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The Power of Internal Linking with Positional’s Nate Matherson

Buzzstream

Resources Mentioned: Glenn Allsopp’s article on who controls search Cyrus Shepard’s Study on Internal Linking Nate’s LinkedIn Nate’s Twitter Main Takeaways 1. Internal linking is one of the least appreciated jobs in SEO. You don’t want to use the exact same anchor text on every internal link. Positional is now live!

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Terms You Overhear During A PR Internship

ImPRessions - Crenshaw Communications

Guest post by Crenshaw Communications intern, Jordan Farbowitz . Being an intern at a top New York PR agency has exposed me to many things I hadn’t experienced before. So far I’ve helped research or draft bylines on topics like cybersecurity insurance and retail. Bylines and other stories, like pets, need homes to.!

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To, For, and Of Women on International Women’s Day

Waxing UnLyrical

Happy International Women’s Day! health insurance cost and affordability (certainly something I know I will be thinking about in the future, as and when I start hiring employees). To, For, and Of Women on International Women’s Day is a post from: Waxing UnLyrical. Some of them: the state of the economy (no surprise).

Internal 101
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6 Common Types Of Business Crises With Examples

5W PR

Small businesses should: Assess damage and document losses Communicate with insurance providers Rebuild customer relationships Review and update crisis plans Implement lessons learned Conclusion Small businesses must prepare for various crisis scenarios to ensure long-term survival and success.

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Five Types Of Bylined Content That Work For PR

ImPRessions - Crenshaw Communications

Educational content is particularly useful for any category with a long purchase cycle and steep learning curve, like software or insurance. Content that explains a new or emerging trend is among the most valuable for business customers because it helps educate prospects.

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5 Ways Our Weekly FB Live Show Helped Grow Our Business & Our Work Culture

Deirdre Breakenridge

Through our Facebook Live show, we can share our unique insight into the social media news and trends that make up engaging social strategies for our clients and our internal team. The ultimate purpose of SocialLIVE is to discuss the latest social media news that impacts our clients and everyday users. Highlight Our Company Culture.

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Future skills for public relations practitioners - World PR Day

Stephen Waddington

Organisational leaders turned to internal communication teams because they recognised the critical role of communication in engaging with staff. According to a poll by the IoIC two-thirds of internal communicators said that leaders looked to them for more guidance during the crisis.

Publicity 199