Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. How is public relations measured?

Interviews 113

Interviews Publicity Technology Social Media 113

Melissa Agnes

DECEMBER 11, 2014

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. In a crisis the choices become fewer rather than more as the situation develops.

Crisis 133

Crisis Crisis Management Chemicals Television 133

Cision

OCTOBER 20, 2016

In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. Specifically, I was a television news producer. You’ve held several positions in television news. What did you learn from those experiences?

Television 120

Television Public Affairs Pitching Healthcare 120

Remote PR Jobs

SEPTEMBER 25, 2023

After that he adds $250 for each local print and radio placement, $500 for local television coverage, $750 for national print and radio placements and $1,500 for national television placements. Stellar also sends invoices for payment only after an article appears or a TV or radio interview concludes.

Radio 100

Radio Print Television Local 100

Burrelles Fresh Ideas

AUGUST 2, 2023

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. Older individuals, particularly those over 50, are more likely to rely on television for news rather than the internet.

Radio 75

Radio Television Media Local 75

The Hoyt Organization

APRIL 23, 2024

When setting goals, make sure they are specific, measurable, achievable, relevant, and time-bound (SMART). Traditional channels, such as newspapers and television, offer broad reach, while digital channels, such as social media and email marketing, provide targeted messaging.

Strategy 101

Strategy Nonprofit Social Media Television 101

Waxing UnLyrical

JULY 10, 2012

On my way home from work yesterday, I was listening to NPR, and heard an interview with Debra Lee , the CEO of BET (aka Black Entertainment Television). At one point, she was asked who she defines as her competition, and she said (I quote): “Everyone. ” Image: dietadeporte via Flickr, CC 2.0.

Television 92

Television Interviews Measurement Strategy 92

Stuart Bruce

OCTOBER 30, 2014

In his interview with PRWeek Danny Rogers asked Martin if the danger was that the growth of social media meant that it would be adopted and subsumed by advertising agencies. We can use it to measure and evaluate our success. She will be measurable. PR as a profession has been afraid of robust measurement and evaluation.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Viewership History is Made CBS’ broadcast of Super Bowl LVIII on Sunday was the most-watched television event in US history, according to Nielsen figures — with 123.4 To put it in perspective, this year’s big game was the most-watched US television broadcast since the moon landing. System1 assigns ads a score from 0 to 5.9

Sports 86

Sports Television Advertising Advertising 86

Maxim Behar

MAY 13, 2024

Twenty to twenty-five years ago, we fought for diversity of opinions on television and in newspapers. An established media outlet - a newspaper, television, television channel, or radio - can also publish wrong information. Theoretically, you can buy a newspaper or a television channel and influence it.

Social Media 64

Social Media Newspapers Television Radio 64

Waxing UnLyrical

NOVEMBER 25, 2010

He spent Thanksgiving with the television, a frozen meal and a card table. the Macy’s Thanksgiving Parade became a familiar sight on television (no football for me, thank you very much). I spent the entire holiday glued to my laptop and the television (once the U.S. In 2003, when we made the big move from California to D.C.,

Hotels 92

Hotels Television Twitter Facebook 92

5W PR

OCTOBER 18, 2018

Read on for the full interview! This has provided massive opportunities for data and measurement at scale, but has also brought privacy and regulation to the forefront. The pendulum is certainly swinging back towards creative, be it online, television or OOH. I’ve seen the industry be a bit cyclical over the past 5 years.

Advertising 89

Advertising Advertising B2B Creativity 89

Waxing UnLyrical

JANUARY 4, 2011

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. As privacy and choice gained momentum, permission-based Internet activity has led to what we now describe as the social web. These fine folk did: Jan.

Social Media 85

Social Media Web Media Measurement 85

PR Conversations

AUGUST 7, 2014

This year—partly thanks to the refrigerators that sent out their own spam emails, television sets sending unauthorised data into the cloud and smart LED bulbs leaking passwords as well as light—the conversation around wearable and connected devices has gained some traction. Strip search will take on a new and vastly more public dimension.

