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How Social Media Is Paving a New Path for Journalism

Cision

More than half of journalists surveyed in Cision’s recent Social Journalism Study believe that they would not be able to carry out their work without turning to their social media accounts for help. Citizen journalism is a tricky subject, and will most certainly continue to be debated upon as social media continues to evolve.

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Behind the Headlines With Morgan Givney

Cision

Going into college I just knew that I would be a reporter at a newspaper. After that summer, I changed my concentration in the journalism school and never looked back! My favorite social media platform is…Instagram. What drew you to the field of PR? I’ve always been really strong in English so I thought that was my only option.

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Brand journalism case study: How the University of St. Thomas covered the largest Division III Football Game in U.S. History

Communications Conversations

We also crowd-sourced some of our content that was shared on Instagram and Snapchat. We were right there hanging with the media reporters from the big newspapers and publications in the Twin Cities. Check out the sights and sounds from #TOJO17 at Target Field, including YOUR tweets and instagrams! How do you resource that?

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What Lies Ahead for Public Relations in 2018?

PRSay

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Artificial intelligence also has the potential to revolutionize journalism. Whether the effect is positive or negative, AI will likely impact PR and communications.

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ICON 2022 Preview: BBC Journalist Katty Kay on the Importance of Confidence for Women and Girls

PRSay

Surveys have shown that young adults turn to social media such as TikTok and Instagram as their primary news sources rather than newspapers and TV. It makes our journalism better. They will look for an employer who satisfies their family’s needs. We all need to do a better job at reaching young news audiences.

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How to Use Dynamic Listening to Reach New Customers

Cision

It is no longer enough to keep track of your brand’s mentions from big publications like the New York Times and the Wall Street Journal. A search process for them starts with monitoring the name of their company, different names of the coffees they sell, and narrowing the search down to newspapers, online sites and social media.

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Behind the Headlines With Greg Jawski

Cision

My daily newspaper of choice is… the Wall Street Journal. My favorite social media platform is…Instagram. Rapid Fire Round. If I won the lottery, I’d…be off the grid. My dream vacation is…Maldives. My biggest pet peeve is…laziness. Image via Greg Jawski.