PRSay

NOVEMBER 12, 2019

Intrado Digital Media was a proud sponsor of the PRSA 2019 International Conference in San Diego on Oct. Without changing how we write, publish or use press releases, expecting ever-increasing returns borders on insanity. We’ve been issuing press releases for well over a hundred years — since a train accident in 1906 , to be precise.

Writing 100

Writing How To Print Corporate 100

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. Finally, about 40% either have no plans to use it, or simply aren’t sure. How does PR’s use of gAI compare to marketing?

Survey 146

Survey Software B2B Pitching 146

Barokas

JUNE 14, 2017

So you’ve made the jump from intern to your first full-time position in PR. This means knowing what’s going on and who’s doing it, write everything down! As an AAE, you should read up on industry trends related to your accounts, determine which topics are making headlines, and bring your pitch ideas to your next internal team meeting.

Internal 68

Internal International System Meeting 68

Sword and the Script

OCTOBER 25, 2022

considering international relations, have caused Communications professionals to be evermore careful with comms content. More internal comms. Being asked to do more internal communications and business communications usually left to other departments like HR, finance.”. More internal comms. political, socio-economic, etc.)

Communications 121

Communications Crisis Internal International 121

5W PR

MAY 31, 2023

This allows individuals to get a sense of its trends, challenges, and opportunities. That includes strong communication, writing, and interpersonal skills. They can also get advice on their public relations career path, and stay up-to-date on the latest trends. Internships can help people learn from seasoned professionals.

Publicity 88

Publicity How To Social Media Trends 88

Bianchi Biz Blog

JUNE 19, 2023

Can you tell us what types of stories, trends or issues are on your radar now? Currently with the excitement surrounding electric vehicles, we feel it’s an ideal time to see what is on the horizon for the internal combustion engine. I fell in love with writing when I was in sixth grade. Get to know the editors you pitch to.

Transportation 93

Transportation Meeting Media Newspapers 93

Bianchi Biz Blog

APRIL 3, 2023

I am a reporter at Automotive News , covering electric vehicle trends, charging infrastructure and battery development. Can you tell us what types of stories, trends or issues are on your radar now? I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter!

Automotive 77

Automotive Meeting Report Insurance 77

ImPRessions - Crenshaw Communications

JULY 14, 2021

Awards demonstrate — in an unbiased manner — innovation in the form of impact on an industry, a benefit to others, or a trend-setting practice that has been successful in the field. The content can nearly always be purposed for multiple PR tactics, from media pitching to white paper and blog content.

B2B 334

B2B Company Case Study Conference 334

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. The enhancements help PR professionals conduct industry research, identify consumer trends and “collect intelligence on competitors,” according to a statement. Pitching on Fridays. “We

Software 84

Software Pitching Internal International 84

PRSay

NOVEMBER 8, 2023

Ebanks is the vice president of communications at Essence Ventures, overseeing all executive, external and internal communications for the private equity company that aims to empower, connect and give ownership to Black communities. Number one is writing. What communications-related issues, trends or topics are on your mind these days?

Creativity 79

Creativity Writing Agency Pitching 79

Buzzstream

AUGUST 28, 2024

The ‘Recent Articles’ and Twitter feed overview in each journalist’s bio are great ways to check the frequency of their coverage and whether they actually write about relevant topics. Like Cision, the software offers a media database, monitoring, pitching, and reporting capabilities. This makes finding truly relevant contacts easier.

Media 62

Media Reddit Digital PR Tools 62

Bianchi Biz Blog

APRIL 17, 2023

I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines. Can you tell us what types of stories, trends or issues are on your radar now? A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show.

Engineering 77

Engineering Automotive Agriculture Media 77

PR for Anyone

MARCH 31, 2020

and as an international speaker in over 40 countries and on all seven continents. So, instead of us trying to pitch reporters on our time, which is normally what happens, what's happening now is we are getting in front of them on their time. So, in this case, COVID-19 is a hashtag that's trending.

