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Public Relations Review

PR for Anyone

One of my first interviews was in Examiner.com. Be Newsworthy My biggest piece of advice when it comes to publicity is to start locally. Local media loves to cover stories about local businesses. Those are all topics that interest local media. Google is a great resource for magazine covers. Permalink

Publicity 331
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Faces & Markets of PRGN: Malaysia – The Future-Forward and Business Ready Market

Bianchi Biz Blog

Media publications cater to a wide range of demographic segments, and both government-owned (Radio Television Malaysia) and private broadcasters like Astro and Media Prima operate numerous TV and radio channels. Highlight cultural authenticity and respect local customs. Leverage online platforms for marketing and communication efforts.

Marketing 101
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Back to School Media Pitches

PR for Anyone

So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. There’s tons of resources in there to help you do these pitches. Transcript. It is the end of August. I know where I am, the majority of the kids went to school today.

Pitching 130
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The Key To Media Success Is Focusing On Their Needs, Not Yours

PR Insiders

With reduced staff and limited resources, they are often crunched for time and an email allows them to review a pitch at their leisure, without you interrupting their day. Be willing to do video interviews. In years past, most interviews with print reports were conducted in person or by phone. Keep up with local news.

Media 78
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Sellafield storyteller turns whistleblower: “toxic materials and toxic culture”

Stephen Waddington

BBC investigation into bullying and harassment I was apprehensive when the BBC asked to interview me about my experiences of working at Sellafield. I had ignored the senior human relations leader who agreed we could sponsor a local Pride event so long as “we didn’t let them make a song and dance about it”. I liked it. It was balanced.

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Confusion, Technology and Talent in Marketing; Off Script #26: Frank Pollock on Fundamentals and What He’s Learned from Working in CPG

Sword and the Script

All the better he came highly recommended, and I’m sure glad he did because this interview doesn’t disappoint. As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. We are always looking for good people to interview about.

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Entertainment & Sports Section New Member Spotlight

PRSay

Using local resources is huge. I think tapping into those that are knowledgeable about the area, those that can help educate on best resources to utilize to get your message out. Your window becomes 10 weeks. Once we identify a city and go on sale, we have 10 weeks to make an impact.

Sports 62