Publicity 87

Publicity Ethics Technology Government 87

Beyond PR

MARCH 27, 2018

At the same time, dollars directed at television ads are moving toward digital ads. Zakin said in a recent interview , “Never stop talking to your customer. … Follow these tips to stand out from the crowd with an ambassador program that drives measurable and sustainable growth. The key is to nurture it over time.

Fashion 73

Fashion Instagram Enterprise Television 73

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. A satellite media tour can incorporate 20-30 interviews within a 4-5 hour time span, as opposed to sending a spokesperson travelling around the country,” Risa says.

Strategy 40

Strategy Media Radio How To 40

Newsfile

JUNE 28, 2023

Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms. In addition, they appear in the news, interviews, reviews, feature articles, or discussions. Set Up Google Alerts To Measure Press Release Success Google happens to be the number one search engine in the world.

Media 52

Media Radio Analytics Google 52

Sword and the Script

MARCH 3, 2020

TVEyes has traditionally focused on television broadcast monitoring, as its brand name suggests. For example, rule number four states : “Podcasters may use HelpaReporter.com to source interviews for their podcast only if the podcast is hosted on their own website, with an Alexa ranking of one million or less.”.

Pitching 78

Pitching Instagram Survey Data 78

Buzzstream

SEPTEMBER 27, 2024

An excellent suggestion from James Brockbank during our podcast conversation about content relevance was to ask if you or your brand would be able to speak at an expert level if a newscaster were to interview you or your brand about this topic (something that can often occur in digital PR). Here’s how to do it.

Digital PR 118

Digital PR Pitching Radio Google 118

Beyond PR

SEPTEMBER 6, 2016

Although most of us were introduced to Hamill as the young Jedi Master, his career reaches far beyond the Star Wars universe to television, Broadway, video games, comic books, audio books and more. His Trickster on the 1990s television series The Flash turned him into a fan favorite that he recently reprised in the CW’s hit adaptation.

Marketing 40

Marketing Content Marketing Television Pinterest 40

Maxim Behar

APRIL 11, 2024

Host: I recently interviewed the entrepreneur Hristo Popov, and we discussed this exact topic – the environment. Just observe the videos shown on international television, if shown at all. I've mentioned it on television before. That's the only true measure of success. It's the people." Only the people. I was confused.

Television 59

Television System Interviews Travel 59

Maxim Behar

JANUARY 11, 2024

There's a video of an interview with Bill Gates where he's asked, "What do we use this computer for?" Maxim: In all these 30 years I have done thousands of interviews for colleagues who want to work in our company, and I always have only one requirement. At some point, in time we adapt and ask how did we live without it.

Leadership 59

Leadership Social Media Creativity Ethics 59

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. Giving an interview about how you won the town’s barbecue competition. When the podcast or interview is published, you get free publicity. If you’re pitching an event or an interview with a person, simply adapt the example to fit.

Publicity 82

Publicity Small Business Advertising Advertising 82

MaccaPR

JUNE 1, 2016

The client was looking for a way to establish brand presence and industry expertise beyond the scope of traditional television ads in an effort to generate more leads. For advertisers, the relevancy of an ad is measured by the amount of clicks it generates. See more details of the case study here.

Branding 48

Branding Brand Storytelling Healthcare 48

Maxim Behar

AUGUST 5, 2024

I think you were working at the Bulgarian National Television at the time and remember "Doing Business in Bulgaria" in '94. Many of them use their television presence to settle scores with others, especially on morning shows on some TV channels. Watch the full interview here. Maxim: Thank you too!

Government 52

Government Conference Meeting Television 52

Maxim Behar

JANUARY 28, 2024

First, instant communication with anyone in the world and, second, which is also very important, this communication can be measured. Everything is measurable, and for the first time, this is happening in media worldwide. Not to mention the other huge advantage that they are interactive. But it pleasantly surprised us.

