5W PR

MARCH 12, 2025

Data Privacy and Protection With increasing regulatory requirements like GDPR and CCPA, proper data handling has become central to ethical cybersecurity practices.

Case Study 78

Case Study Brand Branding Ethics 78

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2018

The rationale for the down-and-dirty oppo PR is summed up in an earlier interview with Definers founder Tim Miller. Today the tech giants are being blamed for income inequality, housing shortages, infringements on privacy, and our collective attention deficit, among other social ills.

Facebook 224

Facebook Ethics Public Affairs Privacy 224

Melissa Agnes

AUGUST 1, 2014

Social Media Privacy: Should Bosses Be Allowed to Friend Employees? Treat Every Meeting Like a First Interview. This article examines at how a platform modeled after an online dating website could be very resourceful for disaster response. Via @PatrickMeier. Via @SpinSucks.

Crisis Management 214

Crisis Management Crisis Crisis Communications Privacy 214

ImPRessions - Crenshaw Communications

DECEMBER 17, 2019

The boom comes thanks to data privacy concerns and the call from major advertisers for greater transparency and control over their digital advertising. A patchwork of privacy regulation s has challenged all the major players. Compliance, privacy and ITP/cookie-tracking weren’t just the domain of marketing and ad tech trade press.

Privacy 156

Privacy Advertising Advertising Data 156

PRSay

SEPTEMBER 4, 2020

We preach the commandments of media readiness to clients preparing for TV interviews but often do not dress for the camera ourselves. If you must use a digital backdrop for privacy or branding, then make sure your webcam and computer processor can handle it — or you may need a physical green screen — otherwise you may appear like a hologram.

Conference 197

Conference Video Software Privacy 197

PR in High Definition

APRIL 25, 2018

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. Do the same privacy rules apply? For many companies, this notion of privacy may not just be a personal matter but also a business one. Assess the risks.

Privacy 63

Privacy Newspapers Data Reputation 63

Rock the Status Quo

AUGUST 15, 2014

If I am shocked by the callous disregard for privacy, I can only imagine how his family feels. For family, the feelings of shock and horror might never go away. It certainly didn’t help that some media outlets were all-too-eager to report intimate details of his death.

Pitching 272

Pitching Viral Interviews Education 272

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

Data Privacy Day (January 28) : This occasion offers a perfect chance to emphasize a company’s commitment to data privacy, or to share thought leadership on the importance of privacy in the digital age. It’s also critical to prepare your spokesperson for the interaction, even if it’s not a formal interview.

B2B 156

B2B How To Privacy Retail 156

ImPRessions - Crenshaw Communications

MARCH 3, 2020

The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal. The year has already brought huge changes in many digital technology categories, like the news that Google will end cross-site third-party cookie sharing.

B2B 256

B2B Pitching Conference Privacy 256

ImPRessions - Crenshaw Communications

MAY 4, 2018

Networking isn’t only about getting interviews. Those early “informational interviews” can also be the beginning of an informal professional network. Anyone who’s recruiting will tell you there’s a certain sameness to initial interviews with graduates hoping to break into PR or communications.

How To 189

How To Nonprofit Interviews Privacy 189

Flack's Revenge

DECEMBER 20, 2018

It is the latest in my series of interviews with industry experts (see this post , which sets the stage). Both owned by Facebook, they’ll keep the monolith steady, despite its privacy scandals, for years to come. My good friend Judy Gombita introduced us, and I am glad that she did. As you will see below, Deborah offers great insight.

Marketing 244

Marketing Facebook Social Media Community 244

Flack's Revenge

DECEMBER 4, 2018

Others have come under fire too, for their content and privacy issues, in related areas of online like general Web, Google, and mobile. It would be great to hear from others too, via comments, or DM me on Twitter if you’d like to do a full interview. And it’s not just about Facebook or even social media.

Social Media 174

Social Media Marketing Media Facebook 174

ReimaginePR

OCTOBER 15, 2015

Please contact susan@reimaginepr.com or cell (416) 568-5974 to arrange an interview or for more information. If Harper and his staff have nothing to hide, let them surrender their privacy and rights just like the rest of us. For More Information or to Arrange an Interview, Please Contact: Susan McLennan. Reimagine PR.

