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Book review: The Company and the Activist Going Beyond PR

Wadds Inc.

Thomson is one of the UKs foremost public affairs leaders. His back catalogue includes several books on public affairs and reputation management. Through in-depth first-person interviews and case studies, Thomsons book explores the commitment and clear positions one would expect from activism on individual topics.

Company 93
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Behind the Headlines With Matt Sutton

Cision

In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. Given my background and our legislative successes, I feel like we are in a unique position to expand our public affairs practice. .

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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”.

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Behind the Headlines With Kathy Jeavons

Cision

Kathy Jeavons, senior vice president of public affairs at Story Partners, a Washington, D.C. strategic public affairs firm, is no stranger to the constant change in PR. What do you hope to accomplish in your new role as senior vice president of public affairs at Story Partners?

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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course. When conducting interviews, capturing raw footage in the field, lighting a shot or running a soundboard for Facebook Live, proper techniques remain important, the service members agreed.

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What You Can Do With a Public Relations Degree

5W PR

Public relations specialist PR specialists develop and implement communication strategies to promote and protect client or organizational reputation. They create press releases , media pitches, and coordinate interviews to generate positive media coverage.

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Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. 5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”.