Prowly

JANUARY 23, 2025

Prowly enables you to monitor print, social media, broadcast, and online outlets. Get instant access to print-only publications and licensed sources hidden behind paywalls. When offering an expert for a comment or interview, show how one-of-a-kind they are. Observe their activities in various media channels.

Pitching 104

Pitching How To Media B2B 104

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

For the past few years, video marketing has become a dominant tool for captivating audiences and expanding brand awareness. Public relations (PR) can be one of the solutions available for marketers and business owners to support their video marketing campaigns. We’ll delve more in-depth into PR and marketing.

Video 110

Video Marketing SEO Social Media 110

ImPRessions - Crenshaw Communications

JANUARY 24, 2020

Broadcast follows print. Many media outlets compete with one another, but in general, print and broadcast have a symbiotic relationship. A TV producer or segment coordinator will get many of her story ideas from print or digital news outlets. Let them know who you believe will respond to this story, and why is it important.

Print 245

Print Pitching Television Newspapers 245

Stephen Waddington

OCTOBER 5, 2018

The phone has become an underused tool Double spaced press releases for edits and notes Printing at a dedicated workstation from disk, documents shared via hard copy Sharing a dial-up modem and email address between the whole office Photocopying, posting and faxing press releases Printing and collating press kits for an event An embargo was an embargo (..)

Agency 135

Agency Web Print Newspapers 135

ImPRessions - Crenshaw Communications

OCTOBER 19, 2017

For public events, this usually begins with creating and deploying calendar listings for print, online and broadcast media. If the event includes boldfaced names, there may be opportunities to pitch them for interviews ahead of time. The importance of a strategic media outreach plan cannot be stressed enough. Encourage social sharing.

Pitching 185

Pitching Survey Video Examples 185

Sword and the Script

JULY 2, 2024

Burrelles bigs farewell to print media monitoring; PRophet adds Google AI models; Meltwater announces new AI features A few days ago, Burrelles ended its print monitoring services. It’s pretty wild to realize that print monitoring was a thing before press releases. At the time, not all news that went to print made it online.

Print 157

Print Newspapers Google B2B 157

Stephen Waddington

MAY 26, 2021

Video calls mean that everyone presents the same in credential and new business meetings. Industry support Everyone interviewed celebrated the support that their launch and new agency has received from the industry. A print edition is also available. It is a vibrant and supportive community.

Agency 161

Agency Report Print Healthcare 161

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

Equal parts glamour girl and girl next door, Swift uses a combination of cat videos and world tour shots to reflect her persona — both the pop star we all want to be, and the ordinary girl we believe we are. It’s the perfect example of how different mediums converge. Does your media push translate into a foray into another medium?

Instagram 159

Instagram Reddit Transportation Creativity 159

MaccaPR

DECEMBER 10, 2014

If the world of SEO, inbound marketing, optimized content and landing pages thrills you as a marketer, then the following interview with Clint Danks is going to be your cup of Lipton. Yet, few companies promote videos or run ads on YouTube.". Interviews Inbound Marketing SEO' Clint is co-founder of ThinkSEM , a Roseville, Minn.-based

SEO 98

SEO Interviews Blogging Engineering 98

ImPRessions - Crenshaw Communications

APRIL 10, 2017

Many captured the scene on their smartphones, and the video was more shocking than the headline; the man is screaming as he is wrenched from his window seat and dragged down the aisle, his face bleeding after apparently hitting an armrest. The airline offered up to $800 for anyone willing to give up his seat and fly later.

Airlines 159

Airlines Hotels Crisis Reputation 159

Cision

JULY 13, 2016

In this interview, Nick discusses how to approach integrated communication, why print may still have a place in your strategy and how to build relationships with reporters. For example, let’s say we filmed a great video for a client. Some brands really lend themselves well to print and out of home advertising.

Print 120

Print Tourism Transportation Film 120

PRSay

AUGUST 8, 2018

If the date for that TV interview you arranged weeks ago finally arrives just as a major earthquake strikes California, then your big moment might be rescheduled — or axed altogether. For example, if you’re pitching a year-round story about car safety, you can write a tip sheet or create a video on the importance of seat belts.

