Insurance Leadership Technology 
ImPRessions - Crenshaw Communications
SEPTEMBER 29, 2020
It can help deliver key messages, communicate expertise and drive thought leadership for business brands. But there are many types of content that build credibility and leadership as part of a strategic PR program. As outlined in my post on PR tips for effective bylines , bylined content is a powerful part of a B2B PR plan.
Onclusive
JUNE 21, 2017
We created technology that tracks all mentions, not just when there’s a link back to the company’s website.”. Technology has largely enabled this.” Skill diversification is career insurance for today’s PR professionals. Data and technology don’t have to be scary. The narrative is now primarily owned by the brand.
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Cision
SEPTEMBER 23, 2016
Gabriel has spent over 30 years as a professional in the communications field, writing about business and education technologies as a journalist and marketing communications consultant. I love getting news releases related to business technology solutions – but I do not cover consumer tech. What will catch your attention?
Onclusive
OCTOBER 23, 2019
We have developed the first technology platform for measuring and optimizing the true ROI of Communications and PR efforts. Create and publish various thought-leadership content, including case studies, webinars, blog posts and whitepapers. Onclusive is headquartered in Silicon Valley, at the heart of global technology innovation.
PRSay
JUNE 11, 2019
However, no matter what the niche is, the same key idea gets reinforced: Regardless of the industries we serve, we have to stay current with the latest technologies they use. Insurance industry innovations. Technology is not only disrupting customer niches (also known as “verticals”), but also niches within those verticals.
ImPRessions - Crenshaw Communications
OCTOBER 8, 2020
In an industry as crowded as cybersecurity, we are often competing against hundreds, if not thousands, of other brands and executives for thought leadership space. These sectors may range from education, government and energy to financial services, healthcare and insurance. Diversify vertically.
Stephen Waddington
JULY 16, 2021
This gives rise to a range of issues including health and safety, insurance, London weighting, and other issues. It has become firmly aligned with leadership and executive management as a strategic management function. Marketing and communication firmly rose to the top of the organisational agenda during the COVID-19 crisis.
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