MaccaPR

JUNE 8, 2017

If you’re a Minnesota public relations professional seeking to boost the presence of your company’s lead executive, is there a more coveted spot on Twin Cities radio than News & Views with Roshini Rajkumar on WCCO Radio? In this age of blogs, podcasts, Instagram and YouTube, are radio talk shows still relevant?

Radio 89

Radio Instagram Pitching Interviews 89

ImPRessions - Crenshaw Communications

MARCH 8, 2016

Like a radio broadcast, podcasts have a producer or two who make editorial decisions on what to include. Many of the rules for pitching a conventional radio producer also apply to pitching a podcast, but there are some subtle differences. Can you “see” the story on the radio? Ask this question first.

Pitching 159

Pitching Radio Training Interviews 159

PR for Anyone

MARCH 21, 2020

Kate Rogers of MSNBC posted a tweet that said: Finding the amount of PR pitches coming in that are not related to the stock market, economy, Covid-19, etc. This can also be adapted to with Skype interviews. In fact, I just pitched a Skype interview for a station that I heard was no longer having guests in-studio.

Real Estate 290

Real Estate Skype Radio Pitching 290

MaccaPR

AUGUST 18, 2020

Has anything changed with how PR pros and corporate communicators should approach TV and radio producers during this COVID-19 pandemic and economic meltdown? Prepare your spokesperson for virtual interviews. Roshini Rajkumar, WCCO Radio. Do your research before you pitch. Know the show you’re pitching,” says Runck. “We

Interviews 71

Interviews Skype Radio Pitching 71

PR for Anyone

SEPTEMBER 8, 2021

Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! Always be prepared for your media interview. Know who is interviewing you. By doing this, you will be asked back to television and radio stations and quoted again and again by writers.

Television 221

Television Pitching Interviews Radio 221

PR for Anyone

MARCH 10, 2022

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. I remember the first time I pitched, I was a nervous wreck! But then, as my confidence in what I was doing grew, that confidence came through in my pitches and my follow up and with that, came more yeses.

Media 130

Media Pitching Television Interviews 130

PR in High Definition

DECEMBER 1, 2022

As you’re browsing, the song playing on the radio drifts into your consciousness. Especially when it comes to pitching in news. Raise your hand if you’ve considered pre-pitching news weeks before it goes live, and sometimes even before all the details are ironed out? As PRs we need to be tactful in how we approach pitching.

Pitching 62

Pitching Local Radio Interviews 62

PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. Tell them you thought they might be interested in the topic and that you were interviewed on the subject. So pitch, pitch, pitch, and let me know all of your success stories.

Tools 130

Tools How To Publicity Interviews 130

Deirdre Breakenridge

MARCH 25, 2015

As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. After all, back in the day, working with a newspaper reporter was completely different than coordinating with a radio show producer. Be flexible in your pitch.

Pitching 150

Pitching Radio Newspapers Print 150

Melissa Agnes

DECEMBER 9, 2014

My friend and colleague, Deirdre Breakenridge, CEO of Pure Performance Communications , has launched an amazing initiative in collaboration with The Social Network Station , a radio show broadcasted out of Las Vegas, Nevada. The initiative is to empower women by giving them a voice and a platform via 50 Internet radio shows, called #50Shows.

Radio 100

Radio Interviews Crisis Management Community 100

Remote PR Jobs

SEPTEMBER 25, 2023

Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts. Stellar also sends invoices for payment only after an article appears or a TV or radio interview concludes.

Radio 100

Radio Print Television Local 100

Buzzstream

SEPTEMBER 27, 2024

An excellent suggestion from James Brockbank during our podcast conversation about content relevance was to ask if you or your brand would be able to speak at an expert level if a newscaster were to interview you or your brand about this topic (something that can often occur in digital PR). Here’s how to do it.