Real Estate 214

Real Estate Video Report Twitter 214

Bianchi Biz Blog

OCTOBER 9, 2023

In my current role, I plan, write and edit industry news stories and oversee a range of regular features and special projects, including weekly longform feature stories in our flagship newspaper and on TTNews.com. Can you tell us what types of stories, trends or issues are on your radar now? Know your audience. That works both ways.

Transportation 100

Transportation Meeting Newspapers Trade Shows 100

ImPRessions - Crenshaw Communications

MARCH 21, 2019

To take action and amplify its push for gender diversity, it created its own women’s leadership half-day conference called Empower , held on International Women’s Day. When it comes to pitching executive bylines to the media, tech companies naturally tend to focus on topics related to its space and solutions. Executive content.

Company 174

Company Conference Corporate Leadership 174

ImPRessions - Crenshaw Communications

NOVEMBER 27, 2018

But, more often than not, internal data doesn’t work for B2B PR. Don’t make research a sales pitch. So the best research work is grounded in hot buttons and trends, with the brand’s core themes and messages lightly baked in. This is meant to be a soft sell, not a hard commercial pitch. This is natural.

B2B 147

B2B Data Retail Survey 147

Onclusive

JUNE 14, 2017

PR’s job is to pitch and secure stories that align with the brand, as told through third-party endorsement. While your PR team is targeting tech outlets such as Wired and Recode with the same story, they’re also pitching Elle Décor and Real Simple, emphasizing how the fridge makes a décor statement while making home life easier altogether.

Marketing 170

Marketing Measurement Trends B2B 170

ImPRessions - Crenshaw Communications

FEBRUARY 26, 2019

A quick start for a PR campaign can raise confidence among external (or internal) clients and lay the groundwork for a successful long-term program. See this earlier post for tips on writing a rock-solid PR plan. We never want a client to be asking, “what’s next?” Identify quick wins.

How To 136

How To Leadership B2C Agency 136

NewsWhip

APRIL 27, 2023

The platform also enables your comms team to receive alerts on breaking news, trending social media posts, or brand opportunities and crises. Using benchmarks and comparative analysis, RivalIQ enables you to uncover new opportunities or trends, and track results across all major social media platforms.

Tools 78

Tools Communications Pinterest Analytics 78

Contently - Strategy

JULY 9, 2024

It’s a validation—not just of your ability to write but also how well you identify topics that capture attention. Marketers can use either external data, internal data, or both to understand customer interests and design data-driven content strategies that cater to them. Anchor ideation data-informed content trends.

Content Marketing 52

Content Marketing Data Marketing SEO 52

Contently - Strategy

JANUARY 26, 2023

FedEx Publishes Articles to Establish Leadership in Supply Chain Trends Whether owned or earned , articles are a powerful way to deliver thought leadership to an intended audience. FedEx uses both to establish itself as a thought leader in supply chain trends. The brand publishes on different platforms to reach different audiences.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Bianchi Biz Blog

NOVEMBER 14, 2022

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. Can you tell us what types of stories, trends or issues are on your radar now? What advice do you have for PR people that want to pitch you?

Automotive 81

Automotive Engineering System Media 81

PRSay

MAY 21, 2019

Each month, the editors of Strategies & Tactics post a question on PRSA’s LinkedIn account , and share an array of the responses in our What’s Trending section. . Continue to hone your writing skills by writing, writing, writing, writing, etc. Write with creativity and clarity. Dennis Wilson Jr.

Writing 154

Writing Meeting Conference Local 154

Sword and the Script

AUGUST 14, 2018

No one wants to write a story few people read, and many people, fortunately, or unfortunately, get their news on social media. Second, PR needs to think about the video elements – and I don’t mean pitching video – but rather the capacity to be interviewed on video. PR should be taking a close look at the content that’s trending.

