Cision

JUNE 21, 2016

Consider a brief introductory video of yourself to post on LinkedIn and to send to potential employers along with your resume. Being able to communicate your skills and goals right off the bat is one of the most effective ways to set the tone in an interview,” she said. In another context, make sure you stand out in the crowd.

Brand 189

Brand Branding Real Estate Tourism 189

Bianchi Biz Blog

NOVEMBER 21, 2024

Do not copy-paste the global comms strategy: The media will not pick up info that is not local-relevant. In order to stand out in French media, make sure that you have solid news with – again – local-relevant content. While English is widely used in business, journalists will be reluctant to meet not French-speaking spokespeople.

Marketing 90

Marketing Pinterest Radio Instagram 90

Cision

JUNE 16, 2017

Using surveys, interviews and focus groups, we spoke to employees across different lines of the business and regions. They can help answer questions and address concerns locally while championing the brand to employees who may be attached to old messaging. It took a few months but was certainly worthwhile. Tell all your stakeholders.

Communications 250

Communications How To Telecommunications Employee 250

Melissa Agnes

JUNE 3, 2014

Local and International Laws for Protecting Your Social Media Accounts. In this particular case, within 4 days of the video being posted to YouTube, United Airlines’ stock price fell 10%, costing stockholders about $180 million in value. Interview with Taylor Guitars: The Power of Real-Time Communication.

Airlines 206

Airlines Crisis Wikipedia Social Media 206

PRSay

APRIL 24, 2020

When pitching story ideas to journalists during the COVID-19 crisis, PR pros should use email, find local news angles and make experts available for video interviews, according to Cision’s “ 2020 State of the Media Report ,” released on April 21.

Report 170

Report Pitching Media Survey 170

PR for Anyone

AUGUST 11, 2021

You’ve been ready my posts for years, watching the YouTube videos, and you’re ready to pitch. Here’s a video I did recently about personalizing the pitch: Sending a Press Release? Like you come up with a story idea and send it to your local ABC, NBC, CBS and FOX stations. You’ve finally done it.

Pitching 223

Pitching Media Television How To 223

5W PR

OCTOBER 26, 2017

To get a better understanding of the influencer side of the business, I interviewed two of my favorite influencers, @laurenmagenta and @feedmedearly. For me, since I am a video producer and recipe developer by trade, I have an incredible opportunity to connect with brands in a bigger way and help bring their product to life on camera.

Interviews 88

Interviews Instagram Video Creativity 88

Waxing UnLyrical

DECEMBER 9, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Online Videos 101: Keep It Simple, Stupid December 9th, 2010 Tweet Guest post by Erin Greenfield Four months ago I splurged on a $350 Panasonic camcorder. Does our video have the makings of a viral video?

Video 95

Video Facebook Twitter Viral 95

PR for Anyone

OCTOBER 12, 2021

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. Interview your favorite loan officer about various credit topics – What does good credit mean for a loan? Don’t forget to invite the local media! Bad credit?

Real Estate 130

Real Estate How To Local Interviews 130

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. I use my blog, PR Expanded , for video book reviews. Younger professionals have so much to share with you.

Skype 150

Skype Industry Storytelling Interviews 150

PR for Anyone

JULY 27, 2024

Local Connections : Is there a local athlete from your area competing in the Olympics? Highlighting hometown heroes can create a strong local interest story. You might partner with local gyms, schools, or community centers to celebrate and support these athletes. These stories can foster a sense of pride and unity.

Media 130

Media Pitching Local Training 130

PR for Anyone

SEPTEMBER 1, 2021

Here is a video I did about What to Pitch When so you understand how that works. As I share in the video below, wearing masks to school is a hot topic this back to school season. And then, on the local level, I want you to think about what’s happening in September. Actually, they close those out usually around June.

Pitching 130

Pitching System Google Local 130

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

Equal parts glamour girl and girl next door, Swift uses a combination of cat videos and world tour shots to reflect her persona — both the pop star we all want to be, and the ordinary girl we believe we are. It’s the perfect example of how different mediums converge. Does your media push translate into a foray into another medium?

