Interviews Media Relations Public Affairs 
PRSay
OCTOBER 1, 2018
Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It Here in the public affairs office there are just two of us — there used to be five, and then there were four, and then three.
Cision
OCTOBER 17, 2017
82 percent of journalists say PR professionals can improve by researching and understanding their media outlet. Every time you see a story that relates to your business or platform, add that reporter to a list and follow their social media accounts.” Demonstrate Research. ” Want to improve your pitching skills?
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ImPRessions - Crenshaw Communications
APRIL 3, 2018
Almost Famous (2000) — Media Relations. The iconic publication sends a 15 year-old reporter to travel with the band on tour in order to write an in-depth piece. Both the inexperienced reporter and the naïve band members make the media relations mistake of getting too close to be objective.
Cision
MARCH 30, 2016
If you’re not providing the media with anything of value, they won’t give your story a second glance. In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. Social media is incredibly important.
Sword and the Script
JANUARY 3, 2023
We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”.
PRSay
JUNE 7, 2023
Yet the presence of deep fakes and phony AI-generated interviews requires that journalists must diligently fact-check AI-generated content or research. That’s why Bospar sponsored a San Francisco Press Club panel covering the impact of AI in the newsroom, titled “AI + Journalism=?” However, 30-plus years later, that obviously isn’t the case.
Cision
OCTOBER 20, 2016
In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. Their public affairs agency was at the center of so much that was happening to rebuild trust in public institutions after Hurricane Katrina.
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