5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. A strategic response helps minimize reputational damage while demonstrating commitment to improvement.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

Flack's Revenge

DECEMBER 20, 2018

Far too many brands delegate, and relegate social strategy development and implementation to their ad agencies, internal marketing departments, even their PR intern, with a mandate to replicate, share, and spread commercial messages. Have you been recommending a change in strategy regarding social media? Why so many disciplines?

Marketing 244

Marketing Facebook Social Media Community 244

5W PR

AUGUST 1, 2024

In today’s digital era, the reputation of a healthcare organization holds unprecedented importance. Healthcare PR agencies play a pivotal role in safeguarding and nurturing a positive reputation, fostering trust within the community, and ultimately, attracting and retaining patients.

Healthcare 78

Healthcare Reputation Publicity Media Training 78

Presspage

NOVEMBER 8, 2024

All this is done to protect the brand’s reputation and keep operations from coming to a halt. It also involves all of the behind the scenes activities that PR and corporate communication teams do to protect their company’s reputation. Without the facts, you can’t rectify the situation or begin to undo the damage to your reputation.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Waxing UnLyrical

FEBRUARY 19, 2014

But with more and more monitoring platforms gobbling up big data, and as individuals become increasingly concerned about their personal privacy rights online, social media privacy training and social media surveillance training have become equally critical. Let’s focus on employee privacy in the workplace. In the U.S.,

Social Media 102

Social Media Privacy Media Employee 102

ReimaginePR

APRIL 25, 2015

Canadian business leaders are warning that Bill C-51 will cause serious damage to Canada’s economy: By undermining international trust, the legislation will stifle Canada’s businesses and damage the overall economy. Public opinion has swung dramatically, with the majority of Canadians now opposing the bill. But this law isn’t that bill.

Government 120

Government Privacy Internal International 120

ImPRessions - Crenshaw Communications

JUNE 26, 2018

In recent years the tech sector has faced a reputation problem, from its lack of diversity to data privacy issues. Then there are regulatory issues that demand the communication of a company position as well as internal adaptation to new rules. Taming the technology beast. Problems vary with the individual company, of course.

Privacy 149

Privacy Technology B2B Data 149

PR in High Definition

OCTOBER 27, 2022

Over the years I’ve had the privilege of engaging with a number of major tech bosses to get their views on reputation, but one insight that came through strongly in my conversations was that “when it comes to reputation, a fish rots from the head.”. But managing a company or brand’s reputation is rarely simple.

Leadership 71

Leadership Reputation Chemicals Privacy 71

PRSay

SEPTEMBER 24, 2019

Privacy is the major issue in ethical use of data within public relations. The discussion emphasized privacy isn’t just about gathering data. An organization’s reputation is tied to how it treats its publics, and users are a public. In global public relations, not all countries’ privacy and data laws work the same.

Ethics 123

Ethics Data Strategy Privacy 123

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

Knowing the signs that lead to such a decision can help ensure a smooth transition from internal to external team. When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. How to know when to bring in the PR professionals.

Company 136

Company Interviews Reputation Privacy 136

Presspage

DECEMBER 2, 2021

The world has shifted into a digital age, where our data (personal or corporate, internal or external) is constantly under the threat of cyberattacks. Data security at the user level Internal vulnerabilities can also be exploited by hackers, cybercriminals can misuse privileges to access the core files of an application.

Software 135

Software Enterprise Data Internal 135

ImPRessions - Crenshaw Communications

JUNE 5, 2019

Good will and strong community relations are also in demand as Silicon Valley is blamed for a host of problems, from data privacy threats to income inequality. Yet even if the PR program is executed internally, public relations and influencer marketing can help put a tech company on the map. News creates a market presence.

Company 120

Company Banking Education B2C 120

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2017

But the truth is, it’s a myth to think that you can prevent most events that could wreck a company’s reputation. Unfortunately, that’s exactly what happened when the news broke that credit-reporting giant Equifax suffered a breach that could compromise the privacy of some 143 million consumers. How did it escalate?