Radio 59

Radio Ethics How To Writing 59

Maxim Behar

JUNE 12, 2024

You are with the Bulgarian National Television podcast "The Truth About…". When it is written or even from the television screen when they look at the camera, the host should try to see their viewer – the person who is listening and should understand them. Watch the full interview here. Host (Nadya Obretenova): Hello!

Ethics 69

Ethics Social Media Travel Writing 69

PR Conversations

OCTOBER 27, 2023

So, for example, when television was invented journalists tended to use it like radio by simply televising someone reading the news rather than using pictures. Thus, they are not really measuring “public” opinions. Historically, whenever a new medium is invented people use it in the same way that they used the existing media.

Reputation 52

Reputation Social Media Internal International 52

Flatiron Communications

DECEMBER 14, 2015

One of the bigger questions that emerged from last week’s Business Insider Ignition conference revolved around whether traditional television will endure the same pain as the newspaper industry has. The post Will Television Follow Newspapers’ Fate? We take nothing for granted.” ” Tell that to the L.A.

Television 28

Television Newspapers Conference Retail 28

Maxim Behar

JULY 4, 2024

Secondly, we have media that can be measured for the first time in history. Back then, there was no method to measure how popular an article or news article was in the newspaper. . – you can get a complete picture of the users at any time. I say media because even traditional, outdated media like television have websites.

Newspapers 59

Newspapers Social Media System Writing 59

PRSay

JUNE 5, 2023

There are infinite ways to talk about our relationship with the outdoors,” Thurston said in an interview with PRsay. I’ve told a lot of stories in many formats throughout my career: cable television, YouTube series, podcasts, books, public speaking, social media live events, standup comedy shows.

Storytelling 60

Storytelling Tourism Travel Local 60

Sword and the Script

SEPTEMBER 29, 2015

It does so through a who’s who list of interviews and case studies from brands big and small. Also see: We Should Measure Content Marketing by Relationships. .” That’s according to the new documentary by the Content Marketing Institute : The Story of Content. Also see: Why Content Marketing is the New Branding.

Content Marketing 60

Content Marketing Marketing Agriculture Newspapers 60

Maxim Behar

MARCH 11, 2021

10.03.2021 Maxim Behar, the Honorary Consul General of Republic of Seychelles in Bulgaria, made a guest appearance in the television show “In Development” on Bloomberg TV Bulgaria with host Veronika Denizova. Host: However, some restrictive measures will have to be observed upon arrival on the island.

Tourism 52

Tourism Government Hotels Travel 52

Mindful Marketing

JANUARY 1, 2022

In centuries gone by, that influence was limited to direct interpersonal contact and then to traditional mass media like television. ” In the article, I described specific measures TikTok had taken to, of all things: 1) discourage bad behavior, and 2) support users’ mental health. How could I have been so wrong?

Privacy 72

Privacy Social Media Trends Video 72

Maxim Behar

JULY 9, 2023

Televisions, yours, national, radios. We need to be ready to be able to take measures and counter disasters that may happen to us. You can watch the whole interview here. Years ago, I was in Israel in a town called Ashkelon, which was shelled by the Palestinians from Gaza. Host: Thank you for the discussion. Good evening.

Communications 52

Communications Policies System Government 52

Maxim Behar

JULY 9, 2023

Televisions, yours, national, radios. We need to be ready to be able to take measures and counter disasters that may happen to us. You can watch the whole interview here. Years ago, I was in Israel in a town called Ashkelon, which was shelled by the Palestinians from Gaza. Host: Thank you for the discussion. Good evening.

Communications 52

Communications Policies System Government 52

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. Transatlantic television became possible. Engagement with news brands online is messy and tricky to measure. Readers are fragmented across apps and websites.

Media Relations 115

Media Relations Media Print Newspapers 115