Interviews Journalism Product Launch 
Sword and the Script
JUNE 13, 2023
A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.
Shift Communications
DECEMBER 18, 2015
This is exactly what we do in PR as we approach programs for new clients and new product launches. Each product launch you promote in your career will be a learning experience and will help prepare you for the next one. CES, the baby boom of product launches, is just around the corner. Denise Bertrand.
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ImPRessions - Crenshaw Communications
DECEMBER 4, 2018
With that in mind, here are five questions that anyone interested in tech PR — especially B2B tech PR — should be able to address in a job interview. Good questions for a tech PR interview. How would you support a product launch for [insert client]? Where do you get your news?
Bianchi Biz Blog
SEPTEMBER 7, 2021
It was great watching them at their craft, being so close to crazy stunts and actors, and interviewing the directors between takes. How long have you been in journalism and how did you get started? How will a move or product launch specifically help a business, and how will any benefits trickle down to the customer/user?
Bianchi Biz Blog
JULY 22, 2021
Your company needs to be finalizing what big announcements, product launches, unveilings, etc. It’s exciting to think about being featured on a tech segment on CNN or landing feature coverage in The Wall Street Journal , Wired or Automotive News. “But we’re already registered! We have exhibit plans in the making!”
Bianchi Biz Blog
APRIL 25, 2024
MEDIA OPPORTUNITIES: Over 150 local and national press attend every year from the likes of CBS Austin, Reuters, Forbes, Bloomberg, The Wall Street Journal, The Houston Chronicle and even news broadcasting on KXAN. Opportunities for meetings and on-site interviews with press/journalists are available via our dedicated app.
Communications Conversations
JUNE 14, 2018
Relationships still matter, even with the changing face of journalism, and at the same time, companies are their own publishers, providing content directly to the audiences they want to reach. We continue to get calls today for interviews based on that one release. Susan Beatty, vice president-public affairs and communications, U.S.
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