ImPRessions - Crenshaw Communications

JULY 1, 2016

It is typically easier for product engineers to correct one flaw as opposed to something potentially systemic. Journal , for example, didn’t cover the story until the reporter had uncovered another player in the space. Your product USP is a moving target. Your product USP is a moving target. Your infrastructure is lacking.

Engineering 159

Engineering System Journalism Interviews 159

Sword and the Script

JANUARY 2, 2024

An “Interview” with ChatGPT: What is Public Relations? Here are the top 10 most-read posts from the last 12 months. 3 benchmarks for your B2B marketing budget as a percentage of revenue Several credible studies conducted in 2023 put the average benchmark for B2B marketing budgets at about 10% of revenue. How has PR Changed?

Blogging 112

Blogging Software B2B Survey 112

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. It means that systems are failing. It’s an “indictment of an entire system of accountability.” It’s a red flag.

Corporate 156

Corporate Reputation Policies Employee 156

Flack's Revenge

MAY 16, 2016

It should especially be of interest to people in creative and info-driven fields like marketing, journalism and PR. ” Over fifteen minutes, she interviews researchers in fields of mind wandering and boredom (who knew there were such specialties?!!). But new research shows that the biggest threat may be to our creativity.

Creativity 120

Creativity System Journalism Interviews 120

Flack's Revenge

JANUARY 28, 2015

It should especially be of interest to people in creative and info-driven fields like marketing, journalism and PR. ” Over fifteen minutes, she interviews researchers in fields of mind wandering and boredom (who knew there were such specialties?!!). But new research shows that the biggest threat may be to our creativity.

Creativity 120

Creativity System Journalism Technology 120

PR for Anyone

JULY 28, 2022

I just interviewed someone on my PR Champions show and he summed it up so visually. Wall Street Journal – Reduce Stress at Work. The system works! I have a show on there called PR Champions, and I interview really amazing people in the PR space. He said to think of your story as a diamond. PR FOR ANYONE.

Pitching 130

Pitching Media YouTube Interviews 130

Presspage

SEPTEMBER 5, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. ” The mission truly was to start brand journalism at OhioHealth.

Healthcare 137

Healthcare Journalism Local System 137

ImPRessions - Crenshaw Communications

APRIL 29, 2022

According to the 2021 State of Journalism study , 61% of journalists agree that the way most companies share information with the media is outdated. And if your pitch leads to an interview, coverage, or simply use of background material, note that in the spreadsheet. It’s likely that outdated lists are at least a contributing factor.

Agency 170

Agency Media Software Pitching 170

Sword and the Script

AUGUST 13, 2024

Talk to customers and practice what you preach Start a podcast – and then interview people you wish would be your customers. It’s a podcast that interviews B2B marketing leaders about marketing. Rebranding: influence the influencers Big companies have fancy telephone systems built on a combination of hardware and software.

Creativity 99

Creativity B2B Examples Marketing 99

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis System 120

PRSay

JUNE 11, 2021

During the height of the pandemic, we received an unprecedented number of incoming media requests for interviews with our experts from top media outlets including The New York Times , The Wall Street Journal , The Washington Post , The Baltimore Sun , BBC, CNN, C-SPAN, NPR, ABC News, NBC News, CBS Evening News, Fox News and others.

Publicity 158

Publicity Social Media Report Fashion 158

MaccaPR

APRIL 18, 2017

Wall Street Journal , with clickable links to bios and recent articles published by. New York-based web community offers portfolios for freelancer journalists, along with in-depth interviews such as this. Wall Street Journal , post easy-to-navigate directories of staff, with surprisingly revealing bios. Another great example is.

How To 121

How To YouTube Pitching LinkedIn 121

Cision

SEPTEMBER 8, 2016

In this interview, Alan discusses the critical steps for successful crisis communications, what it means for your brand to be human and how to improve communication through research. First, you must set up a system to gather information, verify the information and finally get the information approved for distribution.

