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Back to School Media Pitches

PR for Anyone

Whether you are a psychologist, social worker, attorney, insurance agent, doctor, dentist, attorney, contractor, really anything. So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. If you’re in insurance, talk about that.

Pitching 130
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Public Relations Strategy to Pitch the Media Today

PR for Anyone

Insurance requirements – Minimum crash coverage requirements are now in effect. If you are an insurance agent, this is a great time to pitch a story about this. Here is a sampling of laws that went into effect on January 1, 2022: Minimum wage increase – Are you in an industry where this is impacted?

Pitching 130
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Should Social Responsibility be Selfless?

Mindful Marketing

As you may have seen in the 60-second spot from its feel-good campaign, Domino’s bought over $100,000 in gift cards from local restaurants and gave them to its own customers. Some of the ad text suggests an altruistic reason: “Domino’s wants to help the people and restaurants in our local communities.”

Local 80
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Are The Chargers That Important to San Diego's Brand?

The Stalwart Blog

This total room night volume may not necessarily be great but every televised game is a commercial for San Diego. I believe the loss of the Chargers will have a significant impact on the local hospitality industry as well as the city''s ability to draw tourists and businesses to it. Here were two answers I got back: Yes.

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Bad News, Good News. It’s A Big Wide World!

Bad Pitch Blog

The economy is in shambles, 50 million Americans are without health insurance, unemployment is on the rise in numbers that scare even me, and 43 out of 50 states are now operating on a budget deficit. A great example of the general mopiness of society today is found on television. Bad news is absolutely everywhere. It is unavoidable.

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#SocialPR Spotlight: Sean Sorita

Waxing UnLyrical

My ultimate dream career is to become a Hollywood publicist to celebrities in music, movies and television. The insurance company in the contest gives $1 million dollars to a group of lucky winners, whose task is to simply retweet Esurance’s page on Twitter. You can check out my PR portfolio at [link]. Who inspires you?

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Lake Forest Chamber of Commerce Livecast talking Crisis PR

The Stalwart Blog

If you’ve been watching any of the local media, you know that PR crises can take place. Some of your local TV stations kind of do the same thing, usually at the end of the segment. I think the first thing that you do, if you see that on television, well, okay, recognize the fact that you’ve ended this thing royally. .”

Crisis 78