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Pitch the Media

PR for Anyone

You’ve been ready my posts for years, watching the YouTube videos, and you’re ready to pitch. But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” He read that entire pitch AND booked her for a segment. Put that in your email.

Pitching 223
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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

“Nail the elevator pitch.”. I try and imagine friends sitting around a table talking about a story they heard on the radio that made them think of someone that could learn or benefit from the message and ultimately sharing… so I tend to cast a wide range pitch net! Mika: Nail the elevator pitch. How did that translate to PR?

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How to Pitch Trade Media: The 3 Dos and Don’ts

Prowly

Pitching to trade media requires surgical precision. To strategize better , learn the dos and donts of the quintessential trade media workflow: Task #1: Finding trade media contacts Task #2: Writing pitches to trade media Task #3: Maintaining the relationships See how Prowlys features live up to the challenge of hyper-targeting trade media.

Pitching 104
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Crafting the Perfect Pre-Launch Campaign for Your Video Game Release

5W PR

A well-executed pre-launch video game marketing campaign is essential for generating excitement, building anticipation, and ultimately driving sales for a video game. Building a Strong Brand Identity A strong brand identity is crucial for establishing a video game’s presence in the competitive gaming market.

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5 Surefire Ways To Generate Quality Content For PR

ImPRessions - Crenshaw Communications

The findings or data from a white paper can also be pitched out to the media. That’s why podcasts should be on every media pitch list. The conversations that take place during a recording are more laid back than a typical interview, and questions are often shared in advance so the guest has time to think through their responses.

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Build marketing and PR programs rather than executing campaigns

Sword and the Script

We put a similar program in place for contributed articles, pitches and press releases too. You can see in the themes we developed are focused on external relationship building – which is a comms team’s mandate. This is also the key to scale because there’s a lot of synergy between those five major tasks we tackled every week.

Marketing 216
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What Editors and Writers Want From PR Pitches in 2018

Cision

Instead of “pivoting” like a startup towards new forms of advertising, or new storytelling formats like video, they should be pivoting back to the one thing that really matters — their readers. Developing just the right pitch has never been easy, however. S/he is reading 100 PR pitches a day. to its audience.”. Not almost all.

Pitching 215