Crisis 149

Crisis Crisis Management Reputation Financial 149

ImPRessions - Crenshaw Communications

JUNE 26, 2018

In recent years the tech sector has faced a reputation problem, from its lack of diversity to data privacy issues. Then there are regulatory issues that demand the communication of a company position as well as internal adaptation to new rules. Taming the technology beast. Problems vary with the individual company, of course.

Privacy 120

Privacy Technology B2B Data 120

ImPRessions - Crenshaw Communications

APRIL 11, 2017

Although the reporter made it very clear that the story was to bring a local angle to an international crisis, here was the dilemma: Grant the interview to raise awareness and, potentially, donations and volunteerism; or risk the family’s privacy, possibly awakening critics. When the outlet is questionable.

Interviews 160

Interviews Media Local Privacy 160

PR in High Definition

JANUARY 8, 2018

Privacy will be a big theme in 2018. The regulation will come into play in May 2018 – and if privacy and data protection wasn’t already all people could talk about last year, then just you wait for the explosion this year! Internal culture is becoming part of a brand’s identity. The build-up of mistrust.

Privacy 82

Privacy Brand Branding YouTube 82

PRSay

AUGUST 14, 2019

Shaw oversees the narrative and reputation of one of America’s most ubiquitous companies. . In anticipation of his keynote address at PRSA’s 2019 International Conference in San Diego on Oct. Then there’s the specific technical skills of media relations and internal communications.

Internal 68

Internal International Conference Public Affairs 68

Sword and the Script

OCTOBER 25, 2022

considering international relations, have caused Communications professionals to be evermore careful with comms content. More internal comms. Being asked to do more internal communications and business communications usually left to other departments like HR, finance.”. More internal comms. political, socio-economic, etc.)

Communications 149

Communications Crisis Internal International 149

The Hoyt Organization

FEBRUARY 13, 2025

Because of this, public relations (PR) plays a critical role in shaping brand reputation, promoting services, and building trust. Maintain Reputation in Crisis: Respond quickly and transparently to negative publicity or errors. Patient Stories & Testimonials: Share authentic, relatable stories while ensuring privacy compliance.

Healthcare 52

Healthcare Strategy Publicity Storytelling 52

PR in High Definition

AUGUST 29, 2017

Fake news has already caused havoc in the political sphere and causes reputational damage. Some fake news websites will even say they’re a fake news publication in the privacy and T&Cs section. The post Fake news about brands — a new era of reputation management appeared first on Firefly Communications.

Reputation 54

Reputation Brand Branding Reddit 54

5W PR

NOVEMBER 7, 2019

Several key factors likely played into this strategy to push out mainstream advertising in order to update a brand’s reputation or make a push for consumer involvement. Facebook is currently under a heavy amount of scrutiny , both for its allowance of incorrect information as well as its lack of respect for consumer data privacy.

Advertising 68

Advertising Advertising Privacy Facebook 68

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. Clear and present AI “A renewed focus on and commitment to internal communications. Leaders have to care about and communicate with their internal team just as much as their external audiences. ” ~ Prof. ” ~ Prof.

Writing 211

Writing Communications Marketing B2B 211

Reputation Us

JANUARY 11, 2016

Here are eight forecasts for this year from the firm — presented as potential strategies for managing your reputation. With ongoing data breaches in the news, patients will continue to have concerns about privacy issues, as will providers and payers. Cultivate your internal audience for speed and timely communications.

Communications 60

Communications Insurance Insurance Privacy 60

NewsWhip

OCTOBER 9, 2024

In a volatile world, NewsWhip provides them with a quantified view of hundreds of reputation related topics and automatically spots any potential crisis they may face. We take an ethical and privacy-by-design approach to our work. They can move from reactivity in crises to a place of clear understanding and calm response.

Viral 78

Viral Privacy Ethics Technology 78

Presspage

DECEMBER 2, 2021

The world has shifted into a digital age, where our data (personal or corporate, internal or external) is constantly under the threat of cyberattacks. Data security at the user level Internal vulnerabilities can also be exploited by hackers, cybercriminals can misuse privileges to access the core files of an application.

