 91

Cision

NOVEMBER 21, 2017

With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. Even more challenging is taking advantage of this wealth of information in a way that drives audience engagement, loyalty and leads to bottom-line results.

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How To Social Media B2C Television 149

Stephen Waddington

JUNE 25, 2020

Consumption of printed newspapers has fallen as lockdowns undermine physical distribution. WhatsApp saw the biggest growth in general with increases of around ten percentage points in some countries, while more than half of those surveyed (51%) used messaging to connect and share information.

Newspapers 103

Newspapers Print Local Television 103

Landis PR

MARCH 4, 2024

Example: pitch a story on a newly opened hiking trail to an outdoors editor at a local newspaper who also has a following on social media. Go for a bylined article in a trade publication or research journal. Building relationships If reporters know they can come to you for trusted information…they’ll come to you time and time again.

Media Relations 107

Media Relations Media SEO Newspapers 107

Flack's Revenge

AUGUST 31, 2016

Back in the day we used to joke that every startup just wanted to be in the Wall Street Journal. Information Week. To a lesser extent newspapers like the New York Times and the Wall Street Journal. What these people add to their Flipboard/check daily, etc. Thanks everyone! Getting really good ideas. Wired News.

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Reddit Enterprise Wireless B2B 136

Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. How long have you been in journalism and how did you get started? I also produce audio and video content for our online and multimedia channels.

Transportation 100

Transportation Meeting Newspapers Media 100

Cision

MARCH 31, 2016

What was behind your decision to switch from journalism to PR? How will your background in journalism help you in this new position? It’s a useful word, in that it describes a whole spectrum of media and information. My daily newspaper of choice is…newspaper? Want to improve your media relations? Rapid Fire Round.

Newspapers 120

Newspapers Reddit Journalism Technology 120

Prowly

DECEMBER 13, 2024

Print media monitoring software tools allow you to track media coverage across global, national, regional and local newspapers, along with trade publications, consumer magazines, and business journals. What are print media monitoring tools? 1 Define your monitoring needs Do you know what exactly you need to monitor?

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Print Tools Software Media 104

Maxim Behar

MAY 13, 2024

Twenty to twenty-five years ago, we fought for diversity of opinions on television and in newspapers. And I don't want to belittle the journalist profession - journalism is extremely responsible, influential, and highly qualified because it influences society. However, a social media platform can also publish accurate information.

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Social Media Newspapers Television Radio 64

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

Like many in PR, advertising, and journalism, I was relieved when Google and Facebook announced they would ban “fake news” sites from using use their ad services. Post-factual “news” isn’t merely annoying or even just a threat to journalism – it’s a magnet for the mentally unstable.

Publicity 120

Publicity Storytelling Journalism Viral 120

Solo PR Pro

OCTOBER 5, 2021

I was that first grader who wanted to start up a class newspaper,” he jokes when describing himself. After college, Doug was a typical journalism nomad, working in newsrooms in Chicago, New York and Washington, D.C. Looking ahead, Doug is about half-way finished with the second edition of his public information officer handbook.

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Meeting Handbook Newspapers Government 96

MaccaPR

FEBRUARY 25, 2015

If you’re a corporate communications or public relations executive in Minnesota, the status of our state’s largest newspaper – the Minneapolis-based Star Tribune , with more than 250 editors and reporters – is always of intense interest. Paul Business Journal, Twin Cities Business, Minnesota Business, MinnPost and more? "We

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Newspapers Journalism Real Estate Agriculture 48

Bianchi Biz Blog

MARCH 21, 2022

As special publications editor for The Keene Sentinel in New Hampshire (the fifth oldest continuously published newspaper in the U.S.), Back when I was a newspaper reporter, I wrote a series of articles about an embattled high school principal accused of misconduct, including secretly altering the grades of several students.

Meeting 74

Meeting Newspapers Agriculture Media 74

Sword and the Script

SEPTEMBER 8, 2020

Earned media still the most credible source of info Most people find independent journalism and earned media to be the most credible source of information. Their study was published in the Journal of Promotion Management and summarized in a piece for the Institute for Public Relations ( IPR ). Try our services.

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Survey Industry Leadership Study 114

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

Negotiations on exact embargo times have become more complicated, but not insurmountable, as major financial newspapers publish in different editions and time zones, as well as online. Some of the information included the term “bedsit.” Expressions that are common in the U.K. For instance, a U.K.-based

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Internal International Skype Meeting 147