Digital PR 118

Digital PR Pitching Radio Google 118

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! I was a radio news reporter for three years in St. I really appreciated my time in radio and print journalism. He’s a former journalist-turned-PR pro.

Radio 167

Radio Journalism Interviews Energy 167

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

One team I was on spent days messaging, rehearsing, and scripting a client company founder, only to see one bungled interview after another. There a reason why we call radio silence after a new account pitch “ghosting” – because it’s horrifying. Ghosted by that nice prospect. The chemistry is good!

Agency 227

Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

One team I was on spent days messaging, rehearsing, and scripting a client company founder, only to see one bungled interview after another. There a reason why we call radio silence after a new account pitch “ghosting” – because it’s horrifying. Ghosted by that nice prospect. The chemistry is good!

Agency 227

Agency Television Radio Pitching 227

PR for Anyone

MARCH 24, 2020

One of my first interviews was in Examiner.com. She pitched it to her editor who loved it too and they wrote an article about me. Many are overwhelmed with emails and often forget your pitch came in, even if they loved it. It’s important to stay front of mind with them. Additionally, you never know where they might end up.

Publicity 331

Publicity Television Local Pitching 331

ImPRessions - Crenshaw Communications

JANUARY 28, 2016

The best of the genre provide in-depth looks at a range of people or ideas, and they often include the extra interview questions that you just don’t get on traditional radio shows. I think the main difference with podcasts vs. radio is that podcasts are more niche. ” A: Sending a mass email is not a pitch.

Radio 168

Radio Pitching Interviews Communications 168

PR for Anyone

AUGUST 29, 2020

You wouldn’t want to get your first big break on a national outlet and then bomb the interview. Testing the waters on local television is a a smaller audience and allows you start slowly and get comfortable with how a television interview really works. And I take you through the whole process of pitching the media.

Local 100

Local Television Radio Interviews 100

Remote PR Jobs

SEPTEMBER 25, 2023

On the Media If you’re looking for a weekly podcast that does a deep dive into hot button issues while "maintaining the civility and fairness that are hallmarks of public radio," On the Media is your new best friend. Featuring interviews, analysis and in-depth conversation, the weekly show is hosted by Holmes Report editor Arun Sudhaman.

Pitching 100

Pitching Interviews Trends Journalism 100

Bianchi Biz Blog

MAY 8, 2023

My first jobs after college were in radio production (both news and entertainment), and I eventually became a radio reporter at WGBH in Boston covering education in 2018. What advice do you have for PR people that want to pitch you? I respond well to pitches that have a “why.” Any pet peeves with PR people?

Automotive 83

Automotive Report Meeting Radio 83

5W PR

AUGUST 27, 2020

Delivering stores to radio, television, and online audiences through live coverage, SMT has become an important public relations strategy that helps an audience to have a behind-the-scenes understanding of a brand. At the same time, live interviews are the most cost-effective approaches to engage with important audiences around the globe.

Media 68

Media Radio Travel Interviews 68

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Forbes One of the biggest struggles faced by marketers today is how to balance new media (digital and social) with traditional media (TV, radio, print). Unlike TV, radio or print, PR has evolved and is as relevant, if not more relevant, today than it was 20 years ago.

Media 100

Media Print Radio Consumer 100

Sword and the Script

MARCH 3, 2020

Burrelles integrated the TVEyes capabilities for capturing TV, radio and podcast mentions into its platform. For example, rule number four states : “Podcasters may use HelpaReporter.com to source interviews for their podcast only if the podcast is hosted on their own website, with an Alexa ranking of one million or less.”.

Pitching 78

Pitching Instagram Survey Data 78

Flack's Revenge

OCTOBER 4, 2017

I was in a Seinfeld state of mind, having just watched (and loved) his new Netflix special Jerry before Seinfeld ; and was thrilled to hear him being interviewed by Howard Stern on Sirius radio. Stern is another uniquely NY comic personality who I’ve loved to listen to over the years, since his days on NBC talk radio in the 80s).