Software 78

Software Enterprise Data Internal 78

Reputation Us

JANUARY 4, 2016

Limiting your hospital’s vulnerability to a loss of security and reputation. Then they sent a single disguised email message that tricked the recipient into divulging credentials that allowed the attackers to connect to the internal network. ” Remembering Your Reputation. 5 Strategies to Prevent Security Breaches.

Strategy 60

Strategy Healthcare Crisis Communications Crisis 60

Critical Mention

JUNE 24, 2018

Deirdre: I see it evolving as a way to help brands create unique experiences for customers, while at the same time maintaining and protecting the reputation of your company. Whether it’s AI, virtual reality, data privacy, blockchain–all are tied to our roles and our audience’s experience. I also work internationally.

Storytelling 106

Storytelling Technology Course Privacy 106

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. You will see how good your communications, strategy, infrastructure and reputation are, and what needs to change. Expose them.

Crisis 78

Crisis Financial Banking Crisis Management 78

Shift Communications

AUGUST 4, 2015

These rules might sound strict and contain a bit of legal-sounding jargon but please keep in mind that our overall goal is simple: to participate online in a respectful, relevant way that protects our reputation and of course follows the letter and spirit of the law. Be transparent and state that you work at (COMPANY).

Guidelines 60

Guidelines Social Media Media Privacy 60

Presspage

NOVEMBER 8, 2024

All this is done to protect the brands reputation and keep operations from coming to a halt. It also involves all of the behind the scenes activities that PR and corporate communication teams do to protect their companys reputation. Without the facts, you cant rectify the situation or begin to undo the damage to your reputation.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Presspage

AUGUST 12, 2022

A single customer’s bad experience can unfold into days of media coverage, with a huge hit to your brand reputation (or your CEO’s career) worldwide. When enterprise-grade security is baked in, so are confidentiality and privacy. And in today’s world, incidents don’t have to be very big to cause you major problems.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

A single customer’s bad experience can unfold into days of media coverage, with a huge hit to your brand reputation (or your CEO’s career) worldwide. When enterprise-grade security is baked in, so are confidentiality and privacy. And in today’s world, incidents don’t have to be very big to cause you major problems.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

PR in High Definition

SEPTEMBER 25, 2017

Facilitated by Firefly CEO Claire Walker, our team of experts included Simon Morrissey, Head of Data and Privacy at law firm Lewis Silkin, Nicholas Dunn-McAfee, Head of Policy and Research at the PRCA and Simon Loopuit, CEO and founder of trust-hub. Practical steps for marketing professionals.

Marketing 69

Marketing Data Privacy Policies 69

Sword and the Script

DECEMBER 20, 2022

Internal comms takes center comms stage in hybrid work. With the new dynamics of hybrid work established worldwide, Public Relations – as a professional who builds and consolidates relationships – becomes an even more strategic professional regarding the internal audience. Bill Byrne , Managing Director, Remedy Public Relations.

Marketing 213

Marketing Content Marketing Data Social Media 213

Ethical Voices

SEPTEMBER 9, 2024

I also have led the internal communications team and launched a public affairs newsletter and advertorial for a large hospital system in California. I always look for the win-win compromise first, but occasionally walking away is the only way to preserve your own ethics and reputation.

Ethics 96

Ethics Privacy Healthcare Industry 96

The Stalwart Blog

NOVEMBER 18, 2019

Metaverse Law focuses exclusively on data privacy and cybersecurity, so I help businesses with their compliance obligations under these new privacy and cybersecurity rules, bring in third parties to assess the security systems and help them deal within an instant. Tell us about it. Lily Li: Sure. Dave Oates: Yeah.

Data 60

Data Privacy System Crisis Communications 60

Cision

JANUARY 14, 2016

Email Program : You can also use certain email management software to find out what social networks your subscribers use (depending upon their privacy settings). Quora is a great platform to establish your reputation as an expert in your niche. 7 Unorthodox Social Media Networks for Businesses. Should I Use Yelp for Business and How?

Marketing 120

Marketing Pinterest Mobile Social Media 120