Interviews Pitching Study 
ImPRessions - Crenshaw Communications
AUGUST 2, 2022
In B2B PR , we’re always looking for ways to promote client stories, often through interviews with members of their senior leadership team. The secret is in the pitch. . Just make sure to stand out with a new perspective in your podcast pitch. To make your pitch stand out, make sure you know the podcast first.
Prowly
OCTOBER 23, 2024
There’s no room for weak pitches. PRO TIP: Prowly’s PR-trained AI helps create drafts based on press release content or with a specific purpose, like expert comment suggestions or interview opportunities. It really depends on the list and who we're pitching.” Journalists’ inboxes are flooded with press releases and story ideas.
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ImPRessions - Crenshaw Communications
FEBRUARY 5, 2019
In the PR agency world , after weeks of fine-tuning messaging, crafting stories and pitching reporters, there’s no better feeling than landing a top media interview for a client. Most importantly, of course, a media interview will lead to positive coverage – assuming it goes well. Referring to other media interviews.
Cision
OCTOBER 7, 2016
We’ve got tips from Lambert on how to pitch a celebrity booker and what to avoid. I studied politics and television at Emerson College and even in high school worked in news with celebrity events and campaigns. How do you prefer to receive pitches? Pitches that are long or oddly formatted really hold them back.
Prowly
JANUARY 23, 2025
Pitching to trade media requires surgical precision. To strategize better , learn the dos and donts of the quintessential trade media workflow: Task #1: Finding trade media contacts Task #2: Writing pitches to trade media Task #3: Maintaining the relationships See how Prowlys features live up to the challenge of hyper-targeting trade media.
ImPRessions - Crenshaw Communications
AUGUST 18, 2021
The findings or data from a white paper can also be pitched out to the media. That’s why podcasts should be on every media pitch list. The conversations that take place during a recording are more laid back than a typical interview, and questions are often shared in advance so the guest has time to think through their responses.
Sword and the Script
SEPTEMBER 24, 2024
A “reference” could be a case study , participation in a marketing event, a quote for the media, or an interview with an analyst, to name a few. One study found roughly two-thirds of B2B marketers had no direct communication with customers. They made an introduction, and I went to work trying to convince them to do a case study.
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