Remove Interviews Remove Pharmaceuticals Remove Viral
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The good and bad: A look at all the PR campaigns in February

Prohibition

The viral tweet has now been liked over 130 thousand times and shared over 106 thousand times. In February we saw pharmaceutical corporation and COVID vaccine producer, Pfizer, and Matt Hancock MP get into a very public spat. It’s no surprise that over the past 12 months, the UK has been in nearly all of the headlines.

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A Decade of Very Demure, Very Mindful Marketing

Mindful Marketing

Likewise, the appetite for influencer content, such as Jools Lebron’s “Very demure, very mindful” viral videos, was just starting to grow. TikTok didn’t exist in September 2014, when I wrote “ CVS Quits Smoking ,” the very first article on MindfulMarketing.org.

Ethics 115
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How Marketing Still Needs Racial Redemption

Mindful Marketing

During a time focused on re-opening the economy after the onset of a viral pandemic, there are glaring signs that the United States is suffering from another type of pandemic—racism. It is often touted as a race-, gender-, and otherwise bias-free solution to making decisions and/or performing marketing tasks in an objective manner.