Pitching 137

Pitching Video Interviews Report 137

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

Video is never, ever going away. The research continues to reinforce that video is king and smart marketers will continue to find innovative ways to incorporate it into their programming. 45% of people watch more than an hour of Facebook or YouTube videos a week. More video content is uploaded in 30 days than the major U.S.

YouTube 136

YouTube Video Training Survey 136

ReimaginePR

MAY 30, 2015

Press kit used to mean kits meant exclusively for print outlets and technically it still does. Great broadcast quality high-definition video. Interviews – Q & A on video. Have an awesome video. But there are other reasons why video is important. Video is among your most powerful tools.

Media 120

Media Television Video Print 120

Stern + Associates

JANUARY 29, 2024

Video Content Is On The Rise While news websites are now mostly subscription-based, the big media outlets do have a presence on the place where a third of U.S. adults get their daily news : social media.

Strategy 131

Strategy Publicity Media Video 131

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

The minute a profile appears on your CEO, or a brand spokesperson kills it on a live broadcast interview, it’s time for the social media team to get involved. Use the photos or video accompanying the piece for other posts, and give a social shout-out to the journalist or the outlet in question. Socialize all coverage. .

Interviews 136

Interviews Pitching Infographics Print 136

Flack's Revenge

DECEMBER 5, 2018

This is my first in series of interviews on the topic. Instagram is all about dazzling images and stories and Facebook is increasingly about video storytelling. First, social media will be around for many years to come, just like TV, outdoor, radio and even print. I thought it would be great to get Drew Neisser’s views.

Social Media 149

Social Media Marketing Media B2B 149

ImPRessions - Crenshaw Communications

NOVEMBER 22, 2017

There are countless opportunities in print, digital and broadcast available with a little research, packaging and know-how. Obviously, the best PR teams began pitching long-lead print outlets back in July, but those publications actually occupy a relatively small and super-select number of opportunities. Leverage holiday icons.

Pitching 136

Pitching Print Survey Local 136

Cision

APRIL 1, 2015

Media mentions: if your brand has been interviewed in an article, video or podcast, include links. Media kit: the digital version of your media kit is a great grab-and-go option for journalists who want to print it for later. Have a section for press releases, one for media mentions, one for video, et cetera.

Print 120

Print Pitching System Video 120

PR Insiders

JULY 12, 2021

Did you read that newspaper article in print or on your phone? Did you hear that interview on the radio or on a podcast? Think about TV interviews as just one example. Not that long ago, TV producers wanted you in their studio for an interview, which meant you were faced with the time and expense of traveling.

Print 78

Print Newspapers Media Skype 78

OnePitch

NOVEMBER 2, 2022

On this week’s Pitches That Placed, we’re highlighting a pitch that landed coverage, and a video interview , in Black Enterprise for its introduction to a valuable source. I was 100% sure that she would nail it in print and on camera.”. __. Let’s see why this pitch worked: Let’s take a look at the actual pitch that placed: .

Enterprise 104

Enterprise Pitching How To Print 104

PR for Anyone

MAY 26, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Media does give you authority and makes you more credible but it won’t necessarily get you instant sales the minute you appear on television or in a print interview.

Television 130

Television Print Interviews YouTube 130

Cision

JUNE 17, 2015

Multi-platform news and information company USA Today currently ranks first in combined print and digital circulation as a result of their ability to transform and redesign their newsroom and stay ahead of emerging trends. “Then, you can link the video to the person who originally asked the question. “I

Mobile 120

Mobile Print Trends Twitter 120

Landis PR

APRIL 12, 2021

So stories tend to be tight, with an emphasis on video. Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. Performance isn’t typically an issue in print — using prose to tell a compelling story is.

