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Why Your Technology Company Needs PR

ImPRessions - Crenshaw Communications

A high-impact PR program can be a technology company’s greatest asset – provided it’s well conceived and skillfully executed. Yet even if the PR program is executed internally, public relations and influencer marketing can help put a tech company on the map. PR educates customers and prospects.

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TCIP #003 – The Power of Mobile Technology in Crisis Communication with Jim Spicuzza

Melissa Agnes

Mobile technology can do wonders for today’s crisis communication. Within this podcast, Jim Spicuzza, CEO of CrisisGo, and I discuss the power of mobile technology in your crisis communications. Mobile technology is not only convenient but also available to us, so why not incorporate it and leverage it to your organization’s advantage?

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What’s in Your Fall 2014 Communications Toolkit?

Deirdre Breakenridge

However, Digital Reach sample data relies on sharing activities across social media communities (Facebook, Twitter, LinkedIn, Google+), which increasingly drives web users to the content they choose to view everyday. Yellowdig is an internal collaboration tool. I discovered. I’ll be sharing YellowDig with my #NYUPRSM students.

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Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

Throughout my 25 year career I’ve worked with clients from an array of industries – aviation, healthcare, government, museums, education, technology, and more. In that case, your journey might lead you towards a job in internal communications working for a corporation where you promote the company’s various products, services and experts.

Industry 316
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TCIP #012 – The Leader’s Role in Crisis Management with Jane Jordan-Meier

Melissa Agnes

It’s an important discussion and one that we hope you will have internally after listening to this podcast. How technology makes the leader’s role an even greater challenge – and how to overcome this challenge. Connect with Melissa on LinkedIn. Connect with Janie on LinkedIn. Learn more about Janie here.

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Crisis Communications: 10 Steps for Building an Effective Plan

Onclusive

In addition to monitoring, however, new technologies like AirPR Software’s Analyst Platform now allow us to aggregate content and identify trends – without reading every article and tweet. Dell has trained over 10,000 employees on social media through their Technology Solutions Training Portal. Create a Hub.

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Is Public Relations Management a Technology? [PR Tech Sum]

Sword and the Script

Managing customer relationships is a business process that’s virtually impossible to perform at scale without technology, even as the term CRM has become synonymous with the technology. Here’s the summary of news – the monthly PR Tech Sum – from the world of the PR technology vendors. >>> Give our services a try.