Survey 103

Survey Report Media B2B 103

OnePitch

SEPTEMBER 20, 2022

During the episode, Lisa breaks down her beat at Protocol, talks about the change in climate news coverage over the last 10 years, her process for reviewing & saving pitches, and more. . Her Inbox & Pitches. [00:07:18] How is your inbox, specifically with pitches? [00:07:28] LMJ: It’s fairly organized, I must say. [00:07:28]

Agriculture 75

Agriculture Pitching Interviews Technology 75

ImPRessions - Crenshaw Communications

APRIL 2, 2019

They must be willing to share business advice, comment on key trends affecting their category, and use their position as a platform for communicating expertise on an industry-wide scale. See this post for tips on writing stellar executive bylines. A C-level executive is the face of the company and often its brand.

Conference 160

Conference Leadership LinkedIn Social Media 160

Sword and the Script

NOVEMBER 5, 2019

Every month when I go to write this PR technology summary, I’m surprised at just how many new tools and features are being brought to market. This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. What sort of data? Why would you do this?

Internal 64

Internal International Data Media 64

Sword and the Script

JANUARY 3, 2023

Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. Staying current: PR is a rapidly evolving field, and PR practitioners must stay up-to-date on the latest trends and techniques in order to be effective.

Interviews 103

Interviews Publicity Technology Social Media 103

Burrelles Fresh Ideas

NOVEMBER 7, 2023

The endless media pitch calling and subsequent rejections were exhausting. Client Turnover — can lead to instability and the need to perform new business pitches constantly. During the summer, I had the opportunity to work as a public relations intern in the clean energy space.

Agency 89

Agency Energy Crisis Management Industry 89

Bianchi Biz Blog

NOVEMBER 12, 2021

Can you tell us what types of stories, trends or issues are on your radar now? The writing had been on the wall for years, but it was still a shock to people in the industry because Oshawa is where the Canadian automotive industry was born. All great stories make clear why whatever you’re writing about matters to the audience.

Automotive 52

Automotive Meeting Report Media 52

Newsfile

FEBRUARY 28, 2024

It helps organizations stay informed about their reputation, competitors, and industry trends. It helps PR professionals understand trends and public perception, engage with audiences, and address issues promptly. PR professionals often pitch op-eds to media outlets to showcase their clients’ expertise and perspectives.

Viral 52

Viral Crisis Communications SEO Reputation 52

Cision

APRIL 12, 2016

Pushing products in your pitches won’t gain you any media coverage. If you want journalists to respond to your pitches, you need to explain why your news is important and relevant. Adriana Stan, public relations director at W Magazine, says being empathetic to the contacts you are pitching is the key to winning them over.

Fashion 120

Fashion Pitching Journalism Social Media 120

Sword and the Script

APRIL 21, 2020

As I write this post currently, we’re closing in on unthinkable 20% unemployment. Ned also offers a one-paragraph pitch – this is a chance to pitch yourself one paragraph in the newsletter. Robert Half International: [link] Commercial Job Sites The following are your standard job sites. It’s first-come-first-serve.

Publicity 103

Publicity Communications Local Resources 103

Bianchi Biz Blog

FEBRUARY 22, 2021

I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes. Additionally, I still write, and will take on event coverage or feature assignments. Can you tell us what types of stories, trends or issues are on your radar now? Or, riding my bike.

Groups 54

Groups Meeting Transportation Media 54

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 81

Meeting Automotive Media Transportation 81

Bianchi Biz Blog

APRIL 5, 2021

Several former interns emerged as key members of our staff in recent years. In fact, two of our current three “Detroit 3” reporters are former interns. We also successfully placed several other interns at other Crain organizations. Can you tell us what types of stories, trends or issues are on your radar now?

Automotive 65

Automotive Web Meeting Media 65

Buzzstream

JANUARY 15, 2024

Journalists receive literally thousands of emails per day, and the outreach email means nothing if the person receiving it never opens the message to read your pitch. The tool helps save countless hours which would otherwise be spent manually writing and sending emails to our contacts.

Case Study 83

Case Study Digital PR Study Tools 83