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

Bianchi Biz Blog

JUNE 3, 2024

Like most of us, I’m watching the emissions regulations news coming from Washington, though I’ve also been paying attention to safety regulations and upcoming technology surrounding automatic emergency braking (AEB) systems and speed limiters. How long have you been in journalism and how did you get started?

Meeting 98

Meeting Media Training Automotive 98

Solo PR Pro

OCTOBER 5, 2021

After college, Doug was a typical journalism nomad, working in newsrooms in Chicago, New York and Washington, D.C. Although it wasn’t necessarily something he had planned all along, Doug admits that transitioning from a role in journalism to one behind-the-scenes in PR made perfect sense on his career journey.

Meeting 97

Meeting Handbook Newspapers Government 97

Bianchi Biz Blog

NOVEMBER 16, 2020

I recently did a piece that gave a behind-the-scenes look at how FCA’s user-experience team has had to fine-tune the new Uconnect 5 infotainment system during the pandemic while everyone works from home. How long have you been in journalism and how did you get started? Many of my stories since March have focused on this adaptability.

Automotive 93

Automotive Meeting Report Media 93

Waxing UnLyrical

AUGUST 16, 2012

The Business Journals (#bizjournals) believe you can. The Business Journals are a consolidated group of business media sources providing local business news in 43 cities. The Business Journals recently decided to capitalize on the momentum social media has gained by launching #SocialMadness , a social media competition.

Journalism 78

Journalism Local Social Media Twitter 78

Cision

JULY 28, 2016

In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. So, I looked at my high school curriculum, and journalism was the only class that would allow me to write every day. How did you get your start in PR?

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Bianchi Biz Blog

MAY 8, 2023

How long have you been in journalism and how did you get started? I then worked as an investigative reporter at the Forward, a Jewish newspaper, and went back to school for business journalism and data journalism. I did some freelancing and eventually started at AN! And I actually do appreciate a follow-up email!

Automotive 85

Automotive Report Meeting Radio 85

Bianchi Biz Blog

APRIL 18, 2022

I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to.

Meeting 79

Meeting Automotive Media Newspapers 79

Bad Pitch Blog

NOVEMBER 29, 2009

Did you tell your clients not to be prepared for interviews? At least that’s what I witnessed as I interviewed candidates for clients recently — that the pool of job seekers was replete with stuttering, ill-prepared, nervous-seeming and pretty wimpy responses with no obvious discerning interest in the company. Here is how….

Interviews 43

Interviews Crisis Management Facebook Media Training 43

Bianchi Biz Blog

JUNE 17, 2024

Robotics 24/7 is the web’s most comprehensive resource for robot and automation system news in manufacturing, supply chain, logistics, warehouses and other industrial applications. I interviewed Pietro Gorlier, CEO of Comau, and crafted an original video for publication on our site and our YouTube channel.

Meeting 52

Meeting Sports Trade Shows Journalism 52

Ishmael's Corner

APRIL 7, 2015

Her film takes a raw look a foster care system that stops supporting kids at a certain age. For the back story on the film, how it came about and the visual storytelling, Melissa gave us an exclusive interview (eat your heart out Entertainment Tonight). But I didn’t want to portray them merely as victims of a broken system.

Film 60

Film Internal International Storytelling 60

Sword and the Script

DECEMBER 26, 2023

AI leads reporters to conduct real interviews again “The growing use of generative AI will force media outlets to be much more careful about how they source and gather input for stories. PR people and the clients they represent may see a return to the good old phone (or Zoom) interview.

Writing 189

Writing Communications Marketing B2B 189

Sword and the Script

MAY 5, 2020

That’s the analysis if Propel, which analyzed pitches sent through it’s system by US-based PR pros over the first four months of 2020. For example, you can find podcasters who have covered your industry, interviewed your competitor’s CEO, or produced an episode about a trend that relates to your company.

Pitching 84

Pitching Survey System Technology 84

Bianchi Biz Blog

NOVEMBER 14, 2022

In my industry analyst role, I’m studying the latest in advanced propulsion with a focus on efficiency and performance advancements in internal-combustion engines and electric-vehicle propulsion systems. We don’t get too crazy here at Wards, but we do have fun while evaluating vehicles and vehicle systems.