Radio 120

Radio Interviews Writing Pitching 120

Stern + Associates

MARCH 3, 2023

He made effective use of the still fairly new medium of radio, and was able to better temper his voice for it than most of his peers. We advise clients to go into any interview with a similar multi-step plan and call to action. FDR was, among other things, a master of public relations.

Communications 118

Communications How To Banking Government 118

Solo PR Pro

MAY 10, 2022

As long as it's coming from a genuine place, you can land some solid pitches. With journalism resources stretching thinner and thinner, your pitches need to be laser-focused. Looking into the rest of 2022 and beyond, the focus is set on in-depth strategy, personalized pitches and airtight data. The state of journalism in 2022.

Pitching 58

Pitching Media Journalism Data 58

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. Your Pitch Team. They receive literally hundreds of pitches a day so it’s a lot harder to grab their attention.”.

Media 120

Media Television Pharmaceuticals Radio 120

MaccaPR

JULY 8, 2015

With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. That kind of PR pitching reveals a shot-gun approach. Those PR people who worked in radio, TV, print – they get it.

Interviews 48

Interviews Radio Journalism Newspapers 48

MaccaPR

JUNE 28, 2016

Use bridging techniques to get the interview back on track.” All good advice for media interviews, backed by PR best practices. It can help them focus, recall important corporate information to relay during the interview, and even make better decisions about how to respond to unexpected questions. We advise, “Tell the truth.

Interviews 59

Interviews Media Training Media Training 59

Deirdre Breakenridge

NOVEMBER 9, 2018

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound. A Guest Post by Jessica McClanahan, Graduate Student, American University, PR Expanded Blog Contest Winner.

Engineering 383

Engineering Hotels System Television 383

Buzzstream

SEPTEMBER 23, 2024

You can do digital PR without content, like pitching expert commentary to a journalist. But mostly, it is done by creating content and pitching it to journalists, like creating data-driven city studies. I don’t need someone to pitch me their link to replace a broken one. We’ll get into that next.

Digital PR 62

Digital PR Google SEO Pitching 62

Landis PR

MARCH 27, 2023

As Major League Baseball opens the season this week, we invited award-winning journalist, Susan Slusser to be interviewed for “Meet the Media.” Covering baseball, it’s all about the new rules right now, especially adding the pitch clock to a sport that is famous for having no clock. Susan Slusser Happy Opening Day!

Meeting 52

Meeting Sports Media Pitching 52

PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. In today’s media environment, pitching reporters and editors has become a lost art. Now it’s time to make your strategy a reality.

Storytelling 163

Storytelling Media Nonprofit Government 163

PR Insiders

MAY 7, 2021

If your interview with USA Today just appeared in print and online, you shouldn’t expect your phone to ring incessantly the next morning with people wanting to employ your services. When we talk about the media, we think of newspapers, magazines, TV, and radio. The ROI of publicity isn’t as instant or as cut-and-dried as advertising.

Data 78

Data Newspapers Analytics Measurement 78

Bianchi Biz Blog

OCTOBER 15, 2020

We went from conducting media interviews in person around a conference table at their office or corporate headquarters to conducting these interviews in written form via email or via phone and video conference.

Media Relations 74

Media Relations B2B Media Conference 74

Critical Mention

FEBRUARY 27, 2020

Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. The use of “hyper-focused” pitches will be helpful as well – finding the appropriate media connections and pitch one or two producer/editors at the most you with which you connect.

Journalism 78

Journalism Social Media Radio Fashion 78

Bianchi Biz Blog

SEPTEMBER 7, 2021

It was great watching them at their craft, being so close to crazy stunts and actors, and interviewing the directors between takes. What advice do you have for PR people that want to pitch you? Do a little research on if the brand you are pitching would care about the news. Finish this sentence: If I am not reporting, I am ….

Meeting 89

Meeting Transportation Media Journalism 89