Instagram 159

Instagram Reddit Transportation Creativity 159

PR for Anyone

SEPTEMBER 21, 2021

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. If you’ve followed me for anytime, you know I’m not a big fan of the press release (and I’ve interviewed plenty of journalists who agree with this.)

Pitching 130

Pitching Television Media Interviews 130

Communications Conversations

DECEMBER 16, 2014

Why not open the list up to all sorts of local “influencers?” Simple idea, but a really nice way for the Verizon folks to get those local store employees more engaged with media and local influencers. I noticed Albert Maruggi there taking video–how do you plan to use the video you captured at the event?

Case Study 131

Case Study Wireless Company Local 131

PR for Anyone

OCTOBER 19, 2021

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. If it’s a national study, use that and bring it home as to what it means for your local real estate market? If you want to get free publicity right now, you want to be newsjacking. .

Real Estate 130

Real Estate How To Publicity Insurance 130

Flack's Revenge

DECEMBER 5, 2017

When I was director of corporate communications at a local healthcare organization, I would regularly receive a number of resumes from reporters whenever PR jobs opened up. Agreeing to an interview and then becoming a no-show. Is there the potential for conflict? ” Run an ad in a newspaper and it needs to be labeled as an ad.

Pitching 174

Pitching Journalism Video Advertising 174

PRSay

JANUARY 8, 2019

But it can still provide large returns on investment by generating earned media coverage that doesn’t cost anything but your time and can elevate your client’s profile with one well-placed article or interview. Which students at your local college or university are already making the world a better place, and how are they doing it?

Storytelling 163

Storytelling Media Nonprofit Government 163

Cision

APRIL 21, 2016

In this interview, Alan discusses understanding clients’ diverse needs, starting a dialogue with your audience and becoming an important presence in local target markets. There are two parts: First is a realization that global really means “multi-local.” Have a fundamental understanding of video storytelling.

Local 120

Local Newspapers International Internal 120

PR for Anyone

JUNE 9, 2021

See how Slawsa landed on the Today Show by reading below and watching the video. You can do research on your local news anchors, or even nationally known news anchors, and then appeal to their likes and share your product with them. Free PR Interview Transcript. Media outlet that was pitched: Today Show.

How To 130

How To Television Pitching Fashion 130

Cision

SEPTEMBER 23, 2016

With Pew Research Center’s 2016 State of the News Media showing audience growth in cable and network news , as well as an explosion in the digital video sector, brands’ communications strategy must look beyond the written word. As the bookings are arranged, you need to consider the video production angle of the media tour.

Media 120

Media Television Pharmaceuticals Radio 120

PR for Anyone

JANUARY 5, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. If you need a quick refresher on Newsjacking, here’s an interview I did with David Meerman Scott who coined the phrase: How do I know about new laws in my state? Happy New Year!

Pitching 130

Pitching Strategy Publicity Media 130

Prohibition

NOVEMBER 10, 2021

Video content is a great way to engage your audience and convey promotional messages in an interesting and eye-catching way across both B2C and B2B sectors. For a promotional video to be successful, it often needs to be inspirational in order to engage your target audience. Sainsbury’s Christmas Ad – 1914.

Video 62

Video Sports Film Employee 62

Cision

JUNE 9, 2016

Making something newsworthy means having a “real person” to interview. If you really want to stand out, include relevant video in your pitch and subject line. Just adding the word “video” in a subject line bumps up open rates. Not only is video more engaging, but it continues to grow in popularity.

Pitching 120

Pitching How To Construction Brand 120

Flack's Revenge

DECEMBER 5, 2018

This is my first in series of interviews on the topic. Instagram is all about dazzling images and stories and Facebook is increasingly about video storytelling. I thought it would be great to get Drew Neisser’s views. He’s an impressive guy. And LinkedIn is a powerhouse for B2B lead generation and recruiting.

