Cision

MARCH 30, 2016

We worked with the International Fund for Animal Welfare (IFAW) to quickly engage the media, keep the story current and create an international dialogue on trophy hunting. With so many people today getting their news from social media, it is the best way to reach people and get stories to go viral. Rapid Fire Round.

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

Buzzstream

SEPTEMBER 4, 2024

Since not many agencies do pitching and content ideation for international clients, I thought I could learn a lot from speaking with her—and I was not disappointed. Manual Prospecting is Key Although helpful, media databases may not always provide up-to-date contacts for international markets. Like you have to be pitching your stuff.

Internal 62

Internal International Digital PR Course 62

PR in High Definition

JULY 22, 2019

The phrase went viral back in May when a doctored video appeared to show US politician Nancy Pelosi drunk in a TV interview. Imagine waking up to find a doctored video of you has gone viral, you’re being showered with vile abuse and you’re almost powerless in disproving its authenticity.

Media 74

Media Viral Video Newspapers 74

Buzzstream

MAY 25, 2021

You’re fairly unlikely to “go viral” with this format because they’re unlikely to produce stories that will make the front-pages of top-tier newspapers or magazines. Some blog posts will have pre-determined internal links or calls to action incorporated, meaning that you may have some unwanted distractions in and around your content.

Infographics 160

Infographics Data Blogging Mobile 160

PR in High Definition

SEPTEMBER 24, 2019

They’re the main players that make up the journalist line-up that you’ll find in every national newspaper in the UK today. The gig economy as a whole has boomed in the UK in recent years and the media has benefited from this; the number of freelancers contributing to newspapers and magazines feels at an all-time high.

Media 54

Media Newspapers Journalism Video 54

Newsfile

FEBRUARY 28, 2024

Newsjacking is a media strategy where a brand capitalizes on viral news stories to market itself. It assesses sustainability practices, social impact, and ethical governance PR professionals collaborate with internal teams to compile ESG data and communicate it transparently to stakeholders. What is Viral Marketing?

Viral 52

Viral Crisis Communications SEO Reputation 52

MaccaPR

AUGUST 26, 2015

As a newer service offering, TimesMachine provides The New York Times subscribers with a fully searchable archive of past newspapers, such as the July 20, 1969, article, " The Day Before The Moon Landing." Speak to your community resources, such as historical societies, libraries and newspapers. Source: Maccabee.com ).

Corporate 48

Corporate Examples Storytelling Branding 48

Buzzstream

MARCH 13, 2024

Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV. Internal Datasets. This piece went viral, gaining major news coverage in the space due to the timeliness of the campaign and the creative way it came together. Here are some specific examples of Hero content: Surveys.

Digital PR 71

Digital PR Construction Case Study SEO 71

Prohibition

JANUARY 14, 2022

In today’s world, a negative story about your brand or organisation could go viral in an instant. Will you hold an external or internal press conference? Who is responsible for internal communication – talking to employees about what has happened and how the company intends to deal with it? What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Buzzstream

JANUARY 7, 2025

That said, we do have periodical checks in place to ensure that journalists are still live and do update our internal sheets and databases accordingly. EXPERT OPINIONS These steps seem like they should be part of everyones verification process, why do they get skipped?

Digital PR 62

Digital PR Report SEO Data 62

Melissa Agnes

JULY 30, 2014

Yesterday we discussed managing crises with visual content , where I mentioned some tips for identifying red visual flags (or their possibility) that could help a crisis go viral, as well as outlined some important strategies to help you incorporate visuals into your crisis communications plan.

Case Study 201

Case Study Viral Crisis Newspapers 201

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

Twitter critics jeered when it followed with the “news” that it was rebranding as International House of Burgers, of course. This year a regional ad campaign created as a customer apology after the UK unit of KFC ran out of chicken made international news. IHOP wasn’t the only winning brand in the food service category.

Fashion 255

Fashion Reputation Social Media Branding 255

Cision

FEBRUARY 17, 2016

Dan Gregory, vice president of Susan Davis International, knows the importance of representing your client well and telling their story accurately. My first position was at the Center for Strategic and International Studies (CSIS), a foreign policy and international security think tank. Is your content driving results?

Policies 120

Policies Internal International Public Affairs 120

NewsWhip

JUNE 23, 2021

It bisected different farms and lands, but more broadly Keystone also represented an international issue. And I would say they don’t make the headlines maybe on a regular basis, but I think whatever infrastructure segment you are in, you have to have the expectation that you have the ability to go viral. You can just happen.

Data 78

Data Media Energy Analytics 78

PRSay

FEBRUARY 12, 2021

If social media platforms and newspapers “can throttle back the rate of infection by information super-spreaders, that will solve a lot of the problem,” Newmark said. “I But that revelation might “hit social media and spread virally,” which is bad for the entire team. Sooner or later, deceptive behavior does get found out,” he said.

Ethics 174

Ethics Communications Nonprofit Journalism 174

Prowly

MARCH 3, 2025

For example, a local newspaper mentioning your product wont carry the same weight as a Newsweek feature on your brand. Be sure to check mentions in print magazines, radio programs, and televisionespecially if you're working with international clients or need to track local newspaper coverage across different regions.

How To 104

How To Media Print Crisis 104

Contently - Strategy

JANUARY 23, 2019

The first approach yields a timeline of newspaper articles, which you can piece together to create a full story. ” Golis believes Vox’s editorial viewpoint reflects its internal culture. Or you could compare both to see two places cover the same topic in very different ways. ” The post-Vox explainer. .

Media 110

Media Journalism Content Marketing Education 110

Masters in Communications

FEBRUARY 12, 2022

Way before newspapers, the Romans and Greeks used scrolls, Egyptians used papyrus, and ancient China used a form of paper to distribute information, even if that information was limited to an inner circle of elites or an educated few in those cases. China is credited with starting the world's first newspaper.

Ethics 52

Ethics Communications Print Television 52