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PR Pitches Journalists Will Love

ImPRessions - Crenshaw Communications

Recently an editor acquaintance of mine told a public relations seminar that she didn’t care how PR pros pitched her as long as they didn’t waste her time. Yet getting your approach just right can still be daunting, so we thought it a good time to revisit the rules for successful story pitching. Be ready to go.

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How This PRSSA Chapter Virtually Connected Recruiters With Students for Annual Career Fair

PRSay

Last year, our event hosted 21 marketing communications agencies at CCNY’s Harlem campus to connect recruiters with 80 students for a total of 275 one-on-one interviews. Led by PRSSA adviser Lynne Scott Jackson, our faculty created virtual workshops on how to develop strategic résumés and shared tip sheets on how to do virtual interviews.

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It’s All About The (PR) Relationship

ImPRessions - Crenshaw Communications

We’ve also worked with financial writers to conduct a series of seminars designed to teach personal finance skills for a credit union client. ” A former colleague of mine made a smooth transition to print journalism years ago and has remained a great source for story pitches and interviews. Social media mining.

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Bad Pitch Blog World Tour

Bad Pitch Blog

OK, we have more geographic reach online than off, but Richard and I are out and about spreading the good word about bad pitches and wanted to let you know the details. Richard will be conducting a “Full Frontal” seminar for Mediabistro on September 28 at their West Hollywood offices. Cue the ad.

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BPR’s Top 25 PR Projects: Center for Automotive Research’s Changing of the Guard at MBS (2011-2012)

Bianchi Biz Blog

When the Center for Automotive Research (CAR) was looking to increase executive visibility after a leadership change, as well as to continue to promote its Management Briefing Seminars – the North American auto industry’s preeminent conference – it turned to Bianchi PR for support. to support clients at this important event.

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Landing the Interview Vs. Getting the Job

Bad Pitch Blog

Did you send the same pitch to everyone? Did you tell your clients not to be prepared for interviews? How: You wrote up an agenda for clients to know what to expect in a media interview; do the same to prepare for a job interview. Look at your agenda for the interview. You''re forgetting the basics. Here is how….

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Bob Gritzinger, Editor-in-Chief, Media Sites at WardsAuto & Principal Analyst—Advanced Propulsion at Wards Intelligence

Bianchi Biz Blog

I’d be remiss if I didn’t mention the travails of charging a Chevrolet Bolt EV to get back and forth to the annual CAR Management Briefing Seminars in Traverse City, MI. What advice do you have for PR people that want to pitch you? It didn’t hurt that GM President Mark Reuss was offering encouragement via Facebook on that drive.