Meeting 98

Meeting Media Print Enterprise 98

5W PR

JULY 15, 2020

How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable). Media assets, including the logo, headshots of key employees, screenshots from the website, and product videos. • There’s no reason to stress about typos that were printed on 100 physical copies of materials.

How To 176

How To Media Guidelines Pitching 176

PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Storytelling can come to life in written, audio or video forms, or in a blend of all three. Now it’s time to make your strategy a reality.

Storytelling 163

Storytelling Media Nonprofit Government 163

Sword and the Script

JULY 7, 2020

In an interview with PRWeek, the company likened it to a CRM for PR. More people (59%) now discover news through Facebook, Twitter, and other social media; these platforms deliver minimal information by way of headlines, video excerpts, and sound bites. The concept of CRM for PR isn’t new.

Technology 128

Technology Publicity Software Print 128

PR for Anyone

JUNE 30, 2021

You need to be pitching national publications NOW for stories that will go to print in October. Here is a PR tip video I did on how to find and use them: If you see.a I’ve got some other videos about that. This is going to seem kind of crazy but if you’ve been following me for awhile, you know this.

Pitching 130

Pitching Nonprofit Financial Insurance 130

Wadds Inc.

SEPTEMBER 14, 2024

We knew the shift from traditional print and television news sources to digital was well underway, but digital has become the dominant source of news consumption for the first time. There is a clear gap in trust: social media is seen as less reliable than traditional outlets, notably television or print.

Media Relations 84

Media Relations Television Mobile Media 84

ImPRessions - Crenshaw Communications

APRIL 12, 2018

Tech and business media are uniquely receptive to interviews and commentary from executives who are subject-matter experts. Thought leader panels can yield a ton of useful content like white papers, videos, bylines, and blog posts. For a PR guide to executive speaking gigs , go to our earlier post. Expert commentary.

Leadership 149

Leadership B2B Tools Conference 149

Communications Conversations

DECEMBER 16, 2014

I noticed Albert Maruggi there taking video–how do you plan to use the video you captured at the event? Albert was shooting video for a Midwest Area blog post about the show interviewing some of the attendees. . Or, maybe you’ve already used it! How did you conduct the outreach?

Case Study 131

Case Study Wireless Company Local 131

PRSay

FEBRUARY 16, 2024

We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course. Most communicators for the Department of Defense also create imagery, audio and video. Essential communications skills endure.

Public Affairs 88

Public Affairs Communications Radio Television 88

PRSay

JUNE 11, 2021

Second, we used illustrations and animation to supplement their explanations (as shown in this video ). In this video on mRNA vaccines, we included the most important information that our audiences would want to know and presented it in a way that people would be able to understand, without throwing a bunch of data or jargon into the mix.

Publicity 158

Publicity Social Media Report Fashion 158

Contently - Strategy

AUGUST 28, 2019

In today’s digital age, a well-designed piece of print media can feel like a miracle. A well-designed piece of branded print media is even more rare. The print magazine, which is also chopped up and distributed digitally assigns reported features to contract travel writers. AirBnB Magazine.

Travel 91

Travel Content Marketing Examples Airlines 91

Prowly

FEBRUARY 3, 2025

Keep the tone consistent across your social media, ad copy, website, print media content, and wherever else you're present. Use interactive content such as polls, Q&A sessions, live videos, and similar content to actively engage with your target audience instead of just blasting messages at them.

Brand 104

Brand Branding How To Measurement 104

Bianchi Biz Blog

MAY 6, 2024

A year later, I became co-editor-in-chief of the paper, where I hired, trained, and managed a 12-person staff for a biweekly print publication. I appreciate interview proposals and prepared written statements regarding trending topics in the trucking space. I love poetry and video games. Any pet peeves with PR people?

Meeting 88

Meeting Media Pitching Newspapers 88

PR Insiders

NOVEMBER 10, 2020

Be willing to do video interviews. In years past, most interviews with print reports were conducted in person or by phone. As we all know, times have changed, so it’s possible print journalists will request an interview over Zoom or another similar service. Keep up with local news.

Media 78

Media Pitching Print Interviews 78