Privacy 120

Privacy Government Policies Technology 120

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

With that in mind, here are five questions that anyone interested in tech PR — especially B2B tech PR — should be able to address in a job interview. Good questions for a tech PR interview. Where do you get your news? This is a make-or-break question— at least for some of us here. One bad moment can lay waste to a brand reputation.

B2B 159

B2B Apparel Product Launch Agency 159

PR in High Definition

APRIL 25, 2018

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. Do the same privacy rules apply? For many companies, this notion of privacy may not just be a personal matter but also a business one. Assess the risks.

Privacy 48

Privacy Newspapers Data Reputation 48

Melissa Agnes

SEPTEMBER 25, 2018

Do you have a question you’d like Melissa to answer, and are you willing for that discussion to be recorded (in a way that respects your privacy and confidentiality)? Link to the video I mention in this podcast about the impact of shows like Scandal on the crisis management industry and profession.

Crisis Communications 135

Crisis Communications Crisis Crisis Management Communications 135

Cision

SEPTEMBER 1, 2016

In this interview, Dayna discusses how to build better relationships with the media, best practices for social pitching and why you should take initiative when solving problems. With social pitching it’s really important to set boundaries and respect their privacy. How did you get your start in PR?

Pitching 159

Pitching Privacy Resources Travel 159

Melissa Agnes

APRIL 11, 2018

It’s easy to click “accept” without actually reading the lengthy privacy policies and terms of use that require our acceptance before joining these platforms, and it is even easier to not take notice of the changes made to these policies throughout the years. You can order your copy of Crisis Ready , here.

Crisis 160

Crisis Crisis Management Policies Privacy 160

ImPRessions - Crenshaw Communications

MAY 15, 2018

Facebook’s response to the recent data privacy controversy was immediate – so immediate that it happened the day before the scandal broke. While the speed was admirable, the content of the message and its tone were less successful, given the complicated nature of the data privacy issues involved. Five crisis PR first responses.

Crisis 136

Crisis Privacy Airlines Facebook 136

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

Before a PR firm was hired, unfortunately, an assistant to the president gave an interview full of inaccuracies which haunted the company for years. This can include everything from reaching out to reporters to fix errors in a story to arranging an interview with a CEO or other company spokesperson to set the record straight.

Company 136

Company Interviews Reputation Privacy 136

ImPRessions - Crenshaw Communications

MAY 24, 2018

Expedia’s vision statement is milquetoast in comparison) Momondo’s daring, creative endeavor was no small project; it involved a heavy lift of DNA tests, interviews, and filmmaking. “Our vision is of a world where our differences are a source of inspiration and development, not intolerance and prejudice.”

Creativity 174

Creativity Small Business Storytelling Travel 174

Flack's Revenge

DECEMBER 5, 2018

In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies. This is my first in series of interviews on the topic. He’s an impressive guy.

Social Media 149

Social Media Marketing Media B2B 149

ImPRessions - Crenshaw Communications

NOVEMBER 3, 2022

Tell the journalist you enjoyed their piece on retail media networks or thought an article on data privacy was interesting. You will likely have multiple reporters from the same publication on your list, but instead of pitching all at once, offer your story or interview to a single journalist.

Pitching 156

Pitching How To Media Privacy 156

ImPRessions - Crenshaw Communications

NOVEMBER 3, 2022

Tell the journalist you enjoyed their piece on retail media networks or thought an article on data privacy was interesting. You will likely have multiple reporters from the same publication on your list, but instead of pitching all at once, offer your story or interview to a single journalist.

Pitching 156

Pitching How To Media Privacy 156

ImPRessions - Crenshaw Communications

MARCH 2, 2020

The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal. It’s best to make sure that key players are aligned ahead of time on which types of stories are relevant, and which exec will be offering quotes and availability for interviews when news breaks.

