Remove Interviews Remove Media Relations Remove Media Training Remove Reputation
article thumbnail

When a Client Turns Down That Juicy Media Interview…

Rock the Status Quo

We’re pitching editorial sources to fit THEIR needs, not gifting them with the fabulous opportunity of a lifetime interview with the reporter being eternally grateful for the favor. If it is the spokesperson who has to back out due to an emergency, you get your #2 person who is media trained and ready to go (always have them!)

article thumbnail

Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media. Here are some tips to both landing media interviews and making sure they’re successful. Securing media interest is only the first step. Prepare a Briefing Book.

Media 294
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Mom’s Wisdom Makes Good PR Advice

ImPRessions - Crenshaw Communications

Whether your PR team secures a keynote speaker gig at a conference or a TV interview for your CEO, media and message training are key. Going into an interview with no knowledge of the reporter or outlet can end in disaster, especially in a corporate crisis. For a deep dive on media training , see our earlier post.

Corporate 195
article thumbnail

Protecting Healthcare Reputation with Public Relations

5W PR

In today’s digital era, the reputation of a healthcare organization holds unprecedented importance. Patients are increasingly turning to online reviews and media portrayals to make informed decisions about their care. Building trust through transparency The cornerstone of a robust reputation in healthcare is transparency.

article thumbnail

5 PR Mistakes And What To Learn From Them

ImPRessions - Crenshaw Communications

Misguided media relations strategy. Lack of preparation for a media interview. Some CEOs and others in leadership positions shun the idea of media training. Broadcast and online media are filled with examples of mediocre executive interviews, missed opportunities, and even a few disasters.

Skype 170
article thumbnail

7 Signs Your Company Is Ready To Step Up Its PR

ImPRessions - Crenshaw Communications

When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. We once worked with a tech company that experienced rapid growth and found itself scrambling when media came calling. When does the team put out a press release?

Company 136
article thumbnail

Local Reporters Give Advice on How PR Pros Can Build Media Relationships

PRSay

Media relations hinges on the relationships that we create and maintain with the press. We have to know what journalists need and how to avoid behaviors that hurt PR reputations in newsrooms. After being a professional journalist for more than four years, I recently left the field to pursue a career in public relations.

Report 174