Social Media 149

Social Media Marketing Media B2B 149

The Proactive Report

MARCH 5, 2017

Live video streaming is all the rage. A one-off live video is not going to build a loyal audience. Behind the scenes” content that’s exclusive, useful tips, industry news, events, local attractions or venues to visit and interviews with expert all make compelling content. It has to be ongoing and consistent.

Facebook 100

Facebook Video Privacy Digital PR 100

Waxing UnLyrical

MAY 15, 2012

1 Ladies Detective Agency, or some other exotic locale, than plod through a badly-written piece of nonfiction (see point #1). was that while in New Orleans, I was able to grab Gini to do a short interview on MITR. So if you’re still making excuses about not being able to do video, you can’t make them any more!

Marketing 100

Marketing Interviews Film Video 100

Landis PR

MAY 3, 2021

Rick interviews POST’s Irina Kagan. Rick interviews Anthony Castanos from Save the Redwoods League, and Nadia Hamey, forester and property manager at San Vicente Redwoods. Rick Bacigalupi is an Emmy Award-winning producer and veteran of over 30 years in San Francisco Bay Area TV and video production.

Meeting 98

Meeting Agriculture Media Television 98

OnePitch

NOVEMBER 2, 2022

On this week’s Pitches That Placed, we’re highlighting a pitch that landed coverage, and a video interview , in Black Enterprise for its introduction to a valuable source. Let’s see why this pitch worked: Let’s take a look at the actual pitch that placed: .

Enterprise 104

Enterprise Pitching How To Print 104

ImPRessions - Crenshaw Communications

NOVEMBER 22, 2017

CSR-results stories work well here, as do tales of local do-goodery. These include everything from simple toy and meal deliveries in local markets to the grander gesture – something like WestJet’s annual Christmas Miracles campaign. Use video to capture the CEO forecasting the industry future for YouTube.

Pitching 136

Pitching Print Survey Local 136

Cision

JANUARY 19, 2016

In fact, the Pew Research Center found that 67 percent of smartphone users shared pictures, videos or commentary about local events in 2015. So how can brands prepare when local events turn into national and global crises in mere seconds? In mid-June, media coverage focused on a map revolving around one city: Oak Island.

Crisis 120

Crisis Tourism Local Crisis Management 120

Rock the Status Quo

SEPTEMBER 16, 2015

Since we’re in the tail-end of third quarter, I decided to interview the new hire on his area of expertise, diving into specific trends he had noticed during this quarter and their local impact. I wrote up the press release showcasing these trends, giving it a heavy local spin. Today is day one.

Pitching 100

Pitching Local Trends Interviews 100

PR for Anyone

AUGUST 4, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Check out the Get PR Famous Formula video below where I show you my proven 3-step formula that has worked so well that my clients who have done it have a 100% success rate. IF you do it. Hi everyone.

Publicity 130

Publicity YouTube Advertising Advertising 130

5W PR

OCTOBER 26, 2017

To get a better understanding of the influencer side of the business, I interviewed two of my favorite influencers, @laurenmagenta and @feedmedearly. For me, since I am a video producer and recipe developer by trade, I have an incredible opportunity to connect with brands in a bigger way and help bring their product to life on camera.

Interviews 60

Interviews Instagram Video Creativity 60

Flack's Revenge

JANUARY 10, 2019

Last month I interviewed top PR and social media experts about the challenges facing online marketing. It is still one of the most powerful advertising platforms ever invented and continues to prove its effectiveness for just about everyone from top 100 advertisers to local mom & pop businesses. Neal: Absolutely!

How To 159

How To Facebook Social Media Advertising 159

ImPRessions - Crenshaw Communications

MAY 18, 2018

In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. Its website has a success stories page , with well-produced articles and videos featuring “trailblazers” – Salesforce users. Over 1400 people ventured in to see how locals live.

Brand 149

Brand Branding Storytelling B2B 149

PR for Anyone

MARCH 30, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Watch the video to learn more and/or read the full transcript below. So make sure you watch all the videos here on the channel and really learn how to do it. PR FOR ANYONE. Anyone can get publicity!

Advertising 130

Advertising Advertising Publicity Video 130