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My friend and colleague, Deirdre Breakenridge, CEO of Pure Performance Communications , has launched an amazing initiative in collaboration with The Social Network Station , a radio show broadcasted out of Las Vegas, Nevada. The initiative is to empower women by giving them a voice and a platform via 50 Internet radio shows, called #50Shows.
AirPR sat down with Mika and discussed unique communications strategies, moving from journalism to PR: AirPR: Tell us about TMI and how you help brands and organizations gain visibility and manage reputation. The name doubly fits, since our job is to manage TMI (“too much information”). AirPR: You started your career in journalism.
If you have a media monitoring solution , such as Onclusive, you’ll discover a wealth of information in the big data analytics provided by these advanced technologies—from the current trends to the most impactful stories, authors, publications and messages that drove desired actions. Where will you find these insights?
My friend and colleague, Deirdre Breakenridge, CEO of Pure Performance Communications , has launched an amazing initiative in collaboration with The Social Network Station , a radio show broadcasted out of Las Vegas, Nevada. The initiative is to empower women by giving them a voice and a platform via 50 Internet radio shows, called #50Shows.
As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. Then came the internet and citizen journalism.
Online is where people go to have questions answered, but traditional media — radio, television, and print — is where people learn about what questions to ask. While online marketing and content production may be the trend, other forms of media still lead the charge when informing the public about what’s new and important.
Despite the demand for local news, news deserts “are counties with no newspaper, no digital-only news site, no ethic media, and no public radio,” Franklin said. Franklin, director of the Local News Initiative at Northwestern’s Medill School of Journalism, Media, and Integrated Marketing Communications, was PRSA’s guest on Nov.
Politicians, CEOs, television anchors, talk-radio hosts and prominent professionals “are the source and amplifiers of some of the worst, most harmful disinformation” in America, a new report says. According to “ The Commission on Information Disorder Final Report ,” released Nov. Election information security. A constant churn.
Critical Mention’s Licensed Content offering makes it incredibly simple for media pros to track and measure mentions within worldwide news sources and industry trade journals. . Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Until next time! Critical Mention.
Why limit yourself to PR blogs when there’s a whole world of interesting stuff that can offer important information as well as increase specific skill sets? ” The blog is a reliable source of macro PR information and industry trends. A great example is this post on “engagement journalism.” Smart Blogger.
They’re listening to the radio and tuning into podcasts. Use a writing style that’s personal or journal-style writing. Do an interview, on a media outlet that’s informative or interesting, such as Bloomberg and CNBC. The social media numbers continue to grow.
We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Artificial intelligence also has the potential to revolutionize journalism. The magic of AI will not be the only major change affecting the PR profession.
He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings. “I
According to the Muck Rack’s State of Journalism 2024 report , almost three-quarters of all stories are produced for the digital medium. Although digital PR can yield TV, radio, and print coverage, it is mainly concerned with digital coverage. This shouldn’t come as a surprise to anyone in the industry. What is Traditional PR?
With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. Even more challenging is taking advantage of this wealth of information in a way that drives audience engagement, loyalty and leads to bottom-line results. How to do that?
Having access to a robust database gives communicators the opportunity to easily contact influential media sources without having to scavenge the internet for contact information. Don’t settle for a media contact database that provides outdated contact information on their platform. Frequently Updated Contacts.
Stepping into the darkroom at the Whyalla News and rolling my own film to take photographs, when journalism was already beginning to shed and combine jobs to save money. When working as a media monitor in the Premier’s office, he strolled into the radio room and asked me what the Opposition Leader had just said on-air.
Radio silence is common, and can be a telling response in itself. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. Email makes it much easier to track and search the various materials and information received. Without this information, no journalist will take the pitch seriously. Know the paper.
My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. Well, when you come from a journalism background, that’s kind of how you refer to it. That’s about right.
like a Wall Street Journal reporter I used to pitch). A general rule of thumb for pitching TV and radio producers, especially for morning shows, is to contact them within an hour of the end of that day’s show. Anything you can do to inform your guesses increases your probability of success.
Every story should include one or more of three basic objectives: to educate; to inform and/or to entertain the audience. How long have you been in journalism and how did you get started? In college I began working in a radio news department and eventually made the change to the automotive trade media.
It’s a really neat radio show – “real” radio! 4: Who’s on a Washington Business Journal list? This happened this past Friday, when I found out I’d been included (at #3) on a Washington Business Journal list of “ 10 CEOs to follow on Twitter.” Can I Have a Word?
Word Limit 700 1,000 2,500 Country Targets 1 2 2 Industry Targets 1 5 5 Embedded Images 1 3 5 Embedded Videos 1 1 1 Additional Features AP News, search engines, TV/radio, EIN site, reports, AI generator All features in Basic, plus expanded reach with additional country and industry targets, more embedded images, and higher word limit.
