This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. Half of C-suite executives say they leverage thought leadership to make purchasing decisions in tough economic times. What is thought leadership?
Others are interviews with titans of industry and business leaders like Kevin Johnson, CEO of Starbucks, who was interviewed by SF CEO, Marc Benioff, just last week. The most recent video interview with Johnson was shared via Twitter in a “live show” format (surprisingly, SF didn’t share the video on LinkedIn though).
In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. My biggest pet peeve is…people who purposefully treat others badly, particularly from a position of leadership (power of any kind). How did you get your start in PR?
PR agencies specialize in media pitching and securing interviews, features, and expert commentary on topics related to seasonal illness. A PR agency with expertise in crisis management can help medical offices and pharmaceutical companies respond quickly and effectively to protect their reputation.
Malaysia’s multifaceted strengths, encompassing strategic positioning, digital leadership, and halal leadership, collectively position it as a dynamic and forward-thinking player in the evolving Southeast Asian landscape. Malaysia is a dynamic market for Halal products and services and a world leader in Halal certification.
When positivity and leadership was lacking during the first national lockdown of 2020, Sir Tom was there to lift spirits and raise a whopping £33 million for the NHS. In February we saw pharmaceutical corporation and COVID vaccine producer, Pfizer, and Matt Hancock MP get into a very public spat. Tributes pour in for Captain Sir Tom.
Before her onstage conversation with PR and crisis communication strategist Molly McPherson, APR, the Grammy-Award-winning artist sat down with PRsay for an interview. It’s not in more pharmaceuticals. Melissa Etheridge was a keynote speaker at PRSA ICON 2024 in Anaheim, Calif., last month. I think the answer is in plant medicine.
Now it’s AI at almost every interview. The same way in the pharmaceutical industry and medical industry, discloses in those ads “this may cause” and in politics, “paid for by”. It always goes back to actions and leadership of mentors that I admire and have worked with. You brought up AI.
Pharmaceutical giant Eli Lilly and Company (full disclosure: a former client of mine) has mastered this approach using widgets to pull updates from its brands, corporate blog and social media channels onto the Newsroom homepage. That doesn’t mean all the content has to “live” in your newsroom; a link to its location is all that’s necessary.
High-profile morale lapses like Volkswagen developing a defeat-device to trick emission tests , Wells Fargo employees creating fake accounts , and Turing Pharmaceutical’s CEO Martin Shkreli increasing the price of a life-saving drug by 5,000% , have suggested that marketing ethics are easily forgotten.
Host: If you see the bigger picture, you would be left with the impression that the main business here is related to restaurants and clubs, and the rest is the pharmaceutical test business. The third part is when they show interviews with people who say the exact opposite. In general, there is a crisis of leadership around the world.
We organize all of the trending information in your field so you don't have to. Join 48,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content