B2B 156

B2B How To Pitching Conference 156

5W PR

JUNE 11, 2024

Sci-fi stories and media reports on biases and privacy issues have raised concerns about AI. Several channels can be utilized for such educational efforts, from press releases that simplify complex AI concepts to interviews with AI experts, and social media campaigns leveraging infographics or explainer videos.

Privacy 78

Privacy Media Transportation Crisis Communications 78

Presspage

JUNE 19, 2018

At other times, the essentials have a narrower audience, as when Mayo Clinic posts a b-roll interview with a medical expert. To protect the patient’s privacy, the clinic recorded interviews with him and made those available, along with interviews with physicians.

Automotive 117

Automotive Mobile Video Interviews 117

Ethical Voices

MARCH 2, 2023

From continued corporate failure when it comes to diversity, to further erosions of privacy, there are a number of deep and interesting ethics articles. The decline of privacy and ethics around big data are two topics I discuss regularly. Some weighty, fascinating, and depressing ethics stories this week. who are white.

Ethics 78

Ethics Privacy Big Data Employee 78

Sword and the Script

DECEMBER 10, 2019

Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. Note: see my interview with Sophie here – The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis. Note: see my interview with Ted here – Over-reliance on Marketing Automation Depreciates Leads; Off Script No.

Marketing 127

Marketing Content Marketing Advertising Advertising 127

Flack's Revenge

JANUARY 23, 2018

It combines a so-called trust protocol and distributed ledger that can solve privacy, security, and inclusion issues. How can you get some attention for your ICO and navigate tough interview questions about scams and bubbles? There are plenty of great articles that tell you why – I won’t take up too much space here.

Privacy 120

Privacy Film Enterprise Technology 120

Flack's Revenge

AUGUST 1, 2018

Free has created a world in which we blithely volunteer our info and ditch privacy to access addictive apps and social platforms; it’s grown in synch with big tech, companies that don’t play by the same rules as the media. But it is not really fair just to blame tech, as who doesn’t like Free? Curation’s Last Stand?

Content Marketing 149

Content Marketing Privacy Government Web 149

ImPRessions - Crenshaw Communications

APRIL 12, 2018

Tech and business media are uniquely receptive to interviews and commentary from executives who are subject-matter experts. A scandal like a privacy breach? For a PR guide to executive speaking gigs , go to our earlier post. Women entrepreneurs in particular are in demand. Expert commentary. Relevant legislation pending?

Leadership 149

Leadership B2B Tools Conference 149

ImPRessions - Crenshaw Communications

AUGUST 7, 2018

Many tech-oriented narratives, from ongoing privacy breaches to Facebook’s role as a tool for Russian disinformation in the 2016 election will be discussed for months and years after the fact. The reactive media pitch by definition cannot be planned, and it takes extra attention and agility, but the outcomes can be very positive.

Pitching 136

Pitching Media Privacy YouTube 136

Waxing UnLyrical

JANUARY 26, 2011

These “sponsored stories&# will only appear in the news feeds, and sidebar ads, of your Facebook friends, based on your privacy settings. We require applications to respect your privacy, and your agreement with that application will control how the application can use, store, and transfer that content and information. (To

Facebook 108

Facebook Privacy Twitter Social Media 108

ImPRessions - Crenshaw Communications

MAY 18, 2018

In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. The shooter’s phone was ultimately cracked without Apple’s help, but its stand on privacy was consistent with long-held principles and arguably those of its core customers.

Brand 149

Brand Branding Storytelling B2B 149

Waxing UnLyrical

JULY 25, 2014

I did an informational interview with someone the other day. This young woman is in need of some resume/interview coaching. I don’t have a job to offer, but I do have a large network. Bob Reed said: “ Shonali, depending upon where your friend lives, there might be an LDS Employment Center near her. ” 11.

Resources 109

Resources Privacy LinkedIn Radio 109

The Proactive Report

MARCH 5, 2017

Behind the scenes” content that’s exclusive, useful tips, industry news, events, local attractions or venues to visit and interviews with expert all make compelling content. privacy setting to Only Me. Look for topics that will be interesting and useful to your audience. Create an editorial calendar for your Facebook Live broadcasts.

Facebook 100

Facebook Video Privacy Digital PR 100