The biggest challenge with media lists is outdated or incorrect journalist information (61%). 77% of journalists agree that spamming a journalist with irrelevant information is the top way to get them to block you or add you to their dont call list. Print, TV, and radio only comprise 25% of journalists primary publishing medium.
Some of the information included the term “bedsit.” launch in early October, fully intending to work with the team on crucial planning aspects through the summer, only to experience three weeks of radio silence in August. Expressions that are common in the U.K. For instance, a U.K.-based Best practice communications tools.
While readership numbers are lower than that of top-tier publications, trade outlets are a trusted source of information, and 100 percent of the content directly pertains to a particular industry. Similar to trade journals, podcasts cover an array of niche subjects. Embrace the niche appeal of podcasts. Don’t overlook blogs.
How long have you been in journalism and how did you get started? My first jobs after college were in radio production (both news and entertainment), and I eventually became a radio reporter at WGBH in Boston covering education in 2018. I did some freelancing and eventually started at AN! Any pet peeves with PR people?
I believe that nowadays, and I'm sure it will be the same in the future, we shouldn't divide journalists into those who write for mainstream media and get paid as journalists, and those who sit behind their keyboards and inform society about what’s interesting. However, a social media platform can also publish accurate information.
NewsWhip client Bauer Media, one of the UK’s influential media brand networks, had a strategic problem to solve at the start of 2015 in its Radio division. Despite having 107 individual media brands, reaching 22 million people across radio, digital, TV and magazines, Bauer realised that some of its brands were operating in silos.
How have mobile devices, social media and an on-the-go audience with 24/7 access to information changed the newsroom? 1 is that all journalism is an oversimplification of something — you can’t tell 100 percent of the story. My first part-time job in radio news involved Saturday and Sunday radio newscasts. Newhouse School.
I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. How long have you been in journalism and how did you get started? My pathway was very typical. I used the G.I.
I read a review in the Wall Street Journal of what looks to be an interesting book, The Invisibles: The Power of Anonymous Work in an Age of Relentless Self-Promotion , by David Zweig. Nothing personal in it… The radio was a clue. You can’t really think hard about what you are doing and listen to the radio at the same time.
Write for the school newspaper, sign up to DJ for your college radio station, or join the PRSSA (Public Relations Student Society of America). Reach out to your connections through LinkedIn to get informational interviews (less formal interviews where you get to meet potential employers and see what their organization is all about).
And thank you Aaron for that fascinating insight into how social media has changed journalism. But public relations has always depended on persuasion, information, advocacy, the truth. But it will also increase the gap between the information haves and have nots. The clue is in our name. Yes, it can benefit many people.
These podcasts range widely in length and topic focus, but together, they can keep supplier executives informed on the latest industry news, technologies and trends. Overdrive Radio: A weekly podcast produced by Overdrive Magazine and hosted by Todd Dills with a supporting cast of Overdrive editors, contributors and more.
Current readers rave about the newsletter, saying “it’s information you wouldn’t know you’re missing. Follow her for links to informative articles and Q&A sessions details. Follow her for the latest news in radio and entertainment. Deirdre Breakenridge is the CEO at Pure Performance Communications.
Print media monitoring software tools allow you to track media coverage across global, national, regional and local newspapers, along with trade publications, consumer magazines, and business journals. Online monitoring, social media listening, TV, radio and print monitoring. What monitoring features does it offer? Who is it best for?
She discusses a number of important topics, including: What to do when your boss wants to disclose information before you should How to better understand how those spreading misinformation think Tell us more about yourself and your career. I started my career as a print journalist more than 20 years ago.
On the Media If you’re looking for a weekly podcast that does a deep dive into hot button issues while "maintaining the civility and fairness that are hallmarks of public radio," On the Media is your new best friend. Episodes of the information-packed podcast are released every Monday. New episodes are available every Wednesday.
Journalism has changed a lot over the last few years, but you don't have to feel left behind. You can still provide valuable, unique and timely information to journalists. The state of journalism in 2022. With journalism resources stretching thinner and thinner, your pitches need to be laser-focused.
Paul Business Journal and, increasingly of late, Minnesota Business magazine. Paul Business Journal, and news director for SPNN-TV Neighborhood News. Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. Those PR people who worked in radio, TV, print – they get it. Star Tribune , and.
He also learned Cisco would be interested in a mobile device that would help capture contact information and notes from people visiting the booth at the show. Today’s event marketing is informed by data and analysis that didn’t exist when we started, which frankly is why G2Planet was founded.
VILNIUS, January 28 - He told me on his Warsaw phone that he was awaiting confirmation to go to Vilnius, and the editorial office gave him the okay, because it was in dire need of information. And the only eye and heart of Bulgarian journalism - there, on the spot - to report on complex relationships and critical situations.
I was the managing editor of the local business journal here in Nashville before joining a local PR firm. Even if you’re just supplying information to a third party who might go in and speak to that lawmaker. This information age is so different from any other. I spent the first third of my career working for newspapers.
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