Automotive 82

Automotive Engineering System Media 82

Mindful Marketing

JULY 4, 2020

It is a system of racial oppression and violence steeped in colonial and imperialist practices that sought to legitimize White privilege and power. Interpersonal, systemic and institutionalized racism are often normalized, immortalized, and (re)produced through marketing and marketplace practices. Racism is not a new disease.

Marketing 74

Marketing Pharmaceuticals System Policies 74

Mora Communications

MAY 15, 2017

Speak Your Business™, Ann’s signature system, uses neuromarketing and other tools to show business owners how to transform their messages into client magnets that increase revenues, win the pitch, and boost the bottom line. Ann’s system focuses on targeting the Lizard Brain, the part of the brain that makes decisions. GLOBAL TO LOCAL.

How To 56

How To System B2C Training 56

Mark My Words

JUNE 15, 2018

The cost of journalism and the will of many people to go into journalism is diminishing dependŠ whatever the rhetoric, the corporate rhetoric has been placed out. You know, we have too many parochial ideas, ignorance of the history of ideas and we need a greater media literacy in the school system.

Policies 60

Policies Industry Newspapers Interviews 60

Ishmael's Corner

APRIL 14, 2015

But, and here’s the kicker, people who suppress their true self for too long can suffer from stress, burnout and even health problems involving the immune system. Nieman Lab conducted a terrific interview with Tom Standage who heads the digital side of The Economist. Will Advertising Disappear? It’s a terrific read.

Advertising 60

Advertising Advertising Storytelling Journalism 60

Buzzstream

DECEMBER 6, 2024

Two hours is often a lifetime in the journalism industry. Tips for finding a case study would be to list yourself as national media so people aren’t put off by the fact you’re a PR agency, be clear and specific with what you’re looking for, and make it known what is required, e.g., phone interview and photograph.

Case Study 116

Case Study Pitching B2B Tools 116

Critical Mention

JUNE 24, 2018

We had the opportunity to interview Deirdre Breakenridge , a renowned PR influencer. Deirdre: When it gets tough, I rely on a strong support system. The path to gaining a following and making an impact on the community is a little different for everybody. Q: What’s your definition of an “influencer?”.

Storytelling 106

Storytelling Technology Course Privacy 106

Bianchi Biz Blog

AUGUST 21, 2023

We are here to educate fluid power engineers on how to design and maintain efficient, reliable hydraulic and pneumatic systems so getting them the stories that help with that is necessary. How long have you been in journalism and how did you get started? We also want them to be interesting and easy to read.

Meeting 73

Meeting Automotive Engineering Journalism 73

Rock the Status Quo

FEBRUARY 9, 2015

Their content marketing and brand journalism has not yet evolved to a place where they are comfortable letting employees take the spotlight, allowing independent voices to ring out with options, truth and expertise. It’s a valuable piece of overall corporate trust and visibility?

Corporate 100

Corporate Leadership Branding Brand 100

Bianchi Biz Blog

FEBRUARY 21, 2022

Covering transportation technology this decade has been a lot of fun because things that seemed like science fiction 20 years ago—self-driving vehicles, artificial intelligence, fuel cells, electric vehicles, advanced driver assistance systems, asset tracking—are becoming part of everyday life.

Meeting 96

Meeting Transportation Media Sports 96

Sword and the Script

JANUARY 18, 2020

While it’s 100 pages long and centers on cybersecurity, the first 30 pages or so make excellent reading for professionals in PR, marketing and journalism. It runs less than eight minutes long, and it spells out how Bernays approached his tobacco campaign and includes an interview with the man himself. of George Washington University.

Film 86

Film Ethics Employee Data 86

Presspage

SEPTEMBER 26, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. NOTE: This is part 2 of 2 of our interview with OhioHealth.

Healthcare 102

Healthcare Real Estate Social Media Energy 102