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It’s going to bring increased awareness of professionals that have been able to build up the skills and the expertise to lend this kind of knowledge-based experience and relationships to folks working with Indigenous communities. Listen to the full interview, with bonus content, here
The best way to get started is to do some market research, either by paying an agency or running your own customer surveys, interviews, and competitor brand analysis. Email signatures, social media profiles, websites, printed materials, and everything else with your name on